Social media director Interview Questions
69Social Media Director interview questions shared by candidates
Tell me how you would scale a social media software platform?3 Answers
Try to define "scale", ask for clarifications. Are we trying to scale to more users or to more ad providers? Are there any current bottlenecks? What is the goal here? How about we improve the experience by providing more relevant ads? etc... Less
Its such a tricky question. I guess its by the analytic we use to know the page views and all.. Less
I didn't have a good answer for this one.
Which advertising campaign that I conceived was a disaster and how did I bring it around?1 Answers
It was a FMCG product ( consumer product ). There had been a sudden escalation in the rates for TV slots and the client's budget could not accommodate the sudden spike. We were able to reduce the number of cities in this marketing blitz and still get a huge bang for our buck. Less
How would you collaborate cross-channel?1 Answers
First and foremost, I would start by getting to know the brands and business model. Then I would get to know each of the other channel heads to find out what they are working on and how we can use social media to support their efforts. It's so important that our public-facing messaging and imagery are cohesive and lead the customer seamlessly from discovery to acquisition. Less
What can you bring to the table?1 Answers
Passion, clientele, and consistency.