Partner marketing interview questions shared by candidates
How did you approach marketing messaging in past assignments?
It is difficult to gage what "messaging" means to Datacert. Interviewers were vague on specifics about the job. I have successfully managed branding, messaging, and strategic alliances for three IT companies and many more small-to-medium sized companies over the past 15 years -- with great results, and I gave project examples, but that apparently was not the right answer.
"Why Salesforce?" They were seeking a robust answer that has less to do with branding and more to do with a comprehensive understanding of the overall business drivers and mission.
The interviews felt more like conversations about how I could help solve problems. I was quickly assessed on my ability to get stuff done and my domain expertise. It was a comfortable, friendly interview process.
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