Working at Reynolds American | Glassdoor

Reynolds American Overview

Winston-Salem, NC
5001 to 10000 employees
Company - Private
Consumer Products Manufacturing
$10+ billion (USD) per year
Reynolds American Inc. (RAI), part of British American Tobacco (BAT), is a world-leading manufacturer that’s transforming the tobacco industry through innovation. Every day, our
people, workplaces and brands set us apart as we create a future that redefines ... Read more

Company Updates

  • Our great workplace experience starts with the candidate experience. Reynolds American Inc. received a CandE Award (Talent Board Candidate Experience Awards), placing us among only 65 employers in North American recognized for a quality candidate experience throughout the entire recruitment cycle.

  • We're joining in the celebration of International Day of Women & Girls in Science by honoring the innovators, discoverers, explorers and pioneers who are leading our transformation.

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Reynolds American – Why Work For Us?

Reynolds American Inc. is transforming the tobacco industry.


Since our founding over a century ago, we’ve been an enduring and dynamic leader in a highly competitive marketplace. Today, Reynolds American, Inc. and its subsidiaries are transforming the tobacco industry to meet new and growing demands for innovative products while, at the same time, redefining how a tobacco company can help reduce the harm caused by smoking.

Transforming tobacco is our vision and the journey is well underway. It’s bold. It’s a commitment to doing the right thing. And it’s a powerful belief that creates tremendous opportunities for our companies and people to grow while creating a successful, sustainable future for everyone.

Through groundbreaking new products, a trailblazing mindset, and an international culture of thriving together, we’re bringing our vision to life in ways that benefit our business, our customers and society as policy evolves. That’s exciting. And it’s an exciting time to be an employee of Reynolds American. Our vision and values are central to the employee experience and we want everyone who works here to be engaged in the company in ways that bring us together, drive innovation, and inspire leadership for tomorrow’s success.

Our operating companies are pioneering breakthrough products that redefine the way adult tobacco consumers enjoy tobacco. It is this innovation, and the marketing of our companies’ iconic brands, that is helping us achieve U.S. market leadership while transforming the entire tobacco industry. Our portfolio of companies include:

R.J. Reynolds Tobacco Company is America’s second-largest tobacco company. Leading brands include Newport, Camel and Pall Mall.

Santa Fe Natural Tobacco Company, Inc. manufactures and markets Natural American Spirit products.

American Snuff Company, LLC is the second largest manufacturer of smokeless tobacco products. Leading brands are Grizzly and Kodiak.

R.J. Reynolds Vapor Company markets digital vapor cigarettes under the VUSE brand name in the U.S.

Kentucky BioProcessing, Inc. conducts research and development related to protein expression and extraction from tobacco plants.

RAI Innovations Company leads product development and innovation of next generation vapor and nicotine products.

RAI Services Company provides human resources, information management, financial, legal and other services to RAI and its operating companies (above).


So what’s it like to work here? For starters, it’s friendly, supportive and fun. If you thrive on doing work that has purpose in a collaborative environment where your ideas will make a real difference to our business, to our consumers and to each other, then you’re going to love it here.

Our people are proud to work here, and it shows.



  • Women's Choice Award 2019 Best Companies for Millennials
  • FORTUNE's 2018 20 Best Workplaces in Manufacturing and Production
  • Certified Great Place to Work two years in a row
    • #1 Best Retail & Consumer Products Internships (#1 in this category for three straight years)
    • #3 Best Internships for Career Development
    • #8 Best Internships for Compensation & Benefits
    • #10 The 50 Best Internships
  • CandE Recipient of a 2018 CandE Award (Talent Board Candidate Experience Award), placing us among companies in North America that are setting the bar for high standards of candidate experience excellence.

Reynolds American Inc. is transforming the tobacco industry.


We value bold creative thinkers at every level and provide international career opportunities and innovative professional development programs to help you—and our companies—succeed.

Here’s a great example: a traditional career path at a traditional company is “up”. But at RAI companies, career paths are not only “up” they’re also “over”—meaning both vertically and horizontally. It’s a unique approach that expands our employees’ capabilities by broadening their experiences, and it helps develop well-rounded leaders prepared for the challenges of our ever-changing business landscape.

At RAI, you’ll have the support of mentors and experienced leaders to help you grow. We want you to have a remarkable career, so provide all the opportunities and resources you need to make the most of your talents. Learn more at

Reynolds American Inc. is transforming the tobacco industry.


Our companies succeed when our people thrive. So we think benefits should do more than enhance your career; they should enhance your life. Because the growth and well-being of our people is essential, we offer rich compensation, benefits, services, and education programs to help employees maintain and enhance their health, wellness and work/life balance.

Our approach considers your total well-being, so supports not only the professional part of your life but the physical, emotional, social and financial parts too.

Some of the unique benefits we offer include:

• Generous salary and vacation

• Bonus incentives for all employees

• Long-term incentives at some levels

• 401(k) savings plan—even for interns. We contribute 3% whether you participate or not and, on top of that, we match your contribution at 100% up to 6%.

• Flexible hours and remote work options

• Best-in-class parental leave plan offering 16 weeks of paid leave for Moms and Dads and up to 8 months of a reduced work schedule

• Peer-to-peer recognition

• Free personal financial counseling

• High-quality medical, dental, vision, and disability care at affordable rates

• On-site health & fitness centers

• Robust training and professional development programs

• Matching grants program to charitable organizations, matching employee contributions up to $7,000 annually 

• Tuition reimbursement up to 85%

• Discounts on technology, wireless plans, automobiles, and home and auto insurance


Our company was founded in Winston-Salem and, today, people of all ages are discovering everything there is to love about the city and North Carolina. Located just an hour from the mountains and a few hours from the beach, living here is easy. Microbreweries, the ballpark, galleries, shops, restaurants, hotels, music venues, performing arts spaces and much more are located within blocks of each other downtown. And for outdoor enthusiasts, numerous lakes, parks and trails connect our entire community. Top-ranked high schools and a low cost of living make this an ideal place to live. Amenities of larger cities like Raleigh and Charlotte are only an hour away. And with 4 major universities and colleges, 2 major healthcare providers and numerous Fortune 500 companies, you’ll find our small city is big on opportunities and fun.

We’re also big on supporting our communities. Throughout the year, our companies and employees donate considerable time and money to make a meaningful difference in the lives of others. We’re proud to be not only generous donors but active participants in programs ranging from United Way, Senior Services and Meals on Wheels, to the American Indian College Fund, Big Brothers Big Sisters, the National Black Theatre Festival and a host of other difference-making organizations.

VIDEO: Giving Back to Our Community

Reynolds American Reviews

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Approve of CEO
Reynolds American President and CEO Ricardo Oberlander
Ricardo Oberlander
85 Ratings
  • Featured Review

    Helpful (14)

    "Territory Manager"

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Territory Manager in Easton, PA
    Current Employee - Territory Manager in Easton, PA
    Positive Outlook
    Approves of CEO

    I have been working at Reynolds American full-time (More than 3 years)


    An exciting time to be in the ever changing tobacco industry-constantly changing environment
    Working is never boring or repetitive - something new and different every day
    Make your own schedule/independent work
    Very good training programs
    Coaching environment where weaknesses can be turned into strengths
    High level of transparency
    Company car
    Employees treated well and cared about


    Depending on who your manager is could change your experience with the company
    Sometimes initiatives can change too quickly and can feel that they didn't have enough time to take root

    Advice to Management

    Continue with a transparent and employee focus culture.

See All 877 Reviews

Reynolds American Photos

Reynolds American photo of: Corporate Headquarters
Reynolds American photo of: Women in Science
Reynolds American photo of: Research and Development
Reynolds American photo of: Research and Development
Reynolds American photo of: Corporate Headquarters
Reynolds American photo of: Corporate Headquarters
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Reynolds American Interviews



Getting an Interview

Getting an Interview




  1. Featured Interview

    Helpful (39)  

    Territory Manager Interview

    Anonymous Employee
    Accepted Offer
    Positive Experience
    Average Interview


    I applied in-person. The process took 2+ months. I interviewed at Reynolds American.


    Phone interview/ make sure you know information about the company’s products and history/online assessment/ moved on to panel interview in another city/ company paid for flight and hotel/ great experience

    Interview Questions

    • Tell me about a time when you had to explain something to two different types of audiences   1 Answer
    • Tell me about a time when you made a process better for a team   1 Answer
    • Tell me about a time when you had to overcome and objection   1 Answer
    • Tell me about a time when you had to improve a relationship with a coworker   1 Answer
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Reynolds American Awards & Accolades

  • Best Companies for Millennials, Women's Choice Award, 2019
  • 20 Best Workplaces in Manufacturing and Production, Fortune, 2018
  • Great Place to Work Certified,, Great Place to Work Institute, 2018
  • Great Place to Work Certified, Great Place to Work Institute, 2017
  • #1 Vault Best Internship in Retail & Consumer Goods, Vault, 2019
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Pledges & Certifications

Veteran Hiring Commitment

Committed to helping America's military veterans find work

Pay Equality Pledge

Committed to paying equitably for equal work & experience

Career Advancement Program

Helping employees "upskill" into higher-paying positions

Pledge to Thrive

Taking steps to prioritize employee well-being

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