What does a Communications Coordinator do?

A Communications Coordinator is an administrative role that supports the Communications department in executing and monitoring communications strategies. This role involves creating public relations and marketing materials such as press releases, blog posts, and newsletters. This role also involves tracking and reporting analytics on marketing and communications campaigns and coordinating promotional events. Communications Coordinators may work in any industry in a wide range of different organizations including educational institutions, small businesses, and corporations. The scope of this position may vary widely depending on the size and structure of the organization.

Most Communications Coordinators hold a bachelor's degree in marketing, communications or journalism, but it is not typically required. Strong writing skills, a high level of creativity and the ability to think analytically are traits shared by the most talented Communications Coordinators.

  • Write a variety of different content to support communications and marketing efforts, including newsletters, website copy, and brochures and press releases
  • Assist communications team in developing and implementing a communications strategy designed to further company objectives
  • Monitor analytics and create reports detailing the successes and failures of communications campaigns and strategies
  • Stay up to date on industry trends and make recommendations for adjustments to communications strategies and practices
  • Respond to media inquiries and maintain relationships with journalists and other members of the press
  • Plan press conferences and other promotional events to help keep the organization top of mind
  • Coordinate volunteers, support staff, vendors and more to support promotional events
  • Perform outreach to press outlets, magazines, influencers and build strategic partnerships to grow brand notoriety
  • 2+ years experience in a communications or marketing role
  • Superior time management and organizational skills and ability to meet deadlines
  • An analytical mind and ability to think critically
  • Exceptional writing and interpersonal communication skills
  • Ability to work both independently and as part of a team
  • Familiar with MS Word, Excel and Powerpoint and capable of creating visually compelling presentations
  • Knowledge of email marketing software such as Constant Contact or a similar program
  • Proven knowledge of communications and marketing ethics and best practices
  • Proficient public speaking abilities are an asset

Average Years of Experience

0 - 1
20%
2 - 4
19%
5 - 7
2%
8+
59%

Common Skill Sets

Microsoft Office Suite
Editing
Public Speaking
Writing
Written Communication
Excellent Communication
Powerpoint
Interpersonal and Communication

Communications Coordinator Seniority Levels

L2
Communications Coordinator
$47,105/yr
Communications Associate
27% made the transition
Digital Marketing
24% made the transition
See Career Path

Communications Coordinator Salaries

Glassdoor Estimated Salary

Communications Coordinator Jobs