When interviewing you as social media manager, employers want to assess your technical skills with social media communication and monitoring technologies and your "soft skills" in terms creating compelling social campaigns and being the voice of the brand. Expect lots of questions about how you use technologies and lots of hypotheticals about how you would handle different difficult situations. Employers will also ask about successful campaigns that you ran, and how you demonstrated success.
Tell me how you would scale a social media software platform?
I didn't have a good answer for this one.
Its such a tricky question. I guess its by the analytic we use to know the page views and all..
Try to define "scale", ask for clarifications. Are we trying to scale to more users or to more ad providers? Are there any current bottlenecks? What is the goal here? How about we improve the experience by providing more relevant ads? etc...