Singapore Tourism Board Reviews

Updated April 4, 2015
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18 Employee Reviews

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  1. Helpful (1)

    I worked here as a senior marketing executive

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Senior Marketing Executive
    Former Employee - Senior Marketing Executive

    I worked at Singapore Tourism Board full-time (More than 3 years)

    Doesn't Recommend
    Neutral Outlook
    Doesn't Recommend
    Neutral Outlook

    Pros

    The subsidiary have more fexibility. Given its primarly a marketing/ promotion firm, project change and new work come in quite often

    Cons

    Management and leadership is bad. HQ does not look into the Subs, no career development support given to employees. Some cases inexperience leaders are sent from HQ to lead the Subs, as not many Singporeans want to leave Singapore.

    Advice to Management

    Beauracy is generally bad. But it cannot be avoided. Leadership should look at elimanating bad processes and practice and implement good one.


  2. Helpful (1)

    Nice colleagues, but management lacks strategic thinking

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee

    I worked at Singapore Tourism Board full-time (More than 5 years)

    Recommends
    Negative Outlook
    Recommends
    Negative Outlook

    Pros

    Great colleagues, family-friendly environment, dynamic workforce

    Cons

    Senior management lacks clarity and strategic thinking, career development path is ambiguous. Over the years, I felt like the wrong people were being promoted to senior positions.

    Advice to Management

    Consider hiring better quality people


  3. Hard-pressed to find good leadership

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee

    I worked at Singapore Tourism Board

    Doesn't Recommend
    Negative Outlook
    Doesn't Recommend
    Negative Outlook

    Pros

    Can foster good relationships if you're into hanging out after work, or if you go the extra mile to forge friendships.
    Probably one of the most fun government agencies to work for, if you are into consumer-facing projects.

    Cons

    Leadership at all levels is poor. Hard-pressed to find a few good strategic leaders you would want to work for. Unenlightened and unintelligent leadership in many areas.
    Work after a while is repetitive and mundane. When you question the bigger reason as to why you're doing some work, it will hit you that oftentimes something is done due to flashiness of a project, but not because of real effectiveness to the economy.
    Salary uncompetitiveness with market.

    Advice to Management

    Know what is going on on the ground.
    Walk the floor.


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  5. Helpful (3)

    All ideas, less execution

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Marketing in Singapore (Singapore)
    Former Employee - Marketing in Singapore (Singapore)

    I worked at Singapore Tourism Board full-time (More than a year)

    Doesn't Recommend
    Neutral Outlook
    Doesn't Recommend
    Neutral Outlook

    Pros

    - Work-life balance (although this depends on what project team you're on and how much work you want to take on - if you are ambitious, competent, independent and a self-starter this will not hold true as you end up picking up other people's slack)
    - Exciting tourism and hospitality landscape means that job functions available are very varied - aside from marketing the destination you will also get a chance to dabble with industry development in various lifestyle-related industries e.g. dining, entertainment, shopping - good for generalists who aren't sure of what to specialise in yet if it's early stages in their career
    - Flexi working hours
    - Casual attire
    - Good working environment and colleagues - the people are really fun to be around, and I've made some good friends at this place
    - Emphasis on collaboration
    - Strategic work - shape macro policies to stimulate the tourism industry in Singapore
    - Fantastic learning and development opportunities - employees are constantly encouraged to go for courses to upgrade their skills and there is a framework in place to support that
    - Overseas work opportunities

    Cons

    - Extremely bureaucratic, many SOPs, processes, procurement / finance policies that will hamper project execution and the effectiveness of project execution. Project ideas may end up getting buried along the way after 6 months - 1 year of discussion, despite your best efforts
    - Unfair appraisal system - profiling yourself with senior management is the key to promotion, so doing work isn't enough and getting to work on a high-profile project is more important
    - Vague corporate direction. This is a result of the CEO changing every 3-4 years, meaning corporate direction changes every 3-4 years depending on who's in charge - ultimately it's a government agency so change is still driven from the top (hierarchical). Poor business continuity.
    - Emphasis on collaboration could also mean LONG ineffective internal meeting hours just to try and get directors to agree on the approach, and sometimes they can’t see eye-to-eye which stalls projects – getting buy-in from everyone is crucial to moving your project forward here.
    - The success of a project is very personality-driven - if you can't secure buy-in or convince bosses of your idea, say goodbye to ever seeing the project come to fruition.
    - You need to be comfortable with ambiguity and lack of clarity - middle and senior management tends to be weak as individuals are promoted due to seniority in the organisation and sometimes have no experience in their subject matter, which means your project and personal KPIs will be vague.
    - Limited resources to support stakeholders or ensure marketing impact
    - Poor management of timelines due to shaky corporate vision.

    Advice to Management

    - Be more secure in your decisions - you don't have to please everyone, because it's impossible.
    - Focus on project results too - execution is important, not just topline strategies.


  6. Helpful (1)

    good for fresh graduates, not so for experienced professionals looking to make a difference

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee

    I worked at Singapore Tourism Board full-time

    Doesn't Recommend
    Neutral Outlook
    Doesn't Recommend
    Neutral Outlook

    Pros

    junior employees and fresh graduates get opportunities and even overseas postings that you will be hard-pressed to get anywhere else, especially in the private sector.

    Cons

    too much politics and processes that get in the way of doing real work.

    Advice to Management

    re-evaluate the whole working structure and processes to improve efficiency and reward those who actually deserve it.


  7. Helpful (1)

    Processes and limitations get in the way of making a real impact

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Manager in Singapore (Singapore)
    Current Employee - Manager in Singapore (Singapore)

    I have been working at Singapore Tourism Board full-time (More than 3 years)

    Doesn't Recommend
    Neutral Outlook
    Doesn't Recommend
    Neutral Outlook

    Pros

    A fairly good environment for young people, especially fresh graduates to gain exposure and opportunities to work on projects. The luckier ones get their a piece to own and drive. If you're street smart, good with managing relationships and don't mind the countless processes, SOPs and the like, then this might be a relatively good place to be.

    Cons

    Too many processes, some of which really add no value to the work itself especially when applied in a one-size-fits-all way. Limited resources, too many stakeholders to please makes it hard to break any impasse. Too slow to change and too caught up in maintaining perception.

    Advice to Management

    Make a genuine effort about the things you say you want to change instead of making motherhood statements and hinting at undefined solutions with no fixed timelines.


  8. Helpful (1)

    Fantastic learning experience for a fresh graduate

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Manager in Singapore (Singapore)
    Former Employee - Manager in Singapore (Singapore)

    I worked at Singapore Tourism Board full-time (More than 3 years)

    Recommends
    Neutral Outlook
    Recommends
    Neutral Outlook

    Pros

    Ability to work on Singapore's tourism landscape on a macro level, be exposed to many exciting national projects and work with key movers and shakers both locally and internationally. Great colleagues where many will become good friends for years to come.

    Cons

    Frustration of government bureaucracy and the ever changing leadership due to the government's 3-year rotation system

    Advice to Management

    More transparent and objective promotional and career progression structure. Longer term leadership to bring strategy on course for the longer term.


  9. As expected from a govt agency

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Manager in Singapore (Singapore)
    Current Employee - Manager in Singapore (Singapore)

    I have been working at Singapore Tourism Board full-time (More than a year)

    Doesn't Recommend
    Neutral Outlook
    Doesn't Recommend
    Neutral Outlook

    Pros

    Flexi working time and attire. People are generally nice and fun to be around. Bosses are usually good, but depends on your luck. Some look at the weather before meeting bosses, lucky ones don't have to.

    Cons

    Female dominated environment. Turnover is high. Red tapes as usual, but to be expected if you are joining the govt. Not very professional, decisions depends on what the boss wants, even if they have no experience in the subject matter. Too many generalists around with no private sector experiences, an issue with all govt agencies. The way some people do things are just outdated. Pay is lower than other agencies. Appraisal system has its issues.

    Advice to Management

    They wouldn't listen anyway.


  10. An emotional ride surrounded by both good and the very bad..

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee

    I worked at Singapore Tourism Board full-time (More than 3 years)

    Doesn't Recommend
    Negative Outlook
    Doesn't Recommend
    Negative Outlook

    Pros

    Exposure to a variety of industries within the tourism sector; a very vibrant culture though it can tether on the bitchy and backstabbing side more often than not.

    Cons

    Senior management changes resulted in a detrimental change in values and structure of the organisation. Truly testament that the top influences an organisation heavily. A blinkered and ill informed individual is not the best change management for any organisation.


  11. Helpful (3)

    Plan a lot, but fail to execute.

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Manager in Singapore (Singapore)
    Former Employee - Manager in Singapore (Singapore)

    I worked at Singapore Tourism Board full-time (More than 3 years)

    Doesn't Recommend
    Neutral Outlook
    Doesn't Recommend
    Neutral Outlook

    Pros

    Talented colleagues, interesting industry, flexible working hours, casual dress code, friendly work environment, high quality of work. Senior management are generally friendly, humble and approachable.

    Cons

    CEO will almost certainly change every 3 years. There seems to be no continuity in the overall strategy leading to repetition of plans and failure to execute. Low productivity due to ineffective long internal meeting hours. Usual red tapes and processes for a stat board. Compensation package is lower compared to other stat boards.

    Advice to Management

    Do something to retain your talents. Execute the plans instead of planning the plans.



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