Working at GMR Marketing | Glassdoor

GMR Marketing Overview

New Berlin, WI
501 to 1000 employees
Company - Private
Business Services
Unknown / Non-Applicable
We believe experience matters.

Founded in 1979, GMR is an innovative global sponsorship and experiential leader, connecting brands and their consumers through shared passions. We change how people think, feel and behave through the power of experience ... Read more

Mission: Get in Their Hearts, Get in Their Minds, Stay in Their Lives.
We build emotional connections for brands by leveraging passions that already run deep: sports, music, entertainment and lifestyle. By creating brand experiences within and around these passions, we fuel ... Read more

Company Updates

  • GMR Charlotte, up bright and early to cheer on 5K participants. The team supported Girls on the Run of Charlotte for November's Casual for a Cause initiative, raising $385 and 60 volunteer hours.

  • Wrapping up our eSports video series, helping advise brands on whether there's a place for them in gaming.

    :60 of eSports (Part 3 of 3)

    Do non-endemic brands have a place in eSports? The answer might surprise you. Yes, the gaming world has some favorite brands with an natural place in the eSports landscape. But our research shows that brands in a number of non-endemic categories can actually play very well in the space.

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GMR Marketing – Why Work For Us?


Founded by Gary M. Reynolds as the nation's first "event marketing agency" in 1979, GMR Marketing has grown into a global, integrated, award-winning engagement marketing agency. With an unparalleled international infrastructure of 800+ full-time marketing professionals, we create, consult, and activate in 70 countries, covering every continent from four regional hubs.

In our 35+ years of engagement marketing, we’ve cultivated a nuanced understanding of brand engagements that captivate attention, influence opinion, and change behavior. We help brands connect with people through passion areas of sports, lifestyle, entertainment and music, and have earned particular recognition for our dedicated sports marketing practice and our innovative work in music marketing.

In 1998, GMR became a fully-owned subsidiary of Omnicom Group, a strategic holding company that manages a portfolio of global advertising and marketing leaders. Today our team includes full in-house creative, insights, events, field staffing, promotions, and digital departments.

Our work is insights-based and results-driven, and our clients include some of the world’s best-known brands, who turn to GMR for authentic engagements that deliver sales results.



Your career can be a passion.

GMR Marketing looks for people who approach their work the same way they approach the other passions in their life. Find your career in an agency that encourages creativity and fun while delivering results. Does GMR sound like the right place for you? Drop us a line and tell us how you’d contribute to our team. We have openings across North America, including our headquarters in Milwaukee, WI.


Love to travel? Hit the road with a field career.

GMR’s field team is an opportunity for outgoing adventurers to strut their stuff. Demonstrate the latest products and bring brands to life with demos, samples and other field marketing tactics. We’re an experienced group always looking to add to our talent base, including full-time and temporary help ranging from evergreen marketing pros to eager event staff and everything in between. Give us a call!

All of our open positions can be found on GlassDoor or directly on our website:


Client Management: 

GMR Marketing is an industry-leading, envelope-pushing, creative and fun-loving engagement marketing agency. We tap into consumer passions—music, sports, entertainment, lifestyle—to bring brands to life.

In our client management department, you’d work directly with some of the world’s biggest brands. From entry level to seasoned vets, client teams manage day-to-day relationships, coordinate complex marketing programs, and travel regularly to oversee the fruits of their labor.

At GMR, life in client management is fast-paced, exciting, and full of growth opportunities. 

Marketing Trainee Program:

Learn the ropes of experiential marketing from our experts! In this 6 months of full-time, fast-tracked experience, you’ll be responsible for assisting the team with coordinating marketing programs, events and field operations, recapping events and developing future action plans, and managing field staff to ensure flawless execution…just to name a few. 

Talent, innovation and passion. Those are the essential traits for our creative department – but we also like to think that we’re a positive group that enjoys coming to the creative studio every day.

Our designers, art directors, writers and creative directors take ideas from the concept phases and see them all the way through to development. This is really where GMR brings visions to life! It’s an impressive group made up of talented and passionate professionals (we’re also pretty fun).

We’re always looking for brilliant people to complement the group, so check out the opportunities available in our various corporate locations!

Our Digital Solutions/IT team is responsible for the successful development and management of digital, mobile, social media strategies and implementation for Fortune 100 clients. Some of our greatest achievements involve hosting the first ever eSports brand summit and taking advantage of the power of podcasting by focusing on the passions the brand shares with its consumers.  In addition, we’re engineering products for the world’s largest and most widely-recognized software giant.

At GMR, our Digital Team consists of problem solvers and innovators whose ideas and solutions help drive our many successes; leverage their skills and making astounding connections that gets in the hearts, minds, and lives of consumers.

GMR Marketing Reviews

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Cameron Parsons
79 Ratings
  • Featured Review

    Helpful (1)

    "Excellent Career Development Program"

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    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
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    Current Employee - Anonymous Employee in New Berlin, WI
    Current Employee - Anonymous Employee in New Berlin, WI
    Positive Outlook
    Approves of CEO

    I have been working at GMR Marketing (More than 3 years)


    The company is making huge strides in Career Development. From real-time insights, to non-formal reviews and an entire training dedicated to building our own career within the agency. Acting as our own advocate, while having resources like the Training & Development team, our Management and HR to help along the way.


    Very happy with the structure that has been built out this far. No complaints, other than that I'm excited for what is to come!

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GMR Marketing Interviews



Getting an Interview

Getting an Interview





    NightLife Marketing Manager Interview

    Anonymous Employee in Amarillo, TX
    Accepted Offer
    Positive Experience
    Average Interview


    I applied through other source. The process took 4 days. I interviewed at GMR Marketing (Amarillo, TX).


    There was a phone interview first. Then a Skype interview with the regional manager. The questions were based on experiences, personality, and strategies. Questions like your greatest strengths and weakness.
    Stick with the STAR strategy. Situation, task, action, result- for every question.

    Interview Questions


    Not much negotiations were able to be made.

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GMR Marketing Awards & Accolades

  • Best Places to Work, Milwaukee Business Journal, 2016
  • HR Award, Milwaukee Business Journal, 2016
  • Best Organizations to Work For In Sports, Forbes, 2015
  • Best Place to Work in Events, Event Marketer, 2015
  • Best Mobile Marketing Campaign, Ex Awards, 2015
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Work at GMR Marketing? Share Your Experiences

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