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Millward Brown Overview

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New York, NY
1001 to 5000 employees
Subsidiary or Business Segment
Business Services
$100 to $500 million (USD) per year
GfK NOP, Nielsen, TNS Global
Millward Brown provides market research services, specializing in brand performance, from more than 75 offices in some 50 countries. Its research data helps customers develop brand strategies, select an appropriate media mix, choose advertising, and evaluate the financial ... Read more

Mission: Authentic. Bold. Connected. Creative. Optimistic. Supportive.

These Are Our Values. Are They Yours?

Passion for what we do is at the heart of Millward Brown. Our passion fosters a unique and very global environment of innovation, growth ... Read more

Millward Brown Reviews

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Millward Brown CEO Travyn Rhall
Travyn Rhall
110 Ratings
  • "Client-facing role with a lot of room to learn"

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    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Supervisor in New York, NY
    Current Employee - Supervisor in New York, NY
    Positive Outlook

    I have been working at Millward Brown full-time (More than 3 years)


    - Even for junior staff, you have a lot of opportunity to interact with clients, present reports, etc.
    - In the client services role, you get exposure to project scoping, sales, project management, research- basically everything
    - The work is cool and at the cutting edge of the marketing research industry
    - Exposure to very high-profile brands, since KMB basically works with everybody
    - You are encouraged to seek out opportunities beyond the day to day - working with product teams, marketing team, finance, industry events, etc.
    - Management seeks to be transparent, especially with team goals and finances
    - You can be a top performing employee and only work 45 hours per week
    - A lot of happy hours and team events
    - The team is very young and fun - very few egos


    - They can be slow to promote even the most deserving employees
    - Senior management plays favorites - you want to work hard and be well-liked to succeed
    - A lot of management is there because they've been there for a while - there aren't a lot of brilliant managers who will inspire you
    - For many clients, the work KMB does is just a small piece of the overall measurement plan, so you'll get some clients that are not that engaged
    - A few people have negative attitudes
    - Client service is responsible for a lot of tasks that should fall under an operations team - you spend a lot of time with menial tasks rather than analyzing data

    Advice to Management

    - Cut down the red tape and promote deserving people faster
    - Create more operational efficiencies

See All 472 Reviews

Millward Brown Photos

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Millward Brown Interviews

Interview Experience

Interview Experience

Getting an Interview

Getting an Interview

Interview Difficulty


Interview Difficulty



  1. Helpful (1)  

    Research Interview

    Anonymous Interview Candidate in Lisle, IL
    No Offer
    Negative Experience
    Difficult Interview


    I applied online. The process took 5+ months. I interviewed at Millward Brown (Lisle, IL).


    Before a phone screen with someone I had to make another cover letter, which specifically compared my skill set to the job, beyond the original cover letter and resume I had sent. The following are directions given to me, "The best way to do the cover letter is to place a two column table from MS Word in a separate document. Place the “what you will do” and the “what you will need” sections from the job description in the left column and compare yourself and your skills in the right column.
      In addition please respond to the following questions regarding your interest in this opportunity in the body of the returned email response.

    Why are you interested in this specific job? Why are you well suited to it?

    What roles have you held where attention to details is a paramount duty? Please elaborate

    Please discuss your current situation? Are you working? If not please indicate what you are doing currently.

    Please indicate your current compensation.

    Are you able to work overtime as needed?"

    After I completed all of this in depth work, I then achieved a phone screen. After I passed that my information was forwarded to the person who would decide about hiring. After being asked for an interview, I didnt hear back for a week. After checking in again I was told I would have two 30 minute interviews followed by a 30 minute skills assessment.
    The 30 minute interviews were each with two people, one on the phone and someone in person.

    They went well. They told me they wanted to extend an offer, but internal delays were causing complications. They said that was the problem for 4 months. Never heard from them again one day after that.

    Interview Questions

    • Having to compare myself with every bullet point on the job description before the phone screen.   Answer Question
See All 177 Interviews

Millward Brown Awards & Accolades

  • Top Intern Employers, CollegeGrad, 2009
  • Top Entry Level Employers, CollegeGrad, 2009
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