What does a Communications Coordinator Manager do?

A Communications Coordinator is an administrative role that supports the Communications department in executing and monitoring communications strategies. This role involves creating public relations and marketing materials such as press releases, blog posts, and newsletters. This role also involves tracking and reporting analytics on marketing and communications campaigns and coordinating promotional events. Communications Coordinators may work in any industry in a wide range of different organizations including educational institutions, small businesses, and corporations. The scope of this position may vary widely depending on the size and structure of the organization.

Most Communications Coordinators hold a bachelor's degree in marketing, communications or journalism, but it is not typically required. Strong writing skills, a high level of creativity and the ability to think analytically are traits shared by the most talented Communications Coordinators.

  • Write a variety of different content to support communications and marketing efforts, including newsletters, website copy, and brochures and press releases
  • Assist communications team in developing and implementing a communications strategy designed to further company objectives
  • Monitor analytics and create reports detailing the successes and failures of communications campaigns and strategies
  • Stay up to date on industry trends and make recommendations for adjustments to communications strategies and practices
  • Respond to media inquiries and maintain relationships with journalists and other members of the press
  • Plan press conferences and other promotional events to help keep the organization top of mind
  • Coordinate volunteers, support staff, vendors and more to support promotional events
  • Perform outreach to press outlets, magazines, influencers and build strategic partnerships to grow brand notoriety
  • 2+ years experience in a communications or marketing role
  • Superior time management and organizational skills and ability to meet deadlines
  • An analytical mind and ability to think critically
  • Exceptional writing and interpersonal communication skills
  • Ability to work both independently and as part of a team
  • Familiar with MS Word, Excel and Powerpoint and capable of creating visually compelling presentations
  • Knowledge of email marketing software such as Constant Contact or a similar program
  • Proven knowledge of communications and marketing ethics and best practices
  • Proficient public speaking abilities are an asset
EducationBachelor's Degree
Work/Life Balance
3.8 ★
Salary Range--
Career Opportunity
3.7 ★
Avg. Experience8+ years

Communications Salaries

Average Base Pay

$65,194 /yr
Same as national average
Not including cash compensation
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$36K
Median: $65K
$120K
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Glassdoor Estimated Salary

Communications Coordinator Manager Career Path

Learn how to become a Communications Coordinator Manager, what skills and education you need to succeed, and what level of pay to expect at each step on your career path.

L3
Communications Manager
$83,159/yr
L4
See Career Path

Communications Coordinator Manager Insights

Read what Communications Coordinator Manager professionals have to say about their job experiences and view top companies for this career.
National Healthcare GroupNational Healthcare Group
Communications
Feb 2, 2021

“Pretentious and incompetent people will definitely hinder your progress during your stint here so be wary of what awaits you.”

She's the FirstShe's the First
Development and Communications Intern
Dec 9, 2020

“It was a great learning experience and I feel much more prepared for when I get my first full”

WavemakerWavemaker
Communications Planning Executive
Aug 4, 2020

“Really good at training and getting you to absorb information that may be outside your job role.”

Synapse SchoolSynapse School
Communications & Leadership Partner
Dec 27, 2020

“starters who want to teach and administer in a way that's both effective and allows them independence and flexibility.”

Rolls-Royce Motor CarsRolls-Royce Motor Cars
Lifestyle Communications Assistant
May 12, 2020

“a lot of support and you receive a lot of responsibilities which is great for a student looking to absorb.”

Palm Beach County Sheriff's OfficePalm Beach County Sheriff's Office
Communications
Dec 8, 2020

“it’s a great career if you love this type of work and can get through training.”

TRACE InternationalTRACE International
Communications Manager
Aug 21, 2019

“I worked on a range of interesting projects and found there was ample opportunity for promotion.”

St. Vincent'sSt. Vincent's
Outreach Coordinator
Dec 9, 2019

“They took great interest in me as a person and were committed to my personal and professional development.”

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Communications Coordinator Manager Interviews

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Communications Coordinator Manager Jobs

Frequently asked questions about the roles and responsibilities of a communications coordinator manager

When working as a communications coordinator manager, the most common skills you will need to perform your job and for career success are Writing, Editing, Microsoft Powerpoint, Excellent Communication, and Microsoft Office Suite.

The most similar professions to communications coordinator manager are:
  • Communications Associate
  • Digital Marketing
  • Marketing Coordinator
  • Marketing Communications Specialist

The most common qualifications to become a communications coordinator manager include a minimum of a Bachelor's Degree and an average of 0 - 1 years of experience not including years spent in education and/or training.