Social Media Manager Interview Questions

I said something along the lines of apologize for having made the customer feel that way and assuring them that I am only seeking to support the company's policy and standards in the situation. (I don't know if this was a good or bad answer. That's a tough question to respond to!)

Wouldn't say "we're not racist" because the word you remember is racist. Would say something along the lines of "we're sorry you felt that way, we want everyone to feel welcome and your experience is the furthest from our values and what we stand for."

(see previous description of the phone interviews and hiring process)

Offer more engagement with users, facilitate online conversations between community and the company, gather actionable user feedback to improve the application and the website, integrate user interactions and social media with the Community page, optimize Salesforce's use of Twitter/Facebook/LinkedIn/etc, implement successful online media campaigns, etc.

The answer should be sure and without pay. It's one more thing we do that others don't, we do everything to get to really know our clients, enough that we can call one another friends in the end.

This question was hard to answer as I have not used Twitter in a professional capacity, but I answered it highlighting the ability to write clearly and concisely, as to fit within the confines of 144 characters. I am not sure that is the answer they were looking for.

I said that I first view the person's account, since on both sites you need to have a personal account to review, which also saves you history of interactions. If a person is consistently writing negative reviews, then this is a malcontent who takes issue with most institutions they frequent, and so the source must be considered. However, if the person is primarily positive or about 50/50, then the issue should be seriously considered and the appropriate department should be made aware.

Hard to answer cause they sell a boring product.