Working at NPD | Glassdoor

NPD Overview

www.npd.com
Port Washington, NY
501 to 1000 employees
1966
Company - Private
Business Services
$100 to $500 million (USD) per year
The NPD Group provides market information and analytic solutions that drive better decision-making and better results. The world’s leading brands rely on us to help them get the right products in the right places for the right people. Practice areas include apparel ... Read more

Mission: The NPD Group can see what others cannot – the current realities and future possibilities for your industry, your customers, your business. We combine our unique data assets and industry expertise, partnering with you to deliver a winning advantage, helping you get the ... Read more

NPD – Why Work For Us?


The world’s most successful brands turn to The NPD Group to know what is selling, who is buying, and why.

We track more than a trillion dollars in consumer spending a year in the Americas, and more overseas. How?

  • Our 1,200 retail partners, representing 165,000 stores worldwide, provide us with POS (scanner) information for thousands of SKUs.
  • We collect information from more than 50,000 consumers through NPD’s receipt-harvesting mobile phone app, and we scan more than 2 million active in-boxes for e-receipts through our technology partner, Slice Intelligence.
  • We conduct 12 million consumer interviews each year.

The result is an extraordinary collection of information that we combine with nearly a half-century of industry expertise. That’s why NPD Group information is seen as the data of record in more than 20 industry sectors; and it’s why clients, media, the financial community and others see us as the authority on market size and trends in our industries.

With that must-have data at the core, our analytic solutions and advisory services help you better understand your markets and customers; develop, price and market an appropriate product mix; uncover opportunities, manage categories, detect competitive threats, and grow your business.

The NPD Group can see what others cannot -- the current realities and future possibilities for your industry, your customers, and your business.

We combine our industry expertise with unique data assets, partnering with our clients to deliver a winning advantage.

We monitor more than 1,200 retailers around the world, representing approximately 165,000 stores, and conduct more than 12 million surveys annually that tell us where consumers shop, what they buy, and how much they pay. We’re also innovating with new methodologies, such as receipt harvesting, to glean greater insights into consumers’ shifting tastes and trends.

In addition to providing the data of record for industry performance, we can help you understand what’s driving sales and market share, in order to achieve success. Our custom and analytic solutions and advisory services are designed to help you better understand your markets and customers; develop, price and market an appropriate product mix; uncover opportunities, manage categories, detect competitive threats, and grow your businesses.

Join us for the challenge – and the opportunities. The NPD Group attracts diverse people who are smart and passionate about what they do. Together we deliver insights and solutions based on the most comprehensive sales and marketing information available to help our clients make better business decisions.

NPD Reviews

3.1
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Approve of CEO
NPD Chairman and CEO Tod S. Johnson
Tod S. Johnson
114 Ratings
  • "Great company"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee in New York, NY
    Current Employee - Anonymous Employee in New York, NY
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at NPD full-time (More than 10 years)

    Pros

    Team spirit. Strong retention. Industry experts

    Cons

    Need more external perspective

    Advice to Management

    Listen more to employees.

See All 213 Reviews

NPD Interviews

Interview Experience

Interview Experience
54%
17%
28%

Getting an Interview

Getting an Interview
52%
22%
14%
4
2
2
2

Interview Difficulty

2.4
Average

Interview Difficulty

Hard

Average

Easy
  1.  

    Data Validation Analyst Interview

    Anonymous Interview Candidate in New York, NY
    No Offer
    Negative Experience
    Difficult Interview

    Application

    I applied online. The process took 3 weeks. I interviewed at NPD (New York, NY) in September 2016.

    Interview

    The interview process was fairly involved with four different phone interviews. The flexibility of the doing the interviews by phone was nice. They asked a lot of the basic questions. It was all pretty standard. However, if you want to know the status of your application, the only way to find out is to use their online system. They will not respond to phone calls or follow-up emails about your application status, even after four rounds of interviews.

    Interview Questions

    • Share a time you had a disagreement with a coworker and how did you handle it?   Answer Question
See All 53 Interviews

NPD Awards & Accolades

  • Best Companies to Work for in New York State, New York State SHRM and the Business Council of New York State, 2016

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