Search Engine Marketer Interview Questions | Glassdoor

Search Engine Marketer Interview Questions

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Search engine marketer interview questions shared by candidates

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If you had to pick 3 things you'd need to build out a digital marketing campaign for a community college, what would you want?

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A budget, the ability to gather data (courses, programs, degrees, etc offered), and access to any applicable advertising platforms.

How many characters in a title tag?

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How do you get quality score? (Search network)

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What was penguin?

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Are you adwords certified and which certifications?

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Obama made it so we cannot afford health insurance for employees, have you tried healthcare.gov?

1 Answer

Unexpected: How would you write a vlookup in Excel? An If statement?

They left me with 3 questions / problems: 1) Create sample email - Replying to trade show vendor 2) Create a "sample" FB ad for Mothers day :) 3) Given a set of PPC data - optimize for various conditions (More clicks / ROI / etc)

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