Working at SugarCRM | Glassdoor

SugarCRM Overview

Cupertino, CA
201 to 500 employees
Company - Private
Computer Hardware & Software
$100 to $500 million (USD) per year
SugarCRM enables businesses to create extraordinary customer relationships with the most empowering, adaptable and affordable customer relationship management (CRM) solution on the market. Sugar is the solution for CRM heroes, mavericks, innovative, forward-thinking change ... Read more

Mission: SugarCRM delivers a fully transformed, personalized user experience that is immersive, engaging and intuitive. Sugar fuses the straightforward simplicity, mobility and social aspects of a consumer app with the business process optimization of conventional CRM.

Company Updates

  • Our customers are the most important thing to us, which makes it even more rewarding to be named Best CRM provider in PC Magazine’s annual Business Choice Survey for the fourth consecutive year. This accolade is a testament to our commitment to providing the best service to our customers, and helping them take their business to the next level

    Business Choice Awards 2018: CRM

    Even in the age of e-commerce, relationships are the key to any successful business. In the old days, like 1990, business owners could take the time to build face-to-face personal relationships with customers, making handwritten notes in files or on Rolodex cards about customer preferences, interactions, family members' names, pets' names, hobbies, and other various details.

  • We call it "Sugas Give Back". Our employees love participating in philanthropic activities to support our local communities. Here is a fun photo from a recent day at Second Harvest Food Bank. Currently we have a donation drive going in support of Dress For Success in San Jose, CA. Whether it's Customer relationships supported by our product, or Community relationships supported by our employees, the person-to-person connections are what keep us fulfilled, and successful. Happy Friday everyone! #lifeissweet

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SugarCRM – Why Work For Us?


The people. The passion. The success. You will frequently see "Sugas" huddled around a desk or whiteboard collaborating, cranking out ideas or solving the latest industry problem. We’re going places… join us for the ride, experience sweet success and show us your passion!


At our core, we believe in the power of every individual. It’s in our DNA and our products. Ownership is one of the greatest self-identifiers at SugarCRM. Are you ready to play a key role in moving a progressive company forward and influencing how companies create extraordinary relationships with their customers? We’d love to hear your ideas!


Of the more than one billion social media users worldwide, only a fraction are using CRM applications to manage their customer relationships. Why? Because traditionally, CRM has been complicated and difficult to use. Sugar makes CRM simple. Like Facebook changed the way you relate to family and friends and LinkedIn redefined what it meant to be connected at work, SugarCRM is revolutionizing the way companies relate to customers. Come join us for the ride!

Check us out on


Founded: 2004

World Headquarters: Cupertino, CA

Worldwide Offices: Raleigh, New York, Munich, London,  Mexico City, Sydney, Sao Paulo

Employees: 400+

Partners: 350 partners on six continents

SugarCRM enables businesses to create extraordinary customer relationships with the most empowering, adaptable and affordable customer relationship management (CRM) solution on the market. We are the industry’s leading company focused exclusively on customer relationship management. Helping our clients build a unique customer experience through great customer relationships is our sole focus.

Sugar is the solution for CRM heroes, mavericks, innovative, forward-thinking change agents. The brave, the bold, who dare to be different. Our customers look for new solutions that will give them a competitive edge. They look at the default choice, and question whether it is the best choice. They see Sugar as the chance to find a better way to grow their business and help their employees do their jobs better. It’s the CRM that does more to adapt to your business -- the easiest CRM there is to customize, extend and deploy. And it’s the CRM that can enable everyone across your entire organization to become a customer expert and make a difference.

Recognized by leading market analysts as a CRM visionary and innovator, Sugar is deployed by more than 2 million individuals in over 120 countries and 26 languages. Companies large and small are turning from yesterday’s CRM solutions to rely on Sugar to manage customer relationships.

Leadership Team:

Larry Augustin, Chief Executive Officer
Clint Oram, Co-Founder and Chief Marketing Officer
Rich Green, Chief Product Officer
Karen Willem, Chief Finance Officer
Juan Herrera, Executive Vice President, Worldwide Sales
Eric Ornas, Executive Vice President, Customer Support & Operations
Sherry Pulvers, Vice President, People and Places

Bios found here.

Employee-driven Core Values:


  • are innovative.  We look for new ways to accomplish goals. We’re not bound by traditional approaches.
  • are open.  We approach problems transparently, creating visibility in all we do.
  • have integrity.  We’re honest, sincere, and treat others fairly.
  • add value.  We’re helpful, unassuming, and there’s no such thing as a “free ride”.
  • instill passion.  Our excitement, enthusiasm, and energy is contagious.

The Team at Sales Kickoff 2018, Sorrento Italy

Why be a SugarCRM Sales Specialist?

Huge Market - $27B and growing double digit annually

Hot Topic – CRM enables the CEOs growth agenda

Big Deals – 7 figure enterprise deals

Large Territories – Thousands of accounts per territory

Great Company – Disrupting the status quo with a better choice for CRM

Great Customers – over 7000 customers including IBM with 45,000 Sales users 

SugarCRM Named Visionary for 2017 Gartner Magic Quadrant for Sales Force Automation

SugarCRM Earns 5-Star Rating in CRN's 2018 Partner Program Guide


SugarCRM is a mature privately held and fast-growing Customer Relationship Management (CRM) software company based in Cupertino, CA in the heart of the Silicon Valley. SugarCRM, with open source roots, offers multiple products in relationshipmanagement and relationship intelligence that are used by thousands of companies, large and small, all over the world. Our customers use our software to better know and support their own customers. We are a small enough company where everybody who works for SugarCRM makes an impact.


People love working with and for SugarCRM because of our people. We are always hiring energetic, positive, and intellectually curious engineers. And we hope to have the chance to meet YOU!

 Don’t fear the technology rut! The team works on a variety of technology: machine learning, CRUD applications, single page web apps, Android / iOS mobile apps, and BPM written in PHP, JavaScript, Ruby, and more.

 The SugarCRM Product Team is spread out across the USA and primarily located in Cupertino, CA and Raleigh, NC. We bring everyone together a couple times a year for a “sprint week” which is not only fun but a great way to make sure the Product Team bonds and stays connected. We offer perks in our engineering offices like beverages, snacks, weekly catered lunches, movie nights, release parties, AND the occasional ping pong tournament!

Join the SugarCRM Developers Meetup Group!

"I chose to work at SugarCRM because of the people, the product and "word on the street". I didn't know boo about SugarCRM, until Carrie contacted me for a phone interview. Quickly I researched as much as possible and was impressed with the message, the product reviews, the executive backgrounds and the stability of the company.  In my three months here I have not been disappointed with my decision to work at Sugar. A few things that consistently impress me are the women here. Everywhere you look there is a female who is exceptionally smart, driven and funny. At Sugar you work hard, but it feels right. It feels as if we are all working to the same goal. The culture fits my personality and working with such an amazing cast of people, drives me to do my best because everyone around me is doing so."   

- Executive Admin, February 2014

"I came to work here, because in the interview process I learned that all 8 of the Sugar employees I encountered were enthusiastic, positive, high energy, clear minded, kind people—without exception—and sincere as well. SugarCRM is in a terrific position to move into the future in a specatucularly successful way, and I wanted to be a part of that.  What I have learned since is that SugarCRM is managed with goals and success  in mind, but with a lot of heart and soul.  I feel encouraged to grow and learn and am rewarded and recognized when I do perform well.   The benefits package and overall approach to managing employees is generous, well above industry standard.  The company clearly prioritizes treating its employees well, not just fairly.  I enjoy the people I work with—a lot!  We are united in our endeavors and the enthusiasm towards that is pervasive thru departments and outlying locations.  I have not been disappointed in any way since joining the SugarCRM team."  

- Inside Sales Representative, February 2014

"I came to work at SugarCRM because I knew that it was a place that would bring opportunities to learn and grow my abilities.  I tell my friends and family this all the time. I love my job because it’s fun and I absolutely enjoy the people around me."

- Associate Account Manager, February 2014

"I decided to work for SugarCRM because I felt it was the best place to enhance my programming skills post-graduation.  Another deciding factor was the fact that I would be given a large responsibility in my duties as a Software Engineer; I felt this will allow me to thrive under pressure and reach my creative potential.  The experience so far has been excellent.  The aspect I value the most is that the working environment is extremely friendly - the (brilliant) people you work with day-to–day have a knack for making you feel truly welcome, and that you're a vital/contributing member of the team".

 - Software Developer


"What I like most about the company is the open and trust environment. Coming from a cubicle work environment, it did take a while to adjust. I also like the lunch demo events; it's nice to see partners come to show how they use SugarCRM".

 - Senior Software QA Engineer


"Sugar is a great opportunity for anyone who wants to grow professionally, be challenged and have fun, all at the same time.  The company is growing at a rapid pace giving employees the opportunity to grow with it rather than having to climb up a bureaucratic ladder. What I enjoyed the most during my interviewing process was its transparency.  There were no hidden secrets and no mind playing.  Simply good people looking for qualified candidates to join their team".

"Sugar is truly a fun place to work. It is extremely diverse, filled with incredibly bright, kind and hard-working individuals willing to put the hours in making the company a success. In return, management ensures to have employee appreciation at the top of their list —something I've always considered extremely important.  It truly makes a difference to work for a company that appreciates the work you do and is willing to show it".

 - Channel  Operations Manager


"I joined SugarCRM in August, and would like to share with you what I was looking for and what helped me make my decision to join Sugar.  Besides the fact that the position I interviewed with is a perfect match and I liked people I interviewed with, this article had a huge positive impact on me:, "17 Enterprise Start-ups to Bet Your Career On".  Sugar's recruiting team was the most professional and efficient among the companies I interviewed with. They made my interviewing process very pleasant. I was highly impressed. "

- Principal Product Manager


"I am really happy to be part of Sugar. Since I came here I see every day how Sugar is getting bigger and bigger and I feel part of it. I know that I am in the right company and in the right moment. I can feel it in the air, every time I take a look around I see smart people working with passion and bringing new ideas. This is a big family thinking about the future, and I´m proud of it".

- Support Specialist, Munich Office

SugarCRM Reviews

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Recommend to a friend
Approve of CEO
SugarCRM CEO Larry M. Augustin
Larry M. Augustin
98 Ratings
  • "account exec"

    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee
    Positive Outlook
    Approves of CEO


    Great teammates in all departments


    growing pains slows business decisions

See All 171 Reviews

SugarCRM Photos

SugarCRM photo of: SugarCRM's Girl Geeks 2018
SugarCRM photo of: Who are those masked Super Heroes?
SugarCRM photo of: One of our fearless UnCon leaders
SugarCRM photo of: We sorted 10k lbs of oranges - wow!
SugarCRM photo of: Happily Sorting for Second Harvest
SugarCRM photo of: Talking with students at UW!
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SugarCRM Interviews



Getting an Interview

Getting an Interview




  1. Helpful (1)  

    Software Engineer Interview

    Anonymous Interview Candidate
    No Offer
    Positive Experience
    Average Interview


    I applied online. The process took a week. I interviewed at SugarCRM in October 2012.


    Got an email back from them and set up a phone interview.
    Talked to them about the company, what my expectations were, how much I was expecting in terms of salary. Walked through my resume and talked about the things I have done, my technical abilities, and what I was interested in working on in the company.

    Interview Questions

    • What is a key skill that you have that would benefit the company   Answer Question
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SugarCRM Awards & Accolades

  • CRN Five Star Partner Program, The Channel Company CRN, 2017
  • 2017 G2 Crowd Leader - Mid-Market, G2 Crowd, 2017
  • 2017 CRN Channel Chief - Clint Oram, CRN Channel Awards, 2017
  • Winner – PCMag Business Choice Awards 2017: CRM, PC Mag, 2017
  • Product of the Year, TMC Communications Solutions, 2011
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Pledges & Certifications

Veteran Hiring Commitment

Committed to helping America's military veterans find work

Pay Equality Pledge

Committed to paying equitably for equal work & experience

Tech Hiring Commitment

Helping to train, hire and promote more technology workers

Career Advancement Program

Helping employees "upskill" into higher-paying positions

Diversity Commitment

Has programs that support a diverse and inclusive workforce

Pledge to Thrive

Taking steps to prioritize employee well-being

First Job Programs

Maintain entry-level hiring and career development programs to give people career starts

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