Working at PUMA | Glassdoor

PUMA Overview

Herzogenaurach (Germany)
10000+ employees
Company - Public (PUMA)
Consumer Products Manufacturing
$2 to $5 billion (USD) per year
At PUMA, we are in constant pursuit of faster. That extends beyond our support of the fastest athletes in the world. We also work to be fast in how we adapt to and connect with the constantly changing world around us. Through innovative design, iconic footwear and apparel, and ... Read more

Mission: Becoming the fastest brand in the world isn’t just a mission statement, it’s the rally cry for a company culture determined to discover and shape what lies beyond. Driven by our FOREVER FASTER positioning, our ambition is to capture the attention of the world ... Read more

Company Updates

  • Pushing the limits means challenging yourself. PUMA hosted with HYPE - Sports Innovation the Football Innovation Sprint event to open doors to students from all over the world and connect with unique thinkers. They all had a chance to pitch ideas and to push themselves beyond their comfort zone. Check their experience here.

  • 2017 was a great year for PUMA. More than 4 billion Euros in sales and the net earnings have doubled! We are #LacedUp and ready to smash more goals in 2018.

    PUMA® - PUMA exceeds 4 billion Euro Sales Mark for the first Time

    "2017 was a great year for us at PUMA. We grew 16% and achieved for the first time in the history sales above € 4 billion. We almost doubled our EBIT to € 245 million and showed progress in almost all areas.

See AllSee All

PUMA – Why Work For Us?

When Rudolf Dassler named his company PUMA, he knew the speed and spirit of the cat would come to embody everything he loved about sports. Today, Dassler’s words continue to inspire and define our working culture: We are at our best when we work with SPEED & SPIRIT.

At PUMA, every day is a chance to unleash the work of our lives, supported by an environment that encourages us to

BE DRIVEN in our performance,

BE VIBRANT in our sporting legacy,

BE TOGETHER in our team spirit,

and BE YOU so that our individual talents and experiences are always brought to the table.

In the world of sports, discovering and developing talented athletes is the key to success. At PUMA, this philosophy holds for us as well.

Driven by an ambition to become the fastest brand in sports, our Human Resources effort is challenged every day to maintain a culture that supports the development and retention of our employees. And because culture doesn’t just happen, we’ve developed strong HR -programs and a wide range of benefits to unlock employee potential.

PEOPLE@PUMA empowers your personal development and opens new growth opportunities. LEARN@PUMA supports your urge to never stop learning with a wide range of training programs. And WELLBEING@PUMA keeps your work-life balance in check through flexible working set-ups and lots of sports and social activities.

The result? An empowering career experience, where the right talent is nurtured in the right PUMA way.

At PUMA, we develop fast products for the fastest athletes on the planet. And our Herzo Headquarters lies at the center of it all. Everything about our iconic office is built to inspire our
Speed & Spirit and we’re already in the process of constructing an even bigger home for us in 2018.

Every day, 1049 colleagues walk through our doors, ready to push sport and fashion forward. Here,
we design football jerseys and fan gear for Arsenal, Borussia Dortmund, and the Italian national
team. And if you’re lucky, you just might run into Usain Bolt or Oliver Giraud walking down the hall.
But what’s work without play? Our Headquarters is built around our sporting lifestyle, from on-site
soccer fields and basketball courts to a variety of indoor sports activities as well. Need some cool
PUMA gear? Just visit our Brand store, or recharge with tasty organic food and coffee.
At PUMA, it’s all about making sure we unleash the best work of our lives.

Herzogenaurach is a lovely town of 24,000 located in Bavaria, Germany. Herzo, as we call it, is of
course home to the fastest sports brand in the world, PUMA — but also a great place to live.
Anyone with a sporting mind-set will thrive here. Before and after work, the city starts to sweat with
basketball, swimming, tennis, golf, football clubs and awesome nature runs. It’s also wonderful for
families with many schools and day care options to choose from.
Locals will tell you that Herzo combines a cosy Franconian atmosphere with a global attitude and
dynamism. Above all, it’s a loveable and liveable city. 

PUMA Brands

The PUMA Group owns the brands PUMA and Cobra Golf as well as the affiliate company Dobotex. These brands are closely interlinked with PUMA’s core business and will adapt and implement PUMA's new brand direction under the Forever Faster platform for their own strategies.

Cobra Golf

Cobra Golf, acquired in 2010, is fully integrated into the PUMA Group as COBRA PUMA GOLF. This has enabled PUMA to provide a complete range of golfing products to the consumer and to become an important player in the golf sector. As a result, COBRA PUMA GOLF has strengthened its position in the golf business demonstrating further momentum and growth. The primary focus remains the USA and Japan, as well as Korea, the UK and the Scandinavian region.


Dobotex, founded in 1979 and located in Den Bosch, Netherlands, develops, produces and distributes socks and bodywear for PUMA, as well as socks for well-known brand-name companies. The licensing business will be further expanded going forward to encompass other top international brands.

Who are we looking for?

At PUMA, we go fast, but like PUMA founder Rudolf Dassler says, speed is nothing, if we leave our PUMA spirit behind. That same SPEED & SPIRIT is what drives us today, and it’s what we look for in candidates looking to help us push sport and fashion forward.

Self-driven and passionate performers, who exhibit a knack for out of the box thinking, tend to do well here. But most of all, you need to be a team player.

With over 59 nationalities represented in our headquarters, we attract the best people from all over the globe, and are proud to have one of the strongest talent development programs around. So, if you want to accelerate your career in a dynamic and empowering work environment, show us your SPEED & SPIRIT, and blow us all away.

So you’ve made the decision to apply to PUMA. That’s great, we’re excited. A little advice?

Our founder, Rudolf Dassler, used to say, we all have the ability to go fast, but speed is nothing, if we leave our PUMA spirit behind.

That same SPEED & SPIRIT is what we look for in our candidates. To help us succeed at PUMA we also keep some simple values in mind to guide our daily work. They encourage us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU, so that our individual talents and experiences are always brought to the table.

Like we said, simple, but also highly motivating. Now you know a little more about us, we look forward to learning more about you.

When it comes to impressing us, we’re not a difficult bunch, but we are demanding.

Most successful candidates separate themselves by presenting a motivating personality and skillset with a clear perspective on their potential impact on PUMA. Here are some questions to think about when applying:


  • Why you? Convince us that you are the best fit for the position.
  • What makes you unique? Tell us how your personality makes you special.
  • Why PUMA? What makes us the best employer for you?
  • What do you think it takes to succeed at PUMA? What separates you from the pack?


Lastly, if you get invited to meet us, just remember that at PUMA, every day is casual Friday, so relax and leave suit and tie at home.

Applying for a job at PUMA is easy. Just go to our career page and apply online. Simply open your preferred job posting, click APPLY ONLINE and follow the steps for uploading your application. And remember, we are an international company, so English is our corporate language.

PUMA Reviews

Rating TrendsRating Trends
Recommend to a friend
Approve of CEO
PUMA CEO Björn Gulden
Björn Gulden
207 Ratings
  • Featured Review

    Helpful (1)


    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee
    Positive Outlook
    Approves of CEO

    I have been working at PUMA full-time


    1. Highly inspiring leadership team with ownership

    2. Treat People as the biggest assets of the company

    3. Fun and employee happiness is taken very seriously. Highly serious about having fun :)

    4. Sports leagues and culture of sports in life and life in sports

    5. Internal talent grooming and people development


    1. If you are someone who is reserved or 'introvert', you may feel out of place sometimes as the place is super cool and at the same time, there is a high intensity focus on results and team collaboration...

    2. People who stick to the brief and do not exceed expectations may feel overwhelmed at times since almost all employees love the company so much and stretch many extra miles and also do not hesitate to go beyond the call of duty

See All 559 Reviews

PUMA Photos

PUMA photo of: The entrance to the PUMA world
PUMA photo of: Teamsport Design
PUMA photo of: Sportstyle Design
PUMA photo of: Sportstyle Apparel
PUMA photo of: Teamsport Design at our Headquarter in Herzogenaurach
PUMA photo of: PUMA Showroom
See All PhotosSee All

PUMA Interviews



Getting an Interview

Getting an Interview




  1. Featured Interview

    Helpful (2)  

    Sales Associate Interview

    Anonymous Employee in El Paso, TX
    Accepted Offer
    Positive Experience
    Easy Interview


    I applied in-person. The process took 2+ weeks. I interviewed at PUMA (El Paso, TX) in October 2013.


    I applied at the store and got a call a week later to go in for an interview. I then went for the interview and it was a group interview. An hour later after the interview I got a call from them telling me I had gotten the job.

    Interview Questions

See All 117 Interviews

PUMA Awards & Accolades

  • Emloyees Choice - Best Places to work, Glassdoor, 2018
  • Most Attractive Employers, Universum, 2018
  • Top Career Chances for Women, FOCUS MONEY, 2018
  • Top National Employer, FOCUS-BUSINESS, 2018
  • Career company 2018, Karriärföretagen, 2018
See More

Work at PUMA? Share Your Experiences

  • Star
  • Star
  • Star
  • Star
  • Star
Click to Rate