Hoodline FAQ

All answers shown come directly from Hoodline Reviews and are not edited or altered.

4 English questions out of 4

February 27, 2019

How is diversity at Hoodline?

Pros

- Great internal culture of people who genuinely care about the mission and are willing to work hard for it. - An interesting and diverse set of products to work on (content automation funnels/partnership tools/user facing site/recommendation modules etc.). - Brilliant colleagues that I continuously learn from. - Very thoughtful, inquisitive, and kind team. - An important mission to get behind. (we regularly get thank you messages from local entities we mention in our articles). - Big focus on employee well-being and happiness, leaving room for a healthy work/life balance. - Highly KPI-driven. If a project or an activity doesn’t tie back to one of the top 3 KPI’s we won’t waste time. - Communicative culture - Diverse team (50/50 female to male ratio in the leadership team, 50% female full-time employees, and a wide ethnic diversity). - Even though there are clear roles, it’s an open environment for anyone to dabble into, own and work on projects that are of interest to them. - An amazing engineering team who unlike most companies are very collaborative, well communicators, not at all entitled, and open to giving and receiving feedback continuously. - Passionate CEO who will fight for the company and every single individual in it.

Cons

- A heavy workload with a small/growing team. Not a 9-5 job - With the competitive environment of the Bay Area, it’s a constant juggle between growing the team (interviews) and growing the products (building) - It is stressful to be at a startup while trying to solve a challenging problem like local - (this is both a pro and con depending on preference) Not a place for the non-resilient. If constant order and predictability are important, then this is not the perfect place. As a startup, we will quickly try to validate new products, partnerships types, rev sources, and kill them if they don’t work.

- Diverse team (50/50 female to male ratio in the leadership team, 50% female full-time employees, and a wide ethnic diversity).

February 27, 2019

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February 11, 2019

What is the company culture at Hoodline?

Pros

There are some really quality people who work at Hoodline. Unfortunately most of them have either left or have a foot out the door.

Cons

Hoodline used to be really great hyper-local news publication in San Francisco that supported community journalists. When the company's focus shifted to creating automated content, things went downhill — fast. For a year, the company said “yes” to every partner, and we manually wrote may “automated-looking” stories. After the COO, CTO and Editor-in-Chief left last August, there was an opportunity for things to improve: focus, morale, company culture, leadership. However, that didn't happen. Hoodline has always been a small company, but it for some reason has a strange office culture. A lot of that stemmed from former execs. Plus, even though my title was "data journalist," we never actually produced any data journalism. The company is getting smaller and smaller, and Hoodline's biggest problem is with its leadership: there's a lack of awareness regarding employees' needs, concerns, and feedback.

Advice to Management

I was told on multiple occasions to not talk with my co-workers about how much money we make and was lied to by the COO about whether I'd be able to negotiate my salary. Don’t do that; it’s not okay.

After the COO, CTO and Editor-in-Chief left last August, there was an opportunity for things to improve: focus, morale, company culture, leadership.

February 11, 2019

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February 27, 2019

What are co-workers like at Hoodline?

Pros

- Great internal culture of people who genuinely care about the mission and are willing to work hard for it. - An interesting and diverse set of products to work on (content automation funnels/partnership tools/user facing site/recommendation modules etc.). - Brilliant colleagues that I continuously learn from. - Very thoughtful, inquisitive, and kind team. - An important mission to get behind. (we regularly get thank you messages from local entities we mention in our articles). - Big focus on employee well-being and happiness, leaving room for a healthy work/life balance. - Highly KPI-driven. If a project or an activity doesn’t tie back to one of the top 3 KPI’s we won’t waste time. - Communicative culture - Diverse team (50/50 female to male ratio in the leadership team, 50% female full-time employees, and a wide ethnic diversity). - Even though there are clear roles, it’s an open environment for anyone to dabble into, own and work on projects that are of interest to them. - An amazing engineering team who unlike most companies are very collaborative, well communicators, not at all entitled, and open to giving and receiving feedback continuously. - Passionate CEO who will fight for the company and every single individual in it.

Cons

- A heavy workload with a small/growing team. Not a 9-5 job - With the competitive environment of the Bay Area, it’s a constant juggle between growing the team (interviews) and growing the products (building) - It is stressful to be at a startup while trying to solve a challenging problem like local - (this is both a pro and con depending on preference) Not a place for the non-resilient. If constant order and predictability are important, then this is not the perfect place. As a startup, we will quickly try to validate new products, partnerships types, rev sources, and kill them if they don’t work.

- An amazing engineering team who unlike most companies are very collaborative, well communicators, not at all entitled, and open to giving and receiving feedback continuously.

February 27, 2019

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February 27, 2019

How is the work/life balance at Hoodline?

Pros

- Great internal culture of people who genuinely care about the mission and are willing to work hard for it. - An interesting and diverse set of products to work on (content automation funnels/partnership tools/user facing site/recommendation modules etc.). - Brilliant colleagues that I continuously learn from. - Very thoughtful, inquisitive, and kind team. - An important mission to get behind. (we regularly get thank you messages from local entities we mention in our articles). - Big focus on employee well-being and happiness, leaving room for a healthy work/life balance. - Highly KPI-driven. If a project or an activity doesn’t tie back to one of the top 3 KPI’s we won’t waste time. - Communicative culture - Diverse team (50/50 female to male ratio in the leadership team, 50% female full-time employees, and a wide ethnic diversity). - Even though there are clear roles, it’s an open environment for anyone to dabble into, own and work on projects that are of interest to them. - An amazing engineering team who unlike most companies are very collaborative, well communicators, not at all entitled, and open to giving and receiving feedback continuously. - Passionate CEO who will fight for the company and every single individual in it.

Cons

- A heavy workload with a small/growing team. Not a 9-5 job - With the competitive environment of the Bay Area, it’s a constant juggle between growing the team (interviews) and growing the products (building) - It is stressful to be at a startup while trying to solve a challenging problem like local - (this is both a pro and con depending on preference) Not a place for the non-resilient. If constant order and predictability are important, then this is not the perfect place. As a startup, we will quickly try to validate new products, partnerships types, rev sources, and kill them if they don’t work.

- Big focus on employee well-being and happiness, leaving room for a healthy work/life balance.

February 27, 2019

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4 English questions out of 4