Pros

The culture of Reser's is strongly aligned with its family-owned heritage which makes it a very fun place to work. Definitely feel part of a family here and have always been encouraged to put family first at work and at home. Significant growth in the past several years means there is lots of opportunities to get involved with decisions that would skip over you in larger corporations.

Cons

Just like at home, families have both strengths and weaknesses. A hands on approach at the executive level means that projects shift quickly based on hallway conversations. Significant growth = Growing pains without standard operating procedures.

Advice to Senior Management

Trust the folks you hire to do what you pay them for- it'll make your job easier!