What does a Sales Trainer do?

Sales trainers provide sales training, mentoring, and support services. They train and educate sales staff from the point of their initial hire and on a continuous, ongoing basis. They develop and implement training and professional development programs. They may also provide training to help other staff members outside of the sales department strengthen and develop their sales skills. They create, select, and develop curriculum and other resources for training programs. They may also assist with the recruitment and hiring process by helping with the creation of job profiles or position descriptions.

Sales trainers typically have at least a high school diploma, although a bachelor’s degree is usually preferred. They have a strong background in sales, ideally including roles as a sales trainer. Teaching or training experience or a history of creating training materials is helpful.

EducationGraduate Degree
Work/Life Balance
3.8 ★
Salary Range--
Career Opportunity
3.9 ★
Avg. Experience2-4 years

Sales Trainer Salaries

Average Base Pay

$67,296 /yr
Same as national average
Not including cash compensation
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Median: $67K
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Glassdoor Estimated Salary

Sales Trainer Career Path

Learn how to become a Sales Trainer, what skills and education you need to succeed, and what level of pay to expect at each step on your career path.

Sales Trainer
Sales Manager
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Sales Trainer Insights

Read what Sales Trainer professionals have to say about their job experiences and view top companies for this career.
Agility RecoveryAgility Recovery
Sales Trainer
Mar 1, 2021

“workers have a great attitude towards work and make it enjoyable to go to work every day.”

Empowered EducationEmpowered Education
Sales/Clarity Coach
Oct 8, 2021

“Coach Training Program is well developed and fun to sell.”

Sales Coach
Aug 30, 2021

“Some of the best training you'll ever get as a Sales person and for leadership.”

Sales Trainer
Aug 1, 2019

“I clearly understood the next steps and was prepared to take on the interview steps.”

Agility RecoveryAgility Recovery
Sales Trainer
Mar 1, 2021

“We have an Executive Leadership Team that is different then any other team I have worked with.”

Sales Impact GroupSales Impact Group
Sales Trainer
May 23, 2021

“I would recommend them to any organization looking for complementary or a fully revamped sales training curriculum.”

Briggs Auto GroupBriggs Auto Group
Sales Trainer
Feb 3, 2021

“They provide a top notch training program to give you all the tools to succeed in the industry.”

Blackline SafetyBlackline Safety
Sales Trainer
Dec 30, 2019

“My expertise is respected and relied upon.”

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Sales Trainer Interviews

Related Careers

Training Manager
No skills overlap
Training Specialist
38% skills overlap
13% skills overlap
Sales Representative
13% skills overlap

Sales Trainer Jobs

Frequently asked questions about the roles and responsibilities of a sales trainer

When working as a sales trainer, the most common skills you will need to perform your job and for career success are Leases, Microsoft Office Suite, Value Proposition, Leadership, and Written Communication.

The most similar professions to sales trainer are:
  • Training Manager
  • Training Specialist
  • Trainer
  • Sales Representative

The most common qualifications to become a sales trainer include a minimum of a Graduate Degree and an average of 0 - 1 years of experience not including years spent in education and/or training.