"Clients depend on market researchers to utilize their excellent analysis and communication skills to provide insight on how their product will fare on the market. During an interview, employers will want to know if you have a good understanding of what their company is about, how you can contribute to their team, and what your skill set includes. Be sure to emphasize your ability to multi-task, handle a busy day, and customer service experience. Ultimately, companies want to hire market researchers who are motivated, so think about what fuels your drive."
How would you go about doing research on a potential customer?
Find out what the core business is and the statistics surrounding the core.