Working at Marketsmith | Glassdoor

Marketsmith Overview

Cedar Knolls, NJ
51 to 200 employees
Company - Private
Advertising & Marketing
$100 to $500 million (USD) per year
Founded in 1999, born from direct to consumer, direct response and brought up on data, Marketsmith is the fastest growing woman-owned agency in the USA and WBE Certified. In an industry cluttered with shops of manufactured “differentiation", three ... Read more

Mission: We do great work so we can do good things.

Company Updates

  • Here is a link to the latest blog by our CEO, Monica C. Smith. It’s on a subject that touches us all, but women in business a bit differently—aging. In it Monica shares some thoughts on the positive side of this topic and her experience as a woman business-owner, mother, confidante, entrepreneur and philanthropist.

    Oversharing - Read Only if You are Aging. - Monica C. Smith Speaks

    Age is a funny thing, right? Sometimes it is celebrated and sometimes it is met with anger and frustration, usually in the discomforts of our own minds. I grew up in a great town in New Jersey called South Orange. It is the proud home of the Seton Hall Pirates, Sonny's Bagels, Reservoir Pizza and ...

  • We participated in Bring Your Child to work Day here at Marketsmith. It was a day filled with fun, family and giving the kids a taste of what their parents do. Well, a small was mostly fun. #bringyourchildtoworkday

    Leading women owned and built, new jersey based, independent, diverse, full-service marketing & advertising agency | Marketsmith, Inc.

    Learn how Marketsmith delivers superior marketing data, strategy, content, media, visualization and optimization services using our unique, patented solutions and i.Predictus platform.

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Marketsmith – Why Work For Us?

If one picture is worth a thousand words, this page has plenty to say. From air hockey tournaments to anniversary celebrations, there’s always something happening at Marketsmith worth shouting about! Enjoy our album.


Monica C. Smith

CEO and Founder

Monica is a two-time patent-holder and entrepreneur who brings a rare combination of creative vision and market discipline. As the founder of Marketsmith, Inc., and i.Predictus, and owner of Brushfire Creative Content Services, she has been consistently recognized for leadership. Awards include the NJ Biz Power 100, Top 25 Leading Women Entrepreneurs in NJ, Ernst & Young Entrepreneur of the Year – Finalist in 2014, the Shirley Chisholm Award for Entrepreneurship, and Inc. Magazine’s fastest growing female-led company in the NYC area, and No. 5 nationally. The leadership she brings shines through in her mission to have an organization of experts as well as good global citizens. Monica leads our philanthropic commitments to organizations such as Camden Street School and One More Smith.

Jill Draper


Jill has a wealth of knowledge in all forms of direct response. She leverages the impact of data for our clients. Jill’s ability to understand the entire customer journey from first touch point to path-to-purchase brings a measurable difference to our agency. Prior to joining Marketsmith in 2013, Jill was an EVP at Epsilon where she led data-driven, technology-enabled marketing programs for clients such a Kraft and Unilever. Before Epsilon, Jill was at Aspen where she developed integrated direct marketing programs to drive consumer engagement. Jill’s leadership has been recognized with a Silver Stevie Award for Female Executive of the Year and a Sarcee Award for Small Business Leadership.

Marketsmith has experienced tremendous growth year after year. And with growth comes the opportunity for dynamic, rewarding careers. Our passion for what we do, who we do it for, and why we do it creates fantastic energy and a great environment.
If you’d like to join our award – award-winning team, we’d love to meet you.


Our employees enjoy all of the benefits of working for a Manhattan agency without the commute. Marketsmith is invested in the future of our employees and will provide a logical and defined path for personal and professional development. Benefits include:

  • Free drinks and healthy snacks
  • Game room where you can blow off some steam
  • Walking club
  • Weight loss programs including discounted personal training sessions
  • Paid time off
  • Summer Fridays
  • CPR Classes
  • Flu Shot Clinic
  • Off-site company retreats
  • Summer Luau
  • Employee Challenges
  • Guest/Inspirational Speakers
  • Robust benefits package including health, dental, accident, life, and critical care insurance
  • Health and dependent flexible spending accounts
  • Matched 401K
  • Opportunities to volunteer

MSI University

MSI University exists to empower Marketsmith employees through training and education. The commitment to development benefits the employee and the company through enhancement of skillset and promoting continued learning.

Marketsmith could be your new professional home.

At Marketsmith, we do great work so we can do good things. Global Citizenship is central to the life of our company and the lives of our employees. We support the following 7 non-profit organizations, two of which were founded by our CEO, Monica C. Smith, including Bring Dinner Home and One More Smith. Find out more about causes below.

How You Can Help

We’re proud of the good work our employees do, but the fact is the groups on this page can use far more help than we alone can give. We encourage you to click on the links below, and join us in making our communities better places to live for everyone.

Bring Dinner Home for Camden Street School

Conceived by Monica and Amy Smith, and executed yearly entirely by Marketsmith team members, “Bring Dinner Home” serves hundreds of deserving families in Newark, NJ a complete holiday dinner, provides a night of family entertainment and gives every family a grocery store gift card to buy food for the household.

Bring Dinner Home’s mission is to develop a connection with all businesses in New Jersey and build a model to end child hunger and provide a system of support, education and security.

To donate to Bring Dinner Home, please click here.

Cedar Hill Community After School Program

The Cedar Hill Community Development Corporation offers a high-quality Community After School Program that provides a safe, nurturing and enriching environment for children in kindergarten through sixth grade. A significant number of the students are from families at or below the poverty level.

One More Smith was founded by Amy Allan Smith and Monica C. Smith as a “forever home” to feral animals and animals rescued from kill shelters. It is One More Smith’s belief that animals should never be euthanized for lack of space or medical issues. We urge everyone to support One More Smith in providing care for these deserving animals.

Over 400 children in Morris and Sussex Counties will not sleep in their own beds tonight. CASA (Court Appointed Special Advocates) recruits and trains volunteers to act as mentors to children in crisis and as their advocates through the complicated legal system.

The Asha Project

Formed as a response to the devastating earthquake in Nepal of 2015, The Asha Project is a New Jersey-based organization with a global impact, constructing homes, schools, and community centers and providing microloans in order to build a promising future for the world’s poorest people.

One Simple Wish

One Simple Wish empowers individuals to support foster children and at-risk youth who have been victims of abuse, neglect, and abandonment. One Simple Wish has granted the wishes of countless deserving children, providing everything from school supplies and toys to sporting equipment and laptops.

We are extremely proud to support Jersey Battered Women’s Service and their work in preventing domestic violence and abuse, now celebrating 40 years of service. Our latest effort is the Yellow Card Challenge, bringing the No2DatingAbuse Campaign to schools across the state.

Marketsmith combines three companies into one to offer clients seamless integration

Brushfire and i.Predictus are now fully integrated into Marketsmith Inc. to provide even more effective, fully-integrated end-to-end marketing solutions for client brands. We now offer a full arsenal of services : Media Services, Content Services, Direct Marketing, Analytics Research, and Technology.

Marketsmith is the fastest-growing integrated marketing services agency in the U.S.  We are woman-owned and WBE certified.  We believe that technology is the new creativity.  That media must drive outcomes not impressions.  And, that timely data makes us better marketers.  At Marketsmith, we do great work so we can do good things. 

Marketsmith’s 5th Annual Bring Dinner Home event impacts over 350 New Jersey families.

Last week, the Marketsmith team hosted the 5th Annual Bring Dinner Home event at Camden Street School in Newark, NJ, feeding over 350 families and sending each home with coats, books, diapers, winter clothing and Shoprite gift cards. We look forward to this night year-round and couldn’t be more grateful for the love and support it brought out among our community and team members. Watch this video recap of our event.

We were also featured on Verizon Fios Channel 1 News, you can watch our segment here

Marketsmith’s first summit, “Technology is the New Creativity” brought together top tech experts in marketing.

Our recent event, broadcasted through Facebook Live, offered insights on success in today’s data-rich omni-channel landscape by featuring some of the leading thinkers and doers in the field. 

Marketsmith serves up exposure for Ninja Coffee Bar at the AMAs.

We seek every opportunity for every marketing dollar to make the most impact. At this year’s AMAs, Marketsmith worked with Westwood One to increase exposure – including exclusive, behind-the-scenes live posts and celebrity content from the American Music Awards backstage rehearsals, where stars gather for a break around the Ninja Coffee Bar #BackstageBarista

i.Predictus, recently awarded 2 new patents, continues to transform the data visualization industry.

In an increasingly competitive digital environment, marketers need to know – in real time – if their campaigns are driving revenue. So, i.Predictus, our proprietary data optimization and visualization platform, is set to launch five new tech solutions in the coming months. The first of these new products is the i.Predictus Digital Insights Solution.  

Marketsmith significantly increases agency staff, attracting talent from top NYC companies. 

Marketsmith has been very busy over the last couple of months. Aside from prospecting and winning new accounts, the agency has developed a reputation for its uplifting office culture, attracting top talent to come work on its team.

Monica C. Smith, founder of Marketsmith, inducted into the 2016 NJ Ad Club Hall of Fame. 

The Advertising Club of New Jersey inducted five deserving individuals into its Advertising Hall of Fame on Thursday at the Highlawn Pavilion in West Orange.

Marketsmith Reviews

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Monica C. Smith
31 Ratings
  • Featured Review

    Helpful (1)

    "It’s not a job - it’s a home."

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Account Supervisor in Cedar Knolls, NJ
    Current Employee - Account Supervisor in Cedar Knolls, NJ
    Positive Outlook
    Approves of CEO

    I have been working at Marketsmith full-time (Less than a year)


    People-first mentality: hire the right people, treat them well, give them resources & tools to be successful. Be open and listen to your employees - that’s what they do and it shows.

    Everyone has a voice, whether you’re fresh out of school and it’s your first job, or you’ve been there since the beginning.

    Interesting & exciting client mix; the work is fun.

    Creative department is extremely talented and works so well with the accounts team. It shows in the work.

    My personal favorite is that if you need a break from your desk, you can take your laptop and work from the comfy couches, or the picnic tables outside, or the tables in the back with the windows wide open. Nobody has you under your thumb, and you’re free to get into your own groove - as long as you’re working hard, meeting deadlines, and doing your job, they want you to be able to do that in an environment that is pleasant.

    I can guarantee my worst day will be better than my best day at my previous company.


    Agency life isn’t for those who don’t want to work hard (and play hard!). Yes, there will be late nights. If you just want a “job” this isn’t the place for you.

    Advice to Management

    Keep bringing in smart, interesting, talented new hires.

See All 46 Reviews

Marketsmith Photos

Marketsmith photo of: APRIL 2018 TOWNHALL
Marketsmith photo of: Luck of the Irish Potluck
Marketsmith photo of: Luck of the Irish Potluck
Marketsmith photo of: Luck of the Irish Potluck
Marketsmith photo of: Luck of the Irish Potluck
Marketsmith photo of: Luck of the Irish Potluck
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Marketsmith Interviews



Getting an Interview

Getting an Interview




  1. Helpful (1)  

    Office Help Interview

    Anonymous Interview Candidate
    No Offer
    Negative Experience
    Average Interview


    I applied online. I interviewed at Marketsmith in June 2017.


    Met with 4 people over 2 separate interviews. I was asked to give over an email by an administrative assistant ss#, birthdate as so forth. No response after references were checked, and was told that I was highly recommended......HR should be involved a little more. Odd process, have a very bad impression of this company.

    Interview Questions

    • Didn't ask, but they assumed I have payroll experience, and it does not say that anywhere on my resume nor did I imply it.   1 Answer
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Marketsmith Awards & Accolades

  • #4 Crain's Fast 50, Crain's New York, 2015
  • #97 Inc 500 Fastest Growing Privately Held Companies in the U.S., Inc. 500, 2015
  • 5th Fastest Women-Led Business, Inc. 500, 2015
  • #6 Women-Owned Business, NJBiz, 2015
  • 2015 SmartCEO Corporate Culture Award, SmartCEO, 2015
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