Working at British American Tobacco | Glassdoor

British American Tobacco Overview
London, England (UK)
10000+ employees
Company - Public (BTI)
$10+ billion (USD) per year
British American Tobacco is a leading tobacco group, with brands sold in around 180 markets. We employ more than 55,000 people and have over 200 brands in our portfolio. We hold robust market positions in each of our four regions – Americas; Asia-Pacific; Eastern ... Read more

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British American Tobacco – Why Work For Us?

We are a leading global company with a rich heritage and an exciting future

British American Tobacco is a global company with over 200 brands sold in more than 200 markets. We make the cigarette chosen by around one in eight of the world’s one billion adult smokers and our ambition is to lead the Next Generation Products category, which includes Vapour Products like e-cigarettes.

In 2015, the Group sold 663 billion cigarettes and was market leader in more than 55 countries. In the same year, the Group enabled governments worldwide to gather more than £29.6 billion in major taxes, including excise and sales taxes.

Our business was founded in 1902 and by 1912 had become one of the world’s top dozen companies by market capitalisation. We have sustained a significant global presence for over 100 years and today, we are one of the top 10 companies on the London Stock Exchange. We recognise the tobacco industry is a controversial one, and so it’s all the more important that we act responsibly, from the sourcing of tobacco leaf right through to how we market our products to adult consumers. Which is why we are equally proud of the fact we were the first tobacco company to be included in the Dow Jones Sustainability Index in 2002 – and we’ve been included every year since.

People and factories

We have 44 factories producing cigarettes and other tobacco products in 41 countries. Our aim is to offer our consumers – adult smokers – a choice of a range of products from traditional cigarettes through to potentially less risky alternatives, which is why we are investing heavily to build an innovative, new tobacco and nicotine-based range of products, including Vapour Products such as e-cigarettes. In fact, we have invested around half a billion pounds in building a whole new area of the business, focused exclusively on this range, which we call Next Generation Products (NGP).

We employ around 50,000 people worldwide. Our workforce is strongly multi-cultural and the way we operate is underpinned by four Guiding Principles, which are an Enterprising Spirit, acknowledging Freedom through Responsibility, being Open Minded and recognising Strength from Diversity. These principles steer the values of our business and people, and are the cornerstone of our success.

Operating responsibly

We believe that because our products pose risks to health, it is all the more important that our business is managed responsibly. Responsibility is integral to our strategy and through dialogue with our stakeholders, we are working to pursue our commercial objectives in ways consistent with changing expectations of a modern tobacco business.

Tobacco growing

We are the only international tobacco group with a significant interest in tobacco leaf growing, working with thousands of farmers internationally. We invest around £60 million each year in supporting our contracted farmers. With more than 1,000 BAT leaf technicians in operation around the world, we are an important source of advice and support for farmers, helping them to run successful, profitable and high-yielding farms. These leaf support technicians directly support some 90,000 farmers.

What do our people say about us?

How our employees feel about working here is hugely important to us. We carry out a regular global employee opinion survey called Your Voice to give our people a secure and confidential way to tell us exactly what they think about working at British American Tobacco.

In our most recent survey, 80 per cent of employees said they were extremely satisfied with British American Tobacco as a place to work, well above the benchmark of 71 per cent in the fast moving consumer goods (FMCG) sector.

Find out more by taking a look at our latest Who We Are brochure

British American Tobacco is all about freedom of choice — whether it’s our people or our products. Combined with our entrepreneurial spirit, it’s what’s driven our phenomenal success. We started trading tobacco over a hundred years ago. Today, we're a multibillion dollar company with more than 200 brands in our portfolio. With robust positions in each of our regional markets, our future looks equally bright too.

There’s no doubt our industry is controversial — we’re the first to admit that. But rest assured, we take a responsible approach to our trade. In each of our markets, we observe every local law regarding tobacco (in many cases going further through our own voluntary code). Not only that, we treat our farmers fairly, invest in the environment and help to sustain local communities.

We also excel at developing our own people into leaders of the future. As an organisation with a high-performance culture, we’ll expect a lot from you. But we’ll support you every step of the way to help you deliver. If you’re passionate and ambitious, rapid career progression is a reality here. And because we’re such a large company (we employ more than 55,000 people worldwide), there are plenty of exciting opportunities for you to develop a truly extraordinary career.

To find out more about our global career opportunities and apply directly online, visit

We have a rich heritage and, we believe, a bright future. The sustainability of that future will depend on us satisfying not only our shareholders, but also our many other stakeholders.

Our strategy

Our vision is to lead the global tobacco industry, aiming to be the very best at meeting consumer needs for today’s products and safer next-generation products. To be industry leaders we must continue to demonstrate that we are a responsible tobacco Group with outstanding people, brands and products. Our strategy is consistent and understood by investors. Growth is achieved by providing high quality products that consumers want. It is underpinned by productivity and is delivered by a winning organisation of great people who act responsibly at all times.

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We recognise that our business starts with our consumers and our brands, and our balanced portfolio is designed to deliver continued growth. We offer brands to suit different tastes and budgets, and innovations allow us to compete to grow our share of the market.

Our determination to act responsibly spans the whole business, from our commitment to addressing the issues of child labour and working with farmers, to looking at how we can reduce the risks of our products and lessen our environmental impact.

But that’s not the half of it. We are determined to develop nicotine products that are much less harmful than ordinary cigarettes. And we invest to ensure our supply chain – from the crop in the field to the consumer – is managed as responsibly as possible. We are measured against other international companies in independent surveys such as the Dow Jones Sustainability Index.

As you’d expect from a leading global business, we offer highly competitive rewards for success, invest heavily in training and development, and offer truly international career opportunities.

We aim to develop and support you every step of the way to fulfil your potential and our approach to rewards reflects this.

Pay is clearly linked to performance, but there are other ways to reward people too. That’s why we continue to examine the practices of other companies and ask our employees what motivates them.

Our reward strategy is simple and straightforward with the following aims:

  • Rewarding contribution and achievement rather than tenure
  • Freedom for managers to influence the pay increases of their teams
  • Performance judged against a small number of key areas and objectives
  • More flexible benefits packages
  • Regular feedback mechanisms for assessing views on reward

Our approach to personal development is based on a simple belief - that the person who best knows your ambitions and aspirations is you.

We want to encourage you to develop the skills you need to progress and move your career forward.

But we also believe that you're the best person to map out your own development. We expect you to drive regular career discussions. We encourage you to assess your strengths and weaknesses honestly and to seek feedback from your colleagues. We count on you to make continuous learning and the quest for improvement a part of your personality - to be hungry for new ideas, skills and assignments.

You can enhance your skills and knowledge, learning from internal and external resources. Our Global Learning Zone, for example, is an internal learning resource that is open to anyone within our company.

British American Tobacco Reviews

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British American Tobacco CEO and Director Nicandro Durante
Nicandro Durante
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    "Quality Assurance Team Leader"

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    Former Employee - Quality Assurance Team Leader in Houston, TX
    Former Employee - Quality Assurance Team Leader in Houston, TX
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    I worked at British American Tobacco (More than 5 years)


    World class organization with good corporate culture. British American Tobacco(BAT) is the second largest tobacco in the world. BAT place high premium on staff training and development. BAT guiding principles: Enterprising spirit, freedom through responsibility, open minded and strength from diversity.


    Introduction of incentives for better staff welfare.

    Advice to Management

    Keep up the good job

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British American Tobacco Photos

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British American Tobacco Interviews



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    Accounting Analyst Interview

    Anonymous Employee in New York, NY
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    I applied online. I interviewed at British American Tobacco (New York, NY).


    Online testing, phone interview, interview, I am still waiting for response in regardence of the next cycle of interviews, they are professional but it takes to long the whole process is lasting up to now a month. B

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British American Tobacco Awards & Accolades

  • 25 Best Multinational Companies to Work For (in Latin America), Great Place to Work Institute, 2012
  • Best Companies to Work for in Latin America, Great Place to Work Institute, 2009
  • World’s Most Admired Companies, Fortune, 2008
  • Top 200 of the Global 2000, Forbes, 2008
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