Merchandise planners work in retail establishments and restock shelves with new products based upon customer demand. They monitor sales, identify customer trends, predict customer demand, order merchandise, and analyze sales reports. Merchandise planners also bring in new products for customers’ anticipated needs and serve as liaisons between customers and marketing and buying departments. They ensure that what the customer wants is available at the store.
Merchandise planners track how existing product lines sell to decide the next steps, including dropping a line or expanding it. They create a detailed analysis of sales records and customer service reports, which help determine if internal factors might influence sales performance. They search for internal influences including insufficient employee knowledge or inflated price points and work with sales managers and marketing departments to repair the missteps to reach the store’s ultimate goals. Merchandise planners need a bachelor's degree in design, business, or marketing.
Average Years of Experience
Common Skill Sets