Working at Gerber Life | Glassdoor

Gerber Life Overview

Fremont, MI
501 to 1000 employees
1967
Company - Private
Insurance Carriers
$500 million to $1 billion (USD) per year
Founded in 1967 by the Gerber Products Company, we share a common heritage and values in caring for the millions of families who place their trust in us. Today, Gerber Life is a member of Western & Southern Financial Group, a worldwide industry leader in life ... Read more

Mission: It is our mission to be the brand that parents trust to help them achieve financial security and protection for their families. By providing affordable, industry-leading juvenile life insurance and other insurance products, we strive to give our customers the comfort and peace ... Read more

Company Updates

  • Since 1967, Gerber Life Insurance Company has provided quality life insurance, especially for young families on a limited budget. If you want to know more about becoming an Insurance Agent with Gerber Life Insurance Company check out this video to get a glimpse at the position.

  • Gerber Life Insurance, a member of Western and Southern Financial Group, is hiring in Cincinnati, OH and would love to speak with you about career opportunities in our Contact Center! Full-time employment opportunity, including: Benefits, 401K, Pension, Tuition Reimbursement and much more. Come work for a great company! Click the link below for details about the position and to apply: http://glassdoor.com/slink.htm?key=vMDsW

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Gerber Life – Why Work With Us?


Gerber Life Insurance - Protection for the whole family

Who is Gerber Life?

Since 1967, Gerber Life Insurance Company has provided quality life insurance, especially for young families on a limited budget.

You can depend on Gerber Life.

For more than 50 years, Gerber Life has been providing budget-friendly life insurance so that children and adults can have greater financial protection. Founded in 1967 by the Gerber Products Company, we share a common heritage and values in caring for the millions of families who place their trust in us. Today, Gerber Life is a member of Western & Southern Financial Group, a worldwide industry leader in life insurance whose strength and stability fortify our $50 billion of life insurance in force. With Gerber Life, applying for a policy is easy and simple. You can count on us for insurance plans for the entire family that offer the reliability, flexibility and peace of mind you deserve.  

We're with you every step of the way®. 

Who is the Gerber Baby?

It's perhaps the most recognized baby face in the world—that happy, wide-eyed Gerber baby looking up from the labels of Gerber baby food. For millions of people around the world, that famous face is immediately associated with a wide range of Gerber products. But, who is the Gerber baby?

The Gerber Baby Biography

The best way to tell the Gerber baby biography is to begin with a little Gerber history. In the summer of 1927, Dorothy Gerber was tediously hand-straining solid food to feed to her seven-month-old daughter, Sally. Dorothy suggested to her husband, Daniel, that perhaps the task could be handled more easily at the Fremont Canning Factory, where the Gerber family business produced canned fruits and vegetables.

After extensive research and testing, the first Gerber baby food batch was ready for distribution in late 1928. To help attract the interest of grocers and introduce mothers of young children to the convenience and nutritional benefits of commercially–available baby food, the Gerber’s advertised extensively and issued Gerber baby food coupons. The ads and coupons featured the angelic face of the Gerber baby and were extremely successful. Within six months, Gerber baby food was being distributed nationally, and 590,000 cans were sold in the first year. Thousands of mothers nationwide were proud to be raising their own "Gerber babies."

Finding the Right "Gerber Baby"

As the Gerber’s were getting ready to launch their new line of baby food, they invited artists to submit different renditions of Gerber babies to be considered for use in the company's advertising campaign. Some artists submitted elaborate oil paintings, but one artist, Dorothy Hope Smith, an artist who specialized in children's portraits, submitted a simple charcoal sketch and offered to elaborate on it if it was accepted. The executives at Gerber couldn't resist the adorable baby face and selected the classic drawing as-is.

So, who is the Gerber Baby? There has been much speculation over the years, ranging from Humphrey Bogart to Elizabeth Taylor. But the Gerber baby is actually Ann Turner Cook. At the time the sketch was drawn, she was a four-month-old baby living in the same Connecticut neighborhood as artist Dorothy Hope Smith. Ann Turner Cook grew up to become an English teacher and later a mystery novelist.

The irresistible Gerber baby began appearing on Gerber products in 1928 and became the company's official trademark in 1931. Even as Gerber expanded its business to include skin care, clothing and other baby-focused products, the original Gerber baby has remained the same throughout Gerber history.

Another Way to Help Baby

Founded in 1967 by the Gerber Products Company, we share a common heritage and values in caring for the millions of families who place their trust in us. Today, Gerber Life is a member of Western & Southern Financial Group, a worldwide industry leader in life insurance whose strength and stability fortify our $50 billion of life insurance in force. With Gerber Life, applying for a policy is easy and simple. You can count on us for insurance plans for the entire family that offer the reliability, flexibility and peace of mind you deserve.

Gerber Life Reviews

  • Featured Review

    "Excellent Environment and a Great Place to work"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Marketing in White Plains, NY
    Current Employee - Marketing in White Plains, NY
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at Gerber Life full-time (More than 5 years)

    Pros

    Gerber Life has an excellent company mission to help families protect their financial future. The mission is felt through the company's culture and environment. There is collaboration and partnership across the organization. There is excellent focus on delivery of numbers and metrics and clear goals outlined to work towards. In addition to a great work culture, there are excellent benefits and work/life balance that can be achieved working at Gerber Life.

    Cons

    The soft culture of collaboration can sometimes hinder speed to market/advancement, but I believe that this is changing with many advancements and capabilities underway.

See All 33 Reviews

Gerber Life Interviews

Experience

Experience
66%
17%
17%

Getting an Interview

Getting an Interview
50%
33%
17%

Difficulty

2.8
Average

Difficulty

Hard
Average
Easy
  1. Helpful (1)  

    Accepted Offer
    Positive Experience
    Average Interview

    Application

    I applied through a recruiter. The process took a week. I interviewed at Gerber Life in January 2018.

    Interview

    Contacted by agency for prescreening. Completed typing test. Had to complete call center simulator. 2nd part of interview was a knowledge test (basic math and English). Once results were back a face to face interview was scheduled. Met with manager and supervisor....pretty laid back interview they were extremely nice and didn’t make the interview tense at.

    Interview Questions

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Gerber Life Awards & Accolades

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