Mission: We use guile, cunning and smart thinking to gain an unfair advantage. To reach those who don’t want to be reached. To create a difference where there is none. To punch above the media spend. And, of course, to sell.
Former Greenhouse interns get real about interning at GTB, the world of advertising, and the future of Detroit. http://glassdoor.com/slink.htm?key=vQcMe
Congrats to each GTB, Hudson Rouge, and Zubi team member celebrating a milestone anniversary within the WPP network this year! Collectively, they represent >1,700 years of wisdom & experience (and meetings). http://glassdoor.com/slink.htm?key=vQuUM
Our new distinct brand represents our worldwide network – in 44 cities across the globe. TV, Web, Print, Direct, Media, Social, CRM. We combine everything under one global roof to create some of the most memorable and effective advertising anywhere.
Granted we have a lot of fun at GTB. But ultimately, we roll up our sleeves and make ads. Good ones, too. They tend to make our clients really happy and drive sales up and win awards and...well take a look.
The United Way is "Making Greater Detroit Greater" by focusing on the future of Detroit -- its children. The campaign celebrates iconic Detroiters (as kids) who have positively contributed to Greater Detroit - bringing hope, solutions or accomplishments to the community
For decades, the mainstream media has colored Detroit as dangerous and decaying. The truth is Detroit right now is just this vast, enormous canvas where anything imaginable can be accomplished. The city is teeming with local and international artists, creators, writers, and entrepreneurs who are finding their inspiration in Detroit.
GTB created the "People Mover" art show to showcase the many talented individuals who make Detroit such a special place to live and work. This short film captures 24 local artists, cooks, thinkers and musicians who came together one day in April and turned the People Mover train into an art venue that circled the city they call 'home'.
Each November, the men of GTB put their razors down and grow glorious, enviable mustaches on behalf of Movember – a global, month-long fund-raising endeavor that aims to raise vital funds and awareness for men’s health, specifically prostate cancer and other cancers that affect men.
This year, 28 agency members, or "Mo Bros”, formed a Movember fundraising team inspired by their mustache icon called “The Ron Swansons”. Through the month they groomed, trimmed, and waxed their way into the annals of fine moustachery.
By month’s end, “The Ron Swansons” mustache-growing efforts raised upwards of $8,762 for the cause and the team was ranked among the top 185 nationally.
Plus, they looked really, really good.
Greening of Detroit
The Greening of Detroit is a 501(c) (3) not for profit organization established in 1989 to guide and inspire the reforestation of Detroit. In 2006, a new vision was established, expanding The Greening’s mission to guide and inspire others to create a greener Detroit: through planting, educational programs, environmental leadership, advocacy, and by building community capacity.
Green Infrastructure is a term used to describe the network of planned and managed green spaces which work together to benefit a community’s social, economic and environmental health. Our Green Infrastructure programming began with organized tree and shrub planting projects in parks and along city streets and grew to include broad scale projects specifically designed to maximize benefits to the people living in the neighborhoods where we work.
We work with hundreds of community partners in Detroit, Hamtramck and Highland Park to improve parks, beautify neighborhoods and create useful landscapes from vacant land. And our involvement doesn’t stop there. We continue to affect long-term planning for greening and revitalization in Detroit by lending a hand and offering our expertise to government agencies and corporations throughout the city.
We wouldn’t feel comfortable calling ourselves GTB without being one of Detroit’s biggest supporters—and all lot of this work went to benefit the arts, education, non profits and small businesses within the city limits.
In 2011 alone, we produced pro-bono work for:
The Detroit Symphony Orchestra, College for Creative Studies, WDET, The Greening of Detroit, Detroit Children’s Choir, McClure’s Pickles, Cass Corridor Beauty Products, Russell Street Deli, Sugar House, Detroit Dirt, Canine to Five, Tour de Troit, Signal Return and more.
One of the perks of being large is that you can make more than a small difference at a very local level.
I have been working at GTB full-time (More than 8 years)
The Work Life Balance has always been a benefit to my position @ GTB. Managers have understood some of the accommodations that need to be made for parents.
Family events like Spooktacular and Take your child to work day have always been highlights for my kids to participate in.
GTB does some pretty creative work for their clients and the teams I've worked with really do their best to deliver great work.
Moral isn't at it's best right now because changes have needed to be made. Whether those changes are really for business reasons is yet to be seen.
The only way to get a good salary is to leave for a couple years and come back. Loyal employees aren't compensated for their perseverance.
Advice to Management
Employees really can handle the truth. Transparency is better than letting the rumor mill lead the conversations.
The process took 1+ week. I interviewed at GTB in October 2017.
The recruiter (wish I could use her name) was such a terrible representation of this company, to the point where she should find a new job. She canceled our first phone interview by email, nine minutes before it happened. Please at least have the decency to call your potential candidate instead of email. I went in for the interview which was super easy. I have sent two follow up emails to her and she didn’t respond. So unprofessional and really represents what type of company this is. If I didn’t get the job, tell me! That’s the whole point of interviewing. I don’t care that I didn’t get it, I care that you didn’t tell me why. This girl was the most unprofessional recruiter I have ever interacted with.