Lyft Marketing Associate Interview Questions
Updated Jan 21, 2022
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Anonymous Interview Candidate in San Francisco, CA
The process took 3 months. I interviewed at Lyft (San Francisco, CA)
The process started with a phone interview with the recruiter proceeded by a call with the hiring manager. After that, I was given an assignment and had about 4 days to work on it. The day I submitted my assignment the email bounced back. I reached out to the recruiter via LinkedIn to ask and she said she had been taken off the Lyft account (Lyft was using a recruiting firm called Randstad). The recruiter put me in touch with the new responsible for the role who then passed me on to a third recruiter who managed the process until the end. From this point on, the recruiter was very unresponsive. She told me at least three times that they would schedule the interview in the following week and asked for my availability and never followed up. I had to follow up every single time. When my interview was scheduled, it was 2 months after the date I delivered my marketing plan (the assignment). The interview went really well and I enjoyed meeting the team. Young team, the other MA and Senior MA didn’t have a lot of questions but seemed happy with my marketing plan and so did the hiring manager. After the interview, I followed up with the recruiter regarding the salary. We discussed my salary expectations and she mentioned that I was the front runner candidate. I was feeling confident but unsure since the process had been confusing and unresponsive. I followed up with the recruiter once a week to ask if the team had made a decision and she mentioned that they hadn’t, told me they were interviewing lots of candidates (the hiring manager gave a different information, told me they only had one more candidate to interview after me) and she said would be in touch. About a month after my interview I got a survey from a third party asking for feedback on my interview. It was clear that they had made a decision but I still followed up with the recruiter and she confirmed they had moved on with a different candidate. This was a frustrating experience and I’m left wondering if the disorganization and lack of transparency is on the recruiting firm or if this is how Lyft operates. It was a shame, as I had a good impression of the company before and was excited to participate in this process. Please remember that you are looking for talent but candidates are also choosing the company. It goes both ways. Please make sure to treat candidates with respect and professionalism.
- Please walk me through you marketing plan.
- Why Lyft?
Anonymous Interview Candidate
I applied through an employee referral. I interviewed at Lyft
Not gonna lie, recruiters at Lyft were very unreliable. The whole process took about 1 month just to get to the first interview. There were 3 times the recruiter had either missed our agreed upon call, or they had not responded to my available times after maybe a week of not hearing from them. I got to the second round with the Hiring Manager and got rejected.
- What do you do at your current job?
- What is one thing that didn't go as planned at your current role and how did you address it?
Anybody know if referrals are super critical for corporate jobs at Lyft? There are two roles related to product strategy/ops/finance that I think are both great fits for me. Considering just applying, but curious if anyone has any input here? Given the volume of applicants Lyft likely deals with in all of their postings, feels like my apps might not even see the light of day. Thanks!
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I applied through an employee referral. I interviewed at Lyft
It was pretty straight forward, email from recruiter then you schedule the call. She explained the hiring process. 30 min phone interview, assignment of planning 3 different events with marketing event plan, onsite visit, and the offer if you are lucky.
- Why lyft?
- How does your past experience help with this role?
- What are you looking for in a role?
- If you were asked to partner with a company who would you partner with and why?
- If we gave you 15k how would you use that money for an event?
Anonymous Interview Candidate
I applied online. The process took 3 months. I interviewed at Lyft in Jan 2019
I actually applied for this job back in October, but someone must have quit (warning sign) because they suddenly called me up for a phone screen. Had a phone interview and then was given a homework assignment before the 'high honor' of even talking to the actual marketing director on the phone, and then maybe, maybe, if you're extra special, they might even put you in for an actual in person interview. The assignment was to write an event marketing plan using three ideas, including a full budget, and plan of action. I spent about 10 hours total doing everything and two days of research, and all I got for my trouble was a stock email saying, "Thank you for your time." I'm not using Lyft again in my entire life because I hate the way I was treated through this process. If you don't have time to give feedback on, not even an interview, but what equates to FREE WORK, maybe you shouldn't ask or expect people to have time to do it.
- They asked me to describe my event marketing experience and the experience I had with event marketing.
Anonymous Employee in Phila, PA
I applied through an employee referral. The process took 3 weeks. I interviewed at Lyft (Phila, PA) in Jul 2018
Initial phone screen to hear more about you and your experience, then a 30 minute call with the marketing manager, then I received an assignment with prompts to create marketing plans, and then final interview with manager and GM that took about an hour.
- Q: What is one thing you think the marketing team could do better?
Anonymous Employee in Austin, TX
I applied online. The process took 2 weeks. I interviewed at Lyft (Austin, TX) in Nov 2017
Pretty straightforward! Was contacted about a week after applying for a phone screening, then Skype interview, then was brought into the office to speak with members of the team. The whole process took about 2 weeks.
- Why Lyft?
- Marketing scenario question
Anonymous Interview Candidate in Redwood City, CA
I applied online. I interviewed at Lyft (Redwood City, CA) in Apr 2017
Got an e-mail, then call from Blair Solano. Asked couple questions and these questions aren't really questions where you can ask a new college grad for an entry level position. How many projects can a new college grad lead? How many challenges a new college grad face in his job?Overall, questions were nothing to do with marketing projects that Lyft leads. l sent an e-mail to get feedback and heard nothing. At least, BE RESPECTFUL and give feedback to candidates. If we are spending our time to apply your company, you should send some feedback to the candidate to improve himself/herself.
- Talk about yourself
- Why lyft
- How many projects you have lead
I applied online. The process took 1+ week. I interviewed at Lyft in Dec 2016
The interview process was extremely quick and easy. I did not feel like I had to go through any extra, unnecessary steps, like have too many phone calls or go through tests to see if I "passed" for different skills. Everyone at Lyft was extremely nice, and seemed genuinely happy to work there. It was apparent that people are positively invested in the company.
- What have you done at your past jobs that are applicable to the one you are applying for?
Anonymous Interview Candidate in Miami, FL
The process took 1 week. I interviewed at Lyft (Miami, FL)
I Interviewed to join the regional office in Miami. Was contacted by HR for a short interview and then had 2 other interviews. I was selected for a final in person interview but I cancelled to pursue other opportunities. Before the final interview, I was asked to complete an assignment to submit within 24 hours.
- Tell me about a time where you had to use data to drive decision
- If you were to organize an event, who would you partner with?
- Now that you found the partner, how do you implement and follow the organization of the event?
- Based on your knowledge of the area, how many rides you think there is per day? Run me through these numbers (no right or wrong)
Anonymous Interview Candidate in New York, NY
I applied online. The process took 2 weeks. I interviewed at Lyft (New York, NY)
I didn't like my experience at all. The recruiter asked very confusingly worded questions and didn't know what she was doing. She seemed inexperienced and rude. When it was my time to ask questions and I asked "what would be a typical day for a marketing associate?", she replied "I don't know, I'm not familiar with the role or the team." How can you recruit for something you don't understand? Then when I asked "what would you describe as the characteristics of a Lyft employee that make them different from employees at other companies?", she rudely said, "I already went over this earlier with you when I was talking about the company" and ended the interview by telling me that she would get back to later this week or Monday the latest. I got an email from her on Monday that I didn't get the position. Despite her not being clear in her questions and being rude I still gave great answers and knew that I would be a great fit because of experience matched the responsibilities. I'm highly disappointed at Lyft and expected so much better. My interview was not warm like everyone else's on Glassdoor. I wish I was able to have had interview with a more experienced recruiter and not the rude confusing recruiter I got.
- Why do you want to work for Lyft?