Paid Search Manager Interview Questions | Glassdoor

Paid Search Manager Interview Questions

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Paid search manager interview questions shared by candidates

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"How would you go about creating an automated process to figure out bid amounts for keywords in a portfolio with a billion keywords for a new product."

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I asked several questions to narrow down the answer. For example, I asked if there was a marketing budget, how much the margin is, etc...

Asked how I would spend under-pacing budget for client in case study

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Do you prefer lead generation or eCommerce campaigns and why?

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From your past position(s) list a few things that went right for you and something that went wrong.

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Pulled up the dashboard and asked me to identify the best performing campaigns based off of the different goals and justify why

What do you see yourself going within WPromote and what do you bring to the table?

Describe the biggest paid search accomplishment you made.

Give me an example of how you improved client performance.

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