What does a Sales Associate do?

Sales associates are responsible for selling products or services while providing excellent customer service. Sales associates perform an important role in the overall customer experience by helping with sales, customer inquiries, merchandising, and store maintenance. Sales associates work in a wide variety of environments selling anything from shoes to electronics.

Most sales associates have a high school diploma or equivalent. Training for these roles usually take place on-the-job. Many sales associates advance into supervisory roles within the sales department. The best sales associate are truly dedicated to providing a high-quality experience for customers.

What responsibilities are common for Sales Associate jobs?
  • Assist customers with requests in store and on the phone
  • Demonstrate knowledge of products and services to customers
  • Greet customers in a friendly and polite manner
  • Keep an eye on inventory levels and restock shelves as needed
  • Educate customers about current promotions and advertisements
  • Ring up customers at the cash register, take payments, and issue receipts
  • Stamp, mark, and tag prices on merchandise
  • Contribute to team's daily sales goals
What are the typical qualifications for Sales Associate jobs?
  • High school diploma or general education degree (GED) required
  • 1-2 years of sales experience or customer service experience
  • Willing to work nights, weekends, and holidays
  • Excellent verbal communication skills
  • Strong orientation towards providing excellent customer service
  • Basic math skills
  • High attention to detail
  • Demonstrated selling skills
  • Ability to maintain a professional appearance
Work/Life Balance
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Career Opportunity
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How much does a Sales Associate make?

$54,561 /yr
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Sales Associate Insights

Read what Sales Associate professionals have to say about their job experiences and view top companies for this career.
Sales Associate
Feb 22, 2021

“If you have a good manager it’s the best job everyone is fun and relaxed”

Sales Associate
Oct 28, 2021

“The product is amazing and I’m proud that we get to offer this to our clientele”

Sales Associate
Jun 21, 2021

“Not the best pay and could end up spending all money on clothes since discount was so good”

Aerie Aerie
Sales Associate
Jul 26, 2021

“The job was really easy and got to work with people around my age.The discount was also really good.”

Seasonal Sales Associate
Jan 29, 2021

“The discount is great (50%) and really enjoyed the people who I was working with.”

Best BuyBest Buy
Mobile Sales Associate
Aug 31, 2020

“Pay was good at $15 an hour and the hours at the time of this was nice.”

Sales Associate
Feb 7, 2022

“It was good money and the extra discount on expensive items that don't normally have a discount is nice.”

Sales Associate
Jun 4, 2021

“Great summer job I had while it college the people I worked with in my department was wonderful”

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