Warren Communications News Reviews

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  1. A good place to start, but I wouldn't stay there very long

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Confidential in Washington, DC
    Former Employee - Confidential in Washington, DC

    I worked at Warren Communications News full-time (more than a year)

    Pros

    1). Easy going company. You can pretty much work 9 to 5. The company believes that you have a life after work.
    2). Convenient to two metro stops.
    3). Near several restaurants.
    4). Located in the quiet section of Washington, D.C.
    5). Most people are nice to work with. .
    6). The company is well known for publishing high quality newsletters and other publications. A very solid reputation in the industry.
    7). The editorial staff has won many awards over the years.
    8). Free sodas and fruit about once every two weeks.
    9). Decent benefits. You take off all the Federal holidays, even the ones that most companies don't let you take off.

    Cons

    1). Very conservative company. Pay increases vary. Not always on an annual basis.
    2). Depending on your position, little opportunity to express your opinion or offer ideas or suggestions. The company can be very closed minded and traditional.
    3). Located in a very old building. The office interior is not the greatest in the world, and has that 1980s vibe to it.
    4). Depending on your position, the turnover is high, especially in the editorial department. From a journalism point of view, it's a great company to work for, but usually there is little room for advancement and people move on after a couple of years. It's a great way to gain contacts and network in your industry before finding a better job.
    5). From a sales point of view, sales people have stayed for a long time, but depending on which publications you are selling, it can take one or two years before you are earning serious money. Selling is mostly focusing on subscription retention and calling warm or cold leads. Sometimes you are able to cross-sell. Rarely any sales meetings to exchange suggestions or ideas. Using an old CRM, which is not very reliable. Always a good idea to back up your work on paper.
    6). Marketing efforts are OK, but in many ways still in the Dark Ages. Direct marketing is rarely done, and frankly, probably would not help because the publishing industry has changed so much because of the internet. Very little creativity in marketing, which hurts sales. For example, while sales people receive some leads from marketing, in most cases they are wasting too much time prospecting for their own leads, which in turn hurts their selling time.
    7). Social Media is still very much behind the times, although it has been improving during the past couple of years. Does not appear to be any real coordination between Marketing and Social Media, in terms of generating a lot of leads and enhancing company's branding. The website has that 1990s look and feel to it.
    8). Little real communication between departments. For example, one department may be hiring someone, but you never see an internal job posting to tell a friend. You hear about it after the fact.
    9). Not investing that much in the infrastructure of the company. Sure, the owners are carefully watching their pennies, and that makes sense. But growth is very slow.

    Advice to ManagementAdvice

    You need to reach out more and seek ideas from your employees. Many of your employees are smart, but they are rarely encouraged to speak up and offer suggestions on how to improve the company and its products. The smartest people you have are sitting behind their high cubicles. Talk and listen to them.

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