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Clarus Commerce Overview

Rocky Hill, CT
51 to 200 employees
Company - Private
Information Technology
Unknown / Non-Applicable
Clarus Commerce is an Internet marketing and technology company specializing in the design, development, and implementation of loyalty and direct-to-consumer programs.

Mission: To build innovative programs that consumers find absolutely essential — and fun to use. We have a team of smart and talented people who have tons of energy, like to collaborate and enjoy being in an environment where their work is rewarding.

Company Updates

  • What's special about January 5th? Clarus Commerce CEO Tom Caporaso talks with The Washington Post about National Returns Day and the post-holiday spike in return shipping.

    Today is expected to be the biggest day ever for online returns

    Today is the day, UPS predicts, when you'll finally get around to sending back that ill-fitting sweater or those too-tight jeans. The shipping company says it expects to process a record 1.3 million return packages - nearly double its typical load - on Thursday, Jan. 5, which it has dubbed National Returns Day.

  • Clarus CEO Tom Caporaso talks to CBS News about Amazon's plan to transform grocery shopping.

    Amazon's newest shopping disruption is a doozy

    Amazon Go grocery stores will let customers buy goods and pay automatically -- no checkout lines needed

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Clarus Commerce – Why Work For Us?

Our Mission at Clarus Commerce is to create great products that strengthen our client’s business, build brand loyalty, and foster long-term, profitable relationships by enhancing the lives of the people who use them.

Thanks to the rise of Internet commerce, today’s marketplace is essentially limitless: With the click of a mouse, you can literally shop the world over. Unfortunately, laying your hands on what you’ve bought isn’t always as quick, easy, or inexpensive as making the purchase is; too often, larger orders and longer transit distances mean higher shipping costs.

In 2001, Vin Villano, our founder, saw the e-commerce revolution unfolding and thought, “Shouldn’t someone ease the growing pain of shipping costs?” So he founded Clarus Marketing Group and bought a URL,, and thus was born an idea whose time had come.

Vin spent the next 10 years growing the product and the company. Norwest Venture Partners (NVP) took note of his success, saw the potential for even more, and, in January 2011, made an investment in the company to help fuel its continued growth. Shortly thereafter, Clarus Commerce moved to its current home office in Middletown, Connecticut. Vin Villano joined Clarus’s Board of Directors, and Tom Caporaso was named the new CEO, taking the day-to-day reins of the company.

Rather than simply build on what we already have, we’ve made a commitment to expand our subscription commerce, now and in the future. Among our recent innovations:

  • We’ve introduced a new travel product, Travel Plus, which offers consumers savings on their travel plans, relief from those pesky, all-too-common travel-related expenses, and more
  • We’ve created customized loyalty programs to help our clients build and retain a loyal audience base
  • We’re developing pre-paid shipping services tailored to individual e-commerce websites, which will allow our clients to provide free shipping to their customers while replicating the proven success of similar programs already in use at top e-commerce portals

We know that good ideas can come from anywhere and anyone, which is why we’ve recruited specialists from outside industries to help us anticipate new opportunities. We’ve hired top-notch talent in the fields of IT, customer service, client services, creative, and marketing optimization to expand our subscription commerce capabilities, develop state-of-the-art technologies, and provide our clients and consumers the savings, services, and mobility they expect and deserve.

Clarus marketing team member showing loyalty mock up diagram.Our product-building philosophy is simple: We create and deliver products according to the goals and timeframes of our clients:

  • Want to increase your revenues quickly? We can go live with one of our Clarus Direct brands within two weeks.
  • Hoping to establish long-term relationships with your customers through a loyalty-building customer solution? Clarus Loyalty can help you form an enduring, branded, customized bond with your audience.
  • Looking for a pre-paid shipping program to expand your customer base and build repeat business? Clarus Shipping will help keep your customers coming back again and again.

Whatever your needs and objectives may be, Clarus Commerce is here to help you every step of the way, and we’re committed to offering you the highest-quality products and services. We achieve that by building a high-performance team of people who know the industry and its possibilities better than anyone else does.


undefined, our turnkey ecommerce shopping solution, offers members instant free shipping at many of the country’s leading online retailers, plus cash-back deals at hundreds of top retail sites, price protection, and rebates on return shipping costs.


Travel Plus pays cash back on every travel booking as well as rebates on all those fees that travelers are forced to swallow these days — from baggage and Wi-Fi services to resort fees and more. With access to major booking engines, Travel Plus appeals to a wide consumer audience while optimizing our travel-related clients’ revenue streams.

DeliveryDeals offers U.K. consumers a unique combination of
desirable deals at High Street merchants and boutique retailers: consistent 10% cashback, delivery rebates, exclusive coupons and more.


Return Saver is an innovative new subscription service that provides consumers with free return shipping on their purchases, motivating them to shop more often and spend more. Members receive free shipping via FedEx Ground® on all their return shipments!


ShopSmarter, the newest owned-and-operated program from Clarus Commerce, offers consumers year-round savings at dozens of popular, big-box retailers as well as at hundreds of specialty and niche stores. Just by shopping through the program links, ShopSmarter members can earn consistent 10% cash back — automatically — on their purchases at over 1,000 retail sites. They also enjoy unlimited access to a continuously updated array of coupon promotions by participating retailers, including free shipping, percentage-off, and dollar-off deals and discounts.


Clarus Loyalty has been helping some of the biggest brands in the country create loyal, repeat customers. Our solutions target the interests and needs of our clients’ customers and deliver the benefits that keep them shopping and brand-engaged. We work closely with each client to identify the offers that will most appeal to that customer base, and we tailor a program that delivers on that promise and promotes the brand.

undefinedGiving Back. At Clarus Commerce, we believe that companies, like individuals, can and should be measured by the commitments and contributions they make to the communities around them.

That’s why we created Clarus Cares: To provide opportunities for our employees to lend a collective hand to people, causes, and organizations in the cities and towns around us.

Whether it’s providing our time and skills to help organize a walk in support of the Connecticut chapter of the National Multiple Sclerosis Society … gathering pledges and straining leg muscles in a stair climb to raise funds for the American Lung Association … or collecting and donating toiletries to The House of Bread, a housing charity in the Greater Hartford area … Clarus Cares is our way to give something back to the people and charities near and dear to us.

At Clarus, we pride ourselves on offering an employee-friendly, fun culture where hard work and collaboration are rewarded. From our free bagel Friday, quarterly outings (like Whirllyball)  to our casual dress code, we're proud of the fact that Clarus continues to be a place that people actually enjoy working!

Clarus Culture 2015 from Clarus Commerce on Vimeo.

We are very proud of the fact that Clarus has won Top Workplaces in CT 3 years in a row (2013, 2014 & 2015), which demonstrates how our employees feel about our very special culture.

Clarus Classrooms

Clarus Classroom is a monthly segment that allows leaders in each department to educate other Clarus employees on their day-to-day tasks. This year, our Clarus Classrooms have covered topics like Quality Assurance, IT Support, Interview Skills, Paid Placement and Product 101. Clarus employees always look forward to gathering and listening to what their colleagues have to say about the work they do. 

Clarus Commerce is proud to have been placed on the Hartford Courant's list of Top Workplaces since 2013. This past year, nearly 1,000 nominations were submitted, and only 61 companies made the list!

Top Workplaces 2016

Top Workplaces 2015

Top Workplaces 2014

Clarus Commerce Reviews

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Clarus Commerce CEO Tom Caporaso
Tom Caporaso
5 Ratings
  • "Working at Clarus"

    Star Star Star Star Star
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee

    I have been working at Clarus Commerce full-time


    Great people to work with!


    Great people all over

    Advice to Management

    keep up the good work

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Clarus Commerce Photos

Clarus Commerce photo of: 2016 Clarus Commerce Holiday Party
Clarus Commerce photo of: Clarus Office Holiday Party 2016!
Clarus Commerce photo of: Clarus Office Holiday Party 2016!
Clarus Commerce photo of: Clarus Office Holiday Party 2016!
Clarus Commerce photo of: Clarus Office Holiday Party 2016!
Clarus Commerce photo of: Clarus Office Holiday Party 2016!
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Clarus Commerce Interviews

Interview Experience

Interview Experience

Getting an Interview

Getting an Interview

Interview Difficulty


Interview Difficulty




    Production Support Interview

    Anonymous Interview Candidate in Rocky Hill, CT
    No Offer
    Negative Experience
    Average Interview


    I applied through a recruiter. The process took 1+ week. I interviewed at Clarus Commerce (Rocky Hill, CT) in September 2016.


    I applied thru a recruiter. I had 2 phone interviewed, one with a HR then with the manager of Production support team. Then I was invited with a one on one interview. I met 3 people HR, manager and the director of IT department. Heard back about a week later and I found out I did not get the job. I did a research and I found out They can't keep the position filled for some reason (over 6 months).

    Interview Questions

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Clarus Commerce Awards & Accolades

  • Top Workplaces, Hartford Courant/Fox CT, 2016
  • Top Workplaces, Hartford Courant/Fox CT, 2015
  • American Inhouse Design Award, GDUSA: American Inhouse Design Awards, 2015
  • Top Workplaces, Hartford Courant/Fox CT, 2014
  • American In-House Design Award, GDUSA: American Inhouse Design Awards, 2014
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