Mission: Advantage Business Media Vision Statement:
A data-driven marketing solutions company leveraging content, technology and business intelligence to match our audience job performance needs with our client solutions.
Advantage Business Media helps more than one million innovators at science, design engineering, and manufacturing companies discover and procure new technologies that give them a competitive advantage. Our marketing solutions introduce products from more than 2,000 customers to our loyal readership through our digital media offerings, magazines, and conferences. At Advantage, our passion is technology, and we love introducing new products to buyers.
Advantage Business Media was acquired in January 2014 by Owner Resource Group, an Austin, Texas-based private investment firm founded to bring superior outcomes to privately held businesses. Advantage is led by CEO Jim Lonergan, who, since joining the company in August 2014, has launched a cross-company strategic growth plan to drive revenue growth focusing the company on key vertical sectors, expanding its organic digital footprint, development of a suite of marketing services offerings, expansion of our conference and awards business, and improving audience engagement in all sectors.
At Advantage Business Media, we are only as good as our people. Our reputation has been built on our commitment to each other and to our community. We are nothing without the talent of our people.
Our guiding principles?
Some jobs are just jobs. Not every job is a career – one where you can work independently with the support of a creative team of peers, feel invested in the company and its success, and look forward to advancement opportunities where you can achieve your long-term financial goals.
For professionals with a career in mind, Advantage Business Media offers a fast-paced environment where individual success is tied to a creative, team-focused, multi-faceted approach.
Our clients rely on us to help them drive innovation based on customer experience. That means they will rely on you. From the moment you walk in the door, you’ll help drive change in Global 2,000 companies, with a direct impact on how they grow and operate.
Our health benefits are intended to provide the important coverage you need, when you need it. They are also designed to help you maintain, improve and manage your health. We offer great medical, dental, and vision coverage along with a 401(K) program with company matching.
We believe work/life balance is important, so we offer all new employees 10 vacation days, 9 Holiday days off, 5 sick days and 2 personal days. On their one year anniversary, employees receive an additional week off and continue to earn time until they reach 20 days of vacation. In addition, we offer Summer Hours with employees receiving 4 additional half days off on Friday during the summer months.
We offer “Get On Track for Wellness” as a wellness initiative which includes educational seminars to help employees maintain good health or learn a more healthy lifestyle, annual biometric screenings and flu clinics are also available for employees.
Cooking Demonstration Stress Relief Chair Massage
We offer a variety of events throughout the year for our employees. Along with the Holiday parties and summer picnics, we’ve also held Potluck Thanksgiving feasts fit for a king, Ping Pong and Blackjack tournaments for a little healthy competition along with Ice Cream Socials and Cinco De Mayo parties just for fun.
Halloween Pumpkin Contest
Thanksgiving Feast created by Employees
End of Year Holiday Party
Our team gives back to our local communities via our ABM Cares program. ABM Cares is a volunteer program that allows all employees to devote two workdays per year to volunteer efforts in their local communities. ABM is dedicated to playing a positive role in our local communities. Over the past few years, we have been involved with One Way Ministries, Saint Barnabas Center Firefighters, Inner City Impact, American Diabetes Camp, and volunteering for Lunch n Read time for children at Local Schools.
We also conduct collection drives for causes that are important to our team including Operation HoHoHo Christmas Toy Drive for Ronald McDonald House during Christmas, food for The NJ Food Bank for Thanksgiving and most recently we donated to the Congenital Heart Defect Coalition Heart Bag Drive.
I have been working at Advantage Business Media full-time (More than a year)
When I was trying to transition my career, very few companies were willing to see past my age and lack of full-time experience to see the passion that I have for my current position.
Advantage Business Media was not one of those companies. ABM has given me an opportunity to excel in an area that is usually reserved for younger and more experienced persons.
Additionally, I’ve worked for companies where my personal life was generally regarded as an intrusion on the efficient day-to-day operations of the business. In those companies, every minute I was out of the office was accounted for and charged against your allotted PTO days, regardless of what you did after-hours to compensate. Again, that is not this company. ABM understands that my life is complicated and assumes that employees are responsible enough to make up for any unexpected time out of the office.
Most importantly, I have worked for companies with once-successful business models that were waning rapidly. The corporate vision for the next five years at these companies was to hope that the business stayed afloat long enough for everyone to find another job. This is not that company. ABM is a company that is evolving rapidly from a path that held increasingly limited possibilities to another one that leads to greater long-term possibilities and true growth for the next generation. It is a company that wants to expand from its previous framework and offer real cutting-edge solutions to its customers.
The new business model here was implemented swiftly and many people who were trained for one type of company found themselves unable to transition within this new company. Some ignored the new corporate direction and didn’t try to adjust; others didn’t want the company to deviate from its current business model and spent valuable time complaining rather than seeking a way to work within this transition.
And while I firmly believe that many people who no longer work here and subsequently wrote negative reviews have mostly themselves to blame, I cannot justify how so many people were allowed to leave with such bitterness that they would resort to writing unfavorable reviews. Like bad Yelp reviews of a restaurant, reviews of this nature usually have their genesis in an unsatisfactory experience combined with a highly emotional state.
I wasn’t part of the personnel decisions, but my gut feeling it that there needed to be more responsibility on the business to transition people better. There definitely was an expectation that people should automatically adapt even when the skill of adaptation was never part of their job description. It clearly would have been more difficult to re-educate many employees than hire those that already had the necessary newer skills. And I know training was done. But many of these negative reviews suggest that former employees tried to communicate their transition anxieties that were either dismissed or ignored. Conversely, it seems that some managers were not truthful with employees about their efforts during the transition until it was too late, leaving people to feel shocked and betrayed by their dismissal.
Advice to Management
I applaud the new business plan but I want those in management to think twice about making business decisions and not be so cavalier (or naive) about the possible repercussions in this new social media world. You may believe that people may not have the information to properly scrutinize your decisions, but they will publicly scrutinize and analyze them just the same.
I praise ABM for being a great company but I’m sad that my praise will be mediated against a negative groundswell that upper management, I believe, clearly should have averted. Going forward there needs to be a real conduit for true communication between not just employees and managers, but managers and upper management.
I applied through a recruiter. I interviewed at Advantage Business Media (Rockaway, NJ) in February 2016.
HR made me fill out an old-fashioned application (on paper), so that seemed unnecessary. I then met two executives, one who would have been my immediate boss and then his boss.
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