100% of the CEO
5 people found this helpful
I have been working at Ricoh full-time for more than 5 years
Pros – There are a few people at the line level who still care a little, but not many. They do make a stab at trying to treat the customer right.
Cons – This is now one of the worst run companies around. In their short sighted efforts to cut costs, they cut the heart out of the engine that fuels profits. It is a sales company and no one knows what new products are coming out, how they can help customers, or how to sell them. No marketing training whatsoever is offered. As far as sales training, they used to have certified professional trainers delivering a solid mix of selling skills but now instead they have people with no knowledge of real, effective training running "make work" classes so they can check off the "trained" box. On boarding training is now a joke, nobody going through it comes out with the ability to sell squat, unless they had been selling for years before joining the company and the starting pay is so low, they can't attract good salespeople.
Advice to Senior Management – How do you define a professional? They join professional associations, follow best practices, have a growth and development plan, track and report progress against meaningful goals, execute strategy with milestone objectives... How do you define Ricoh sales and marketing? A group of scared employees jumping from hot seat issue to initiative-of-the-day distraction without ever developing an integrated strategy, measurable objectives, or professional standards. If you want to know how to fix it, roll back to 2009, where marketing and training were winning industry awards, you had top position in market share and employees shared a culture of pursuit of excellence. Does anyone in training even know what mid-term plan means anymore?
No, I would not recommend this company to a friend
2013-06-11 03:49 PDT
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