What does a Demand Planner do?

Demand planners work in a company’s supply chain to utilize analytical, marketing, and sales data to estimate future product demands. They develop an effective forecast model by paying attention to industry trends and demand patterns. They monitor and report essential changes to sales forecasts, business strategies, and budgets. They support company management with risk assessment and activities to help mitigate the risk and propose and implement solutions that accurately improve demand forecasts.

Demand planners conduct merchandising project reviews looking for their promotional effectiveness and perform competitive pricing analysis and review of merchandising strategy. They manage and prioritize steps for execution, inventory, or shipments based on customer specifications and available parts. They create and generate statistical forecasts using historical data, seasonality, and variability metrics and coordinate logistics to deliver launch products and support marketing materials. Demand analysts need a bachelor's degree in business, supply chain, or related fields and a minimum of three years experience in demand planning or a forecasting role.

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EducationBachelor's Degree
Work/Life Balance
3.5 ★
Salary Range--
Career Opportunity
3.5 ★
Avg. Experience2-4 years

Demand Planner Salaries

Average Base Pay

$75,085 /yr
Same as national average
Not including cash compensation
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Median: $75K
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Glassdoor Estimated Salary

Demand Planner Career Path

Learn how to become a Demand Planner, what skills and education you need to succeed, and what level of pay to expect at each step on your career path.

Demand Planner
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Demand Planner Insights

Read what Demand Planner professionals have to say about their job experiences and view top companies for this career.
Demand Planner
Nov 5, 2020

“Nothing to say Friendly and cosy full and good”

Senior Demand Planner
Aug 14, 2019

“Work schedule is flexible and colleagues are nice to work with.”

Regional Supply Planner
Oct 19, 2019

“Respect work and personal but now its bad.”

Supply Planner
Nov 1, 2020

“Good work and life balance (Not for my team but mostly)”

Amore PacificAmore Pacific
Demand Planner
Mar 28, 2021

“Good for work and life balance”

Demand Planner
Jun 17, 2021

“Exposure to some of the best minds in lighting industry and good growth opportunities”

Demand Manager
Oct 8, 2020

“Good work and life balance”

Demand Planner
Aug 26, 2021

“Continous support for personal and proffesional development”

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Demand Planner Interviews

Related Careers

Supply Chain Planner
38% skills overlap
Supply Chain Manager
13% skills overlap
Supply Chain Specialist
13% skills overlap
Supply Chain Analyst
25% skills overlap

Demand Planner Jobs