What does a Channel Account Manager do?

Channel account managers are responsible for overseeing the sales accounts in a certain territory or region, or for a specific product or service line. They generate leads, nurture and expand existing relationships, and identify opportunities for potential future growth. They should be adept at scrutinizing territories to detect untapped markets and establishing strategies for increasing revenue from current accounts. They possess a deep understanding of their own company’s products and services, along with competitor offerings, and can educate customers in a persuasive yet engaging manner.

Channel account managers typically have at least a bachelor’s degree in a business field. They must have a strong sales and marketing background or demonstrable skills in those areas. These roles require innovative thinkers with excellent people skills who can develop creative strategies for increasing revenue.

EducationBachelor's Degree
Work/Life Balance
3.9 ★
Total Pay--
Career Opportunity
3.6 ★
Avg. Experience2-4 years

How much does a Channel Account Manager make?

Confident
$108,401 /yr
Total Pay
$75,192
 /yr

Base Pay

+
$33,209
 /yr

Additional Pay

$108,401

 / yr
$51K$355K
Most Likely Range
Possible Range
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Channel Account Manager Career Path

Learn how to become a Channel Account Manager, what skills and education you need to succeed, and what level of pay to expect at each step on your career path.

L2
Channel Account Manager
$108,401/yr
L5
L2

Average Years of Experience

0 - 1
5%
2 - 4
51%
5 - 7
36%
8+
8%
Not including years spent in education and/or training
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Channel Account Manager Insights

Read what Channel Account Manager professionals have to say about their job experiences and view top companies for this career.
SonicWallSonicWall
Channel Account Manager
Oct 19, 2020

“Great work and life balance”

AvayaAvaya
Channel Account Manager
Jan 7, 2021

“Great people and the best industry solutions”

Worldpay
Channel Account Manager
Dec 1, 2021

“Bonuses were inconsistent but nice.”

HylandHyland
Channel Account Manager
Apr 29, 2021

“Potential for good career development.”

SonicWallSonicWall
Channel Account Manager
Mar 22, 2022

“Not very good at career progression and development.”

Check Point Software TechnologiesCheck Point Software Technologies
Channel Account Manager
Mar 3, 2020

“Career Opportunities in my field”

The NorthBridge Group
Channel Account Manager
Mar 23, 2021

“great people to work with”

Hewlett Packard Enterprise | HPEHewlett Packard Enterprise | HPE
Channel Account Manager
Jul 14, 2021

“Good people who collaborated well”

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Channel Account Manager Interviews

Frequently asked questions about the roles and responsibilities of a Channel Account Manager

The most similar professions to Channel Account Manager are:
  • Enterprise Account Manager
  • Account Manager
  • National Account Manager
  • Strategic Account Manager

The most common qualifications to become a Channel Account Manager include a minimum of a Bachelor's Degree and an average of 0 - 1 years of experience not including years spent in education and/or training.

Related Careers

Enterprise Account Manager
$114,735
Account Manager
$83,351
No skills overlap
National Account Manager
$111,069
No skills overlap
Strategic Account Manager
$110,141

Channel Account Manager Jobs