Have You Built Your Personal Brand – “Me, Inc.”?

Have You Built Your Personal Brand – “Me, Inc.”?

Many people think that all it takes to get the same quality of service from different vendors, at a reduced price, is to shop arou...

Is Your “Product” Worth Buying? 5 Steps to Leverage Your Professional Brand

Is Your “Product” Worth Buying? 5 Steps to Leverage Your Professional Brand

What is it that makes your “product” worth buying?  In this case, the “product” is YOU – so in other words: What is it ...

Is Your LinkedIn Profile Up To Snuff?

Is Your LinkedIn Profile Up To Snuff?

Dear Liz, I'm revising my LinkedIn profile for the umpteenth time, and I want to avoid the common pitfalls. What do you see as ...

Protecting Your Brand During The Hiring Process: Advice for Jobseekers and Companies

Protecting Your Brand During The Hiring Process: Advice for Jobseekers and Companies

A number of people and company hiring authorities have responded to the recent post “Arrogance of Talent Supply Threatens To Con...

Fix Your “Taker” Career Brand

Fix Your “Taker” Career Brand

Several weeks back I received an email from a fellow I had worked with years ago. He was asking for some of my time to help him on...