The gloves are off: the media has reported that AT&T is suing Verizon over the company’s “There’s a Map for That” ads with the claim that the spots mislead customers as to AT&Ts overall coverage area, representing only 3G and not wireless coverage overall. While this news is not unexpected, it does come on the heels of disappointing earnings and sluggish customer growth for Verizon as the wireless giant struggles to compete against AT&T and their exclusive deal with Apple and the iPhone. Does this signal a modern day War of the Roses?
Advertising and consumer sentiment aside, we took a close look at how each company’s employees rate their leadership and the organization, and Verizon has a very slight edge over AT&T, although neither company can boast about high numbers of 5-star reviews. Despite outward appearances, based on anonymous reviews these communication giants are suffering from a lack of communication with their employees.
AT&T Reviews – Glassdoor Review
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- AT&T, Ivan G. Seidenberg, Lawsuit, Mobile, Randall L. Stephenson, Verizon, Wireless