What does a Promotions Assistant do?

Brand specialists promote organizations and develop effective brand strategies. They manage a company's reputation, ensure brand consistency, and identify potential areas for brand building. They assist with outreach and promotion efforts, including content management, and help create visual strategies. Brand specialists help companies to bring new products to a market. They develop marketing strategies for new product launches and research market trends to align a product with sales opportunities.

Brand specialists work with management members to ensure marketing strategies align with the company's business goals. They perform market analysis and identify the best approaches that maximize sales. They manage and enhance the company's brand or reputation in the public eye and coordinate objectives with the marketing, creative, and advertising departments. They will ensure brand consistency and develop and enrich customer service experiences. Brand specialists need a bachelor's degree in marketing, business, or related fields.

Education--
Work/Life Balance
3.8 ★
Salary Range--
Career Opportunity
3.3 ★
Avg. Experience2-4 years

Promotions Assistant Salaries

Average Base Pay

$47,340 /yr
Same as national average
Not including cash compensation
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$39K
Median: $47K
$58K
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Glassdoor Estimated Salary

Promotions Assistant Career Path

Learn how to become a Promotions Assistant, what skills and education you need to succeed, and what level of pay to expect at each step on your career path.

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Promotions Assistant Insights

Read what Promotions Assistant professionals have to say about their job experiences and view top companies for this career.
Abercrombie & FitchAbercrombie & Fitch
Model/Brand Representative
Nov 20, 2019

“A good way to get into retail because they don't always require you to have experience.”

FuseFuse
TikTok Brand Representative
Jan 9, 2021

“Jascha was a great supervisor though so your mileage may vary if you're in a different region and have a different supervisor.”

BarbourBarbour
Brand Specialist
Sep 2, 2019

“Friendly and good career opportunities”

Hollister Co.Hollister Co.
Brand Representative
Jan 24, 2020

“Nice people and the 0 hour contract is great”

ChanelChanel
Brand Specialist
Jun 6, 2020

“One of the best brand I have worked for: You learn a lot through their Brand Heritage and Values”

Abercrombie & FitchAbercrombie & Fitch
Brand Representative
Jan 13, 2021

“It was and very fun and friendly environment.”

Abercrombie & FitchAbercrombie & Fitch
Brand Representative
Apr 7, 2021

“great team and team work and ethic.”

Emote DigitalEmote Digital
Brand Specialist
Feb 4, 2021

“I have worked in many places before and this has by far been the best place to work.”

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Promotions Assistant Interviews

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