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Diageo Overview

Website www.diageo.com
Headquarters London, United Kingdom
Size 10000+ Employees
Founded 1997
Type Company - Public (DEO)
Industry Manufacturing
Revenue $10+ billion (USD) per year
Diageo is the world’s leading premium drinks company, a business built on the principles and foundations laid by the giants of our industry.

Arthur Guinness, Alexander Walker and all those many talented people that followed in their footsteps ... More

Mission: To be the best performing, most trusted and respected consumer product company in the world.

Company Updates

  • "The first day I arrived, my boss said to me 'What can I do for you?' He's always behaved like he knows I can do anything I decide." http://glassdoor.com/slink.htm?key=vIG4V

    Nisarat (Ling) Pichayapa

    My role is new - both for me and for the fast moving consumer goods industry in Thailand. I visited the Diageo office to deliver a presentation on market research and came out with a job offer! That sort of belief in people is very inspiring for me. I like to explore new challenges and give things a go.

Diageo – Why Work For Us?

Diageo is a global leader in beverage alcohol with iconic brands in spirits, beer and wine. We provide consumers with choice and quality across categories and price points.

Diageo has built a strong platform for growth through investing in our brands and route to consumer. Over the last five years we have made acquisitions in brands and local distribution while doubling the size of our luxury business. We have also made changes to our operating model and culture aligning Diageo behind the need for greater agility and responsiveness, creating a business that is closer to the consumer.

Our 21 market model has established strong local business units, well positioned to win in increasingly competitive and fast paced operating environments.

We know that we must earn the trust and respect of everyone that comes into contact with our company. We must be transparent and authentic, demonstrating good citizenship every day, everywhere.


We produce our brands from more than 200 sites in over 30 countries. We are committed to efficient, sustainable production to the highest quality standards. Our export-led International Supply Centre (ISC) employs over 4,000 people across more than 55 sites in Scotland, England, Ireland, Italy and the Netherlands.


We invest in world-class marketing to build our brands, focusing on connecting with existing and new consumers. For decades our brands have been at the forefront of marketing innovation and the same remains true today. We take seriously our obligations to market responsibly and help consumers make informed decisions.


Innovation is critical to our continued growth. We are committed to finding breakthrough innovations to serve customers and consumers. We identify emerging trends, and boldly innovate at scale. Innovation is a permanent engine of growth for our business and we are restless in our search for new products.


Everyone at Diageo sells or understands how they can help sell. This is just one expression of the sales-led organisation we are building. In each of our 21 markets, we are passionate about ensuring our products are available where consumers want them. We work to deliver amazing consumer experiences and to extend our sales reach.


Celebrating the success of our people

Our success as a business depends on the success of our people. So we make sure that we create an environment where all our employees feel included and able to perform at their best.

We have a culture where success is celebrated, no matter how big or small. We trust each other and value openess and honesty in our working relationships. As an example, look at our performance management process, Partners for Growth. This programme provides opportunities for everyone in Diageo to share their broader goals in life and supports them in exploring and harnessing their unique strengths at work.

More generally we recognise that our employees have commitments away from the workplace and encourage working patterns that balance home life and career. We also aim to attract and maintain a diverse employee base with a wide variety of individual characteristics, perspectives and experiences in every part of our business.

Five Values at the heart of everything we do

These are the Values we live and work by. There are five of them, and they’re at the heart of our business:

We are passionate about customers and consumers

curiosity and consumer insights drive our growth. We cherish our brands; we are creative and courageous in pursuing their full potential. We are innovative, constantly searching for new ideas.

We value each other

we seek and benefit from diverse people and perspectives. We strive to create mutually fulfilling relationships and partnerships.

We give ourselves the freedom to succeed

we trust each other, we are open and seek challenge, and we respond quickly to the opportunities this creates.

We are proud of what we do

and how we do it – we behave responsibly with the highest standards of integrity.

We strive to be the best

we are always learning, always improving. We set high standards, we stretch to exceed them and we celebrate success.

Every year we conduct an employee Values Survey, which gives us valuable information on the ways and degrees in which our Values are being demonstrated individually and across the company.

Sustainability & Responsibility

People celebrate with our brands – and by doing so become a link in a chain that connects rivers and fields, vineyards, distilleries and breweries, transport networks, the hospitality industry, and the people who work and live around us.

Our Sustainability & Responsibility (S&R) Strategy encompasses the actions Diageo takes each day, and every day, to support every link in this chain. We call this celebrating life, today and tomorrow. Putting the principles of sustainability and responsibility into practice means accounting for our most material social and environmental impacts in every aspect of what we do - from sourcing raw materials, to running our manufacturing safely and efficiently, to influencing how our brands are sold and consumed.

Diageo's Performance Ambition is to create the best performing, most trusted and respected consumer products company in the world. Our distilleries, breweries and wineries are at the very heart of the communities in which we work, and we have a responsibility to create shared value – for our shareholders, our people who work so hard to make our business successful, and for the wider society that enables our business to flourish and grow. To fulfil our ambition we know that we must earn the trust and respect of everyone that comes into contact with our company. We must be transparent and authentic, demonstrating good citizenship every day, everywhere. We only earn trust and respect through our actions, and we work hard to ensure that Diageo delivers on its promises.

There are six main priorities that make up our Sustainability & Responsibility Strategy:

  • Alcohol in society - we want to contribute to the World Health Organization's goal of reducing alcohol-related harm by 10% by communicating about alcohol responsibly and tackling misuse through effective programmes and policies
  • Water and the environment - we want to protect the precious commodity of water through reducing, returning and, where appropriate, replenishing what we use while investing in, and advocating, water stewardship in our communities. We also want to be a business which does not negatively impact the environment we operate in - and where possible, improves it
  • Community empowerment - we want to empower the women and men in our value network, from the farmers who grow our crops to the bartenders who sell our brands
  • Our people - we want our employees to be engaged, aligned with our strategy and connected to our values, but above all we want to protect their safety and respect their human rights
  • Sustainable supply chains - we want our suppliers to be our partners in providing locally and sustainably sourced materials which have a positive impact on the communities and environment in which we operate.
  • Governance and ethics - we want to earn the trust and respect of our stakeholders as an ethical leader in society.

We have targets in some of these areas, and report against progress in our Annual Report.Our 2020 targets

With our current targets expiring in 2015, and in anticipation of the 2015 UN Climate Change Conference and other external factors, we evaluated the strengths and weaknesses of our strategy in light of our track record of performance and the work we have done over the last few years in understanding the expectations and concerns of our stakeholders.

As a result, in December 2014, we launched ambitious targets for 2020 for our most material issues, which build on our achievements to date, and are aligned with the emerging UN Sustainable Development Goals.


We'll help you discover your potential

At Diageo we want to see our people learn and grow. It's a key element of the way in which we keep our global team excited, stimulated and engaged. We're always looking at new ways to release the potential of our people. These are just some of them:

Partners for Growth

Partners for Growth (P4G) is about encouraging great performance through regular conversations. Essentially, it's a two-way performance dialogue – one that requires leaders in Diageo to know their people, to keep them focused on strategic priorities and to value them as individuals. Through a combination of performance commitments, career conversations and an individual growth plan, you  will develop both personally and professionally, with corresponding benefits for the business.

Diageo Academy

The Diageo Academy is the home for our global learning and development resources, giving you access to the very best Diageo has to offer. From classroom training events and e-learning courses to self-development materials and virtual classes, the Academy offers both functional and leadership development to enable you to pursue a truly modern career.

With a range of programmes, ranging from People Manager Development and Breakthrough Performance Coaching to the Change and Project Management Framework and courses on Influencing, Facilitating and Presentations, there's something for you at every stage of your career. If you are a People Manager, you can even access your own 'My Team' area, which gives you the opportunity to view your team's training and development and book them places on training events online.

undefinedCorporate Relations

Join Corporate Relations and you will help to manage Diageo’s reputation in an ever-changing market and global landscape.


undefined We make it easy for our employees to do business through the services we operate  and by providing great workspace.


undefinedWe work closely with business leaders to manage the performance of the business.

Global Procurement 

undefinedIf you want to see all aspects of a global business, consider Procurement.

Global Supply

 undefinedGlobal Supply is an integral part of Diageo, responsible for producing and delivering some of the world’s favourite consumer brands.


Human Resources 

 undefinedHR partners with the business to impact total business performance.

Global Diageo Business Services

undefinedGDBS provides information systems and shared business services to our global organisation.



undefinedThe Innovation team develops new and exciting products that enable consumers to celebrate life across the world.



We treat the business as if it is truly our own – because we want our legacy to be worthy of that of our founders.


undefinedThe commercial function is a massive value creator for Diageo.


undefinedWe partner with the business to grow some of the world’s biggest brands.


About the Programme

Our programme is a three year adventure during which you'll find yourself challenged and inspired to reach your full potential.​ You'll be introduced to many of our Diageo leaders in different countries so you can see the differences - and the similarities - in how we operate around the world.

You'll also enjoy the backing and support of a mentor and buddy who will give you an introduction to Diageo's culture and help you successfully navigate your career.

Working for a company of our size brings with it an enormous diversity of people and opportunities. We'll introduce you to global networks so you can experience different cultures and make new friends and professional connections. Plus, if you want it, there may even be an opportunity to live and work abroad so you can experience first-hand what it's like to live and work in another country.

Areas to Apply

We encourage you to apply where your true passion is. But whichever area you join us in you’ll find we employ the same approach to your development, providing you with two to three rotations within your chosen area over three years.

You can apply for graduate placements in one of five business areasMarketing, Sales, Human Resources, Finance and Supply.

Who are we looking for?

We're looking for graduates who not only have the capability to succeed in our organisation today but also have the potential to be our leaders of tomorrow. And we have set our standards high.

It's important that you share our Values.We are looking for someone who is committed to the role and Diageo from day one. Full of energy, enthusiasm and optimism in everything you do. Following your instincts and standing up for what you feel is right

You'll have the opportunity to work collaboratively while showing your confidence and conviction to challenge people, in pursuit of finding the best and most innovative solutions for Diageo.

Your drive and agility will be applied to overcome challenges and to develop yourself as you progress through the programme.

You're able to build strong relationships in order to learn and grow together, as well as to influence and inspire others to always do better. Many of these relationships will be core to your success now and in the future as you progress through the organisation.

We have a few basic requirements for entry:

  • A minimum Bachelor 2.1 academic degree or 3.25 GPA equivalent
  • If you are applying for our Supply Chain programme you need to be studying one of the following subjects: Engineering/ Science/ Business Management/ Supply Chain/ Logistics/ Brewing & Distilling
  • Fluency in English
  • Fluency in the relevant language to the market you are applying
  • Right to work in your market of application
  • Full and clean driver's license where relevant for the role

How to Apply?

We've made it as quick and easy for you to apply as possible, with a four step journey to allow us to get to know you, and you to get to know us. Just follow these steps and you'll soon know whether we're a perfect fit for one another.

Visit our website and fill in some basic details

First visit our website to fill in some basic details about yourself then answer a few questions so we know you are eligible to apply.

Online questionnaires so we can get to know each other better

Complete two online questionnaires so we can find out more about you and how you work. You’ll also discover more about Diageo and the global graduate programme.

It should take less than half an hour to complete and if you prefer it can be done on a mobile device.

Interactive video assessment

We first meet each other on a half hour video call- when we can find out more about you and how well you will fit with your chosen role, and tell you more about your responsibilities and position within the organisation.

A one day assessment

The final challenge is an assessment day at one of our centres. You’ll find it a demanding day – but hopefully also a fun one - where you will learn more about our business, our culture and the graduate programme.

There will be several exercises during the day where you can show us your creativity, passion and teamwork skills.

Our commitment to you

Whether you are successful or not in your application we want you to get the most out of the process so promise to give you feedback at every step.

We want to learn from you too so welcome your feedback on the experience throughout the process.

Want to know more?

For more information or to ask us any questions about the programme and or Diageo, visit our Diageo Career page or follow us on Facebook and LinkedIn.

We’re really looking forward to meeting you.

Good Luck!


Diageo Reviews

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Diageo CEO Ivan Menezes
Ivan Menezes
77 Ratings
  • Featured Review

    Helpful (2)

    True industry leaders

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Director in New York, NY
    Current Employee - Director in New York, NY
    Positive Outlook
    Approves of CEO

    I have been working at Diageo full-time (More than 3 years)


    The leadership is brilliant and truly cares about the workforce. The pride in the brands is quite infectious and reflect both inside and outside the work environment. I personally like the commitment to corporate responsibility and setting the bar high for greater good in lieu of bigger profit margins.


    The IT leadership can definitely learn a thing or two (or even more) from the executive leadership.

    Advice to Management

    Incubate and grow deep technical talent to stay competitive in the digital economy that is spreading rapidly across the world.

Diageo Interviews

Interview Experience

Interview Experience


Getting an Interview

Getting an Interview


Interview Difficulty


Interview Difficulty




    Global Graduate Program Interview

    Anonymous Interview Candidate in Detroit, MI
    No Offer
    Negative Experience
    Difficult Interview


    I applied through an employee referral. The process took a week. I interviewed at Diageo (Detroit, MI) in October 2015.


    I applied Global Graduate Program position online. First, it offers the personality quiz and some situational questions online. Then it invites you to attend a digital interview. Remember to check your computer before your interview. I used iPhone to do the digital interview which is a bad idea because it is hard to type the case study answer via phone application.

    Interview Questions

    • Why do you think you are the best fit to work for Diageo? 2 Case study, compare the news and diagram to analyze the best products to market.   Answer Question

Diageo Awards & Accolades

Something missing? Add an award
  • 25 Best Global Companies to Work For, Fortune, 2015
  • World's Best Multinational Workplaces, Great Place to Work, 2014
  • Best Multinational Workplaces in Europe, Great Place to Work Institute Europe, 2014
  • Top 100 Graduate Employers, The Times, 2014
  • 20 Best Multinational Workplaces in Latin America, Great Place to Work Latin America, 2014
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