Recognizes a need for re-invention and innovation. Investing resources and attention in innovation. Much more healthy and stable than most outsiders realize.
Organization currently in transition, so people who struggle with change and ambiguity may be stressed in this environment at present. External parties and former customers assume it's struggling.
This organization is in it for the right reasons. They always put their clients first and foremost ahead of everything else. I was given as much rope as needed to get my group up and running and the... training was hands on and excellent.
The pay is not the best, but what do you expect from a non profit?