All Web Leads Career Overview | Glassdoor

All Web Leads Overview

Austin, TX
501 to 1000 employees
Company - Private
$100 to $500 million (USD) per year
All Web Leads (AWL) was founded in 2005 and is the nation's premier Customer Acquisition Marketing business focused on the insurance industry. Our team delivers tens of thousands of high-intent, qualified consumers to our customers every day. At the heart of ... Read more

Mission: Winning is a core mission here at AWL and the way you consistently win is to have a trusted and talented team of people working passionately toward their goals. Check us out. You will learn firsthand how we lead our industry by combining a passion for data and technology in ... Read more

Glassdoor Awards

Best Places to Work: 2015 (#20)

Company Updates

  • We have some great opportunities available here at AWL. Check out our new culture video to see why you should apply to work with us!

    AWL Culture

    We are a tight-knit team with a fast paced, energetic, and entrepreneurial company culture that was ranked #20 by Glassdoor in their 2015 Best Places to Work in the U.S. We provide competitive pay, outstanding benefits, and a fabulous, fun, collaborative environment that allows our people to be their best.

  • Welcome kits for Houston-area flood evacuees arriving in Austin were boxed up and taken to local shelters on Friday by AWL staffers who wanted to do something to help our fellow Texans. Dozens of individual plastic bins were filled to the brim with pillows, blankets, toiletries and other necessities to be distributed to those who have lost so much in the wake of Hurricane Harvey. We also included a note of encouragement within the bins to let these folks know that Austinites are thinking of them and want their stay in our great city to be as comfortable as possible.

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All Web Leads – Why Work For Us?

Austin is home to AWL, and as such, gives us a vibrant and creative talent pool from which to draw. The city itself also attracts the high-energy and high-performing workforce we seek. To be the premier Customer Acquisition Marketing business for the nation’s insurance industry takes a team of tech experts, as well as a driven sales and marketing staff, all working together to bring our customers more consumers and profitability.

Brokers, carriers and agents nationwide depend on us to provide quality prospective consumers. And we deliver daily thanks to our advanced Customer Acquisition Marketing technology and services platform, plus the commitment of our dedicated employees.

Culture is key to our business goals at AWL and we strive to create an environment where our employees want to engage and be impactful. It’s difficult to sum up our culture in one word – some call it engaging or vibrant, while others describe it as dynamic. We’ll claim all those descriptions and then some.

Here at AWL we know that investing in our employees fosters a trustful and collaborative environment for success. Want to learn more about our culture? See for yourself by checking out the video above. Or, scroll down for a couple of our favorite "at work" photos.

AWL Executive Team

Bill Daniel, President and CEO

Bill is responsible for overall leadership and direction of the company, including strategy and operations. Prior to joining AWL in 2008, Bill was the President and CEO of Surgient, a leading data-center virtualization management software company. Previously, Bill held Senior Vice President roles at Vignette, a publicly traded developer of content management software, and he founded several software companies, including Wallop, Datis Corp. and Mozart Systems. He also held sales positions at Oracle and other Silicon Valley technology companies. Bill holds a bachelor's of engineering degree from Dartmouth College and an M.B.A. from the Haas School of Business at the University of California at Berkeley.

Erik Josowitz, Senior Vice President of Technology & Strategy

Erik is responsible for the technological strategy, evolution and operation of AWL's CAM technology platform. Prior to joining AWL in 2008, Erik served as Vice President of Marketing at Surgient. Before Surgient, he served as Vice President of Product Marketing at SoloMio, a mobile telecommunications software company, and Vice President of Product Marketing and later Vice President of Corporate Strategy at Vignette Corp. Erik holds a bachelor's of architecture degree from the University of Texas at Austin.

Cortney Johnson, Senior Vice President of Finance and Chief Financial Officer

Cortney is responsible for accounting, treasury, insurance and investor-relations functions. Prior to joining AWL in 2011, Cortney had 10 years of public accounting, SEC reporting, and internal controls and audit experience, starting her career as an auditor with Ernst & Young, LLP, and most recently serving as the Director of Internal Controls and Audit for a publicly traded manufacturing company. Cortney holds a B.B.A in international business from Southwestern University and an M.S. in accounting from the McIntire School of Commerce at the University of Virginia. She also is a Certified Public Accountant, Certified Internal Auditor and Certified Fraud Examiner.

Dan Atkinson, Vice President of Business Intelligence

Dan and his team of analysts are responsible for developing and maintaining the company's data management architecture so the company has actionable visibility into key business metrics, while providing analytical insight. Dan has served in various capacities since joining AWL in 2006, including Senior Software Developer and Vice President of Engineering. Prior to joining AWL, Dan was a Staff Software Engineer and Project Manager at National Instruments where he worked on the company's LabVIEW Real-time, Control Design and Simulation products. Dan holds bachelor's of science degrees in computer sciences and mathematics from the University of Texas at Austin.

J.R. Attick, Vice President of Sales

J.R. is responsible for all customer acquisition and account management activities. J.R. has served in a variety of roles since joining AWL in 2008, including Director of Business Development where he was responsible for acquiring the majority of AWL's current strategic customer relationships, and later VP of Sales Operations where he led the transformation of the Agent Channel to take on the revenue trajectory fueling AWL's growth. Prior to AWL, J.R. held several Business Markets Sales Operations positions at Qwest Communications. J.R. holds a B.B.A. in marketing from the McCombs School of Business at the University of Texas.

Jessica Leirer, Vice President of Marketing

Jessica is responsible for all consumer and customer acquisition marketing activities and has served in various roles within AWL since joining the company in 2011, including Senior Online Marketing Manager and Senior Marketing Director. Prior to joining AWL, Jessica was an analyst at 360Partners, an ROI-focused search engine marketing agency, where she worked with the lead generation customers. Jessica holds a bachelor's of science degree in business and a bachelor's of arts degree in philosophy from Washington University in St. Louis.

Kristie Douglas, Vice President of Human Resources and Administration

Kristie is responsible for directing the "people functions" of AWL, including overseeing the recruiting and hiring processes, as well as managing payroll and benefits. Her role is to focus on strategic resource planning so that the company continues to employ and hire the most talented people in the marketplace. Kristie earned her bachelor's degree in elementary education from Millersville University in Pennsylvania.

All Web Leads Reviews

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Bill Daniel
115 Ratings
  • "Awesome place to work!"

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Account Executive in Austin, TX
    Current Employee - Account Executive in Austin, TX
    Positive Outlook
    Approves of CEO

    I have been working at All Web Leads full-time (Less than a year)


    Working at All Web Leads has been a wonderful experience! I have been employed at AWL going on a year now, and it is the best job I've had to date. AWL provides a laid back and fun office environment, a great team of people to work with, and a great career.


    I honestly can't think of any cons!

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All Web Leads Photos

All Web Leads photo of: G&A knows how to get the party started
All Web Leads photo of: Inspiration Board
All Web Leads photo of: Our CEO Bill Daniel and his wife having fun on the dance floor
All Web Leads photo of: Rocking out to the great band
All Web Leads photo of: The tech team hanging together
All Web Leads photo of: Baseball Appreciation Day
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All Web Leads Interviews



Getting an Interview

Getting an Interview





    Office Administration Specialist Interview

    Anonymous Interview Candidate in Austin, TX
    No Offer
    Neutral Experience
    Easy Interview


    I applied online. I interviewed at All Web Leads (Austin, TX).


    One way video interview where they ask 10 questions. You get unlimited thinking time and unlimited retakes. It's really impersonable and unimaginative, really. It's not a very accurate way of screening candidates because of that, and the fact that it depends 100% on technology. To me, this says the recruiters are unimaginative and lazy because they don't want to screen candidates themselves and have a dynamic and productive conversation with applicants, which would be a much better way of screening.

    Interview Questions

    • This position is Full Time Hourly which includes PTO, 401K, and insurance benefits. Pay will be $13-$15/hr based on your experience. It requires you to be at the front desk M-F 9:30-5:30 and events as needed. Do you agree to all the above.   Answer Question
    • You have a spill at the front desk as someone comes in for an interview at the same time the lunch for the CEO's meeting arrives. What do you do? How do you feel about this? Are you ready to turn around and do it again several more times that afternoon?   Answer Question
    • Someone asks you a question that you don't know the answer to. Do you take them on the journey with you to find the answer or do you get back to them later?   Answer Question
See All 38 Interviews

All Web Leads Awards & Accolades

  • Best Places to Work(Best Small & Medium Companies to Work For), Glassdoor, 2015
  • Austin’s Best Places to Work, Austin Business Journal, 2013
  • Inc. 5000 Fastest Growing Private Companies, Inc. 5000, 2013
  • Top Companies in the Austin Metro Area, Inc. 5000, 2013
  • Top 100 Insurance Companies, Inc. 5000, 2013
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