What does a Merchant Development Representative do?

As a sales development representative, your work focuses on outbound sales strategy. You confidently share product or service information with outside prospects. Sales development representatives need to be highly organized. You'll spend a lot of time making phones calls and preparing lists. Lead generation is your main responsibility, moving leads through a sales pipeline. A sales development representative identifies challenges and provides practical solutions to prospects. You provide positive insights as a product knowledge specialist.

You work for a diverse range of people and industries. Your main function is to be a driven problem solver, identifying potential clients. Building relationships with prospects will be the central part of your job. You must have impeccable communication skills, as well as being focused on lead generation and strategic outreach. It is likely that a company will require you to have some college education and experience in the communication or lead generation fields.

  • Maintain a self-starter attitude while creating outreach strategies for new lead generation methods
  • Anticipate needs by studying services and conducting market research to identify new leads
  • Support senior sales teams and sales representatives on outbound strategies and lead generating efforts
  • Attend product training conferences and develop an understanding of our communication infrastructure
  • Monitor and attend meetings with prospects while handling the introductions and follow-up with the sales representatives
  • Be the first point of contact for new business prospects and determine the next steps for each prospect moving forward
  • Establish active communication and engagement with prospects to create new leads and sales openings
  • Collaborate with sales teams by bringing innovative lead generation ideas to each weekly meeting
  • Flawless communication skills, both written and oral, with extensive public speaking experience
  • Must be able to travel within the United States on a monthly basis while maintaining professional decorum
  • Working knowledge of the enterprise software market or the ability to learn new software quickly
  • Demonstrated ability to work solo as well as being a productive team member, making outbound calls every day
  • Have a strong work ethic and are eager to learn and make new connections with prospects
  • Have experience using LinkedIn Sales Navigator or other similar prospecting applications while keeping track of dead-end leads
  • Must be an excellent problem-solver and willing to collaborate in an exceedingly competitive environment
  • You love closing deals using complex market research and focusing on continued learning and improvement
  • Thorough understanding of commercial awareness and brand recognition to successfully establish rapport with prospects
Work/Life Balance
4.1 ★
Salary Range--
Career Opportunity
3.9 ★
Avg. Experience0-1 year

Merchant Development Representative Salaries

Average Base Pay

$40,313 /yr
Same as national average
Not including cash compensation
See More Insights
Median: $40K
See More Insights
Glassdoor Estimated Salary

Merchant Development Representative Career Path

Learn how to become a Merchant Development Representative, what skills and education you need to succeed, and what level of pay to expect at each step on your career path.

Sales Development Representative
See Career Path

Merchant Development Representative Insights

Read what Merchant Development Representative professionals have to say about their job experiences and view top companies for this career.
Sales Development Representative
Sep 2, 2021

“The monthly bonus is amazing and I have never had any issues with receiving it.”

Sales Development Representative
Dec 20, 2019

“Personally don't mind it that much because it's great for personal and career growth.”

Sales Development Representative
Oct 17, 2019

“This is a great way to learn new skills and feel like you're tangibly developing in your career.”

Sales Development Representative
Dec 16, 2019

“Great product that evolves incredibly fast; constant feedback taken from ourselves and our customers.”

Power Home RemodelingPower Home Remodeling
Customer Development Representative
Apr 23, 2020

“I am able to go to work with my best friends in a safe place filled with camaraderie and support.”

Sales Development Representative
Dec 3, 2020

“The training is probably the best I’ve ever experienced and I have been in multiple sales roles.”

Tripp LiteTripp Lite
Sales Development Program
Jun 5, 2019

“I strongly believe upper management in Tripp Lite is great but has bigger problems to deal with.”

Sales Development Representative
Aug 4, 2021

“Boss does not trust any of his employees making it impossible to do your job.”

See More

Merchant Development Representative Interviews

Related Careers

Sales Representative
25% skills overlap
Inside Sales Representative
25% skills overlap
Sales Manager
Account Manager
No skills overlap

Merchant Development Representative Jobs