PepsiCo Interview Question: How would you convince a coke... | Glassdoor

Interview Question

Marketing Analyst Interview(Student Candidate)

How would you convince a coke drinker to switch to pepsi?


Interview Answer

2 Answers


You wouldn't. Coke is by far a much better product. I got yelled a lot for drinking coke in a PepsiCo owned building.

Anonymous on Jul 3, 2012

I would ask the individual what their first memory of drinking Coke was? What do they think appealed to them most about Coke? Comment on their stories, share yours of Pepsi, and provide information that strengthens your preference via product quality and development, company commitment to environment, charitable work, etc.

Anonymous on Oct 3, 2014

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