Whitepages Career Overview | Glassdoor

Whitepages Overview

Seattle, WA
51 to 200 employees
Company - Private
Information Technology
$50 to $100 million (USD) per year
Whitepages Inc. is a global leader in digital identity verification. Our solutions include Whitepages Premium for consumers and Whitepages Pro for businesses. Whitepages Premium provides subscribers access to U.S. public records to verify contact details, mobile numbers ... Read more

Mission: Whitepages will deliver services committed to authenticity, transparency, and personal control of identities because we believe data should be used for good.

Company Updates

  • Sign up to learn about fighting fraud on Cyber Monday with our Whitepages Pro 3-part webinar series starting Oct 19! Hear from Fraud Managers at LEGO (10/19), Staples (10/26), and Urban Outfitters (11/2). http://glassdoor.com/slink.htm?key=vQRs8

    Fight Fraud on Cyber Monday: LEGO - Whitepages Pro

    Advice from Fraud Managers at LEGO, Staples, & Urban Outfitters Get tips from fraud managers at LEGO, Staples, and Urban Outfitters on how to fight fraud on Cyber Monday.

  • Our Recruiting Team is making the rounds at colleges around the country looking for the newest talent! For our latest blog, meet one of our success stories from intern to employee, Ali: http://glassdoor.com/slink.htm?key=vQRH9

    #TeamWP: Meet Recent Grad Ali - Software Developer

    After a successful 2016 summer internship, Ali is back with us as a full-time Software Developer with our Coresite Team! Ali is a recent grad from the University of Washington, with a degree in Informatics. Aside from doing full-stack work helping push out cool new features and bug fixes to the site, Ali has [...]

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Whitepages – Why Work For Us?

Our Story

Whitepages was founded in 1997 by Alex Algard out of his Stanford dorm room with a single vision: to help people find, be found and connect. Since then we've become the leading provider of contact information in North America, with a top 40 web property, 10 top ranking mobile apps and over 55 million monthly users.

We're built on big data


We ingest billions of records every month from a variety of public sources.

And organize that data by linking individual records to create an intricate contact graph of names, phone numbers and addresses.

This graph gives our users access to the most accurate & robust dataset of contact information in North America.

Why We Love it Here

We're a small company with a big vision, and we work as a cohesive team to make that vision a reality. We don't believe in mind-numbing org charts or office politics. But we do believe in taking risks, working hard and having lots and lots of fun.

Think fast, act fast

Even though Whitepages has been profitable for over a decade, we've never lost our startup spirit. We focus on shared goals, rather than individual aspirations, and as a result we make every effort to collaborate across teams, operate with complete transparency and never let red tape get in the way of agile development & speedy product iteration.

Small team, big impact

We reach over 55 million monthly users and manage billions of data points with under 200 employees, which means we each have a direct impact on the health of our business and the end user. Our small size also means we're each expected to think two steps ahead at all times, stay on the bleeding edge of technology and make recommendations that drive product decisions.

The best people, period

Our teammates hail from the best schools and companies in the world, and we're not shy about investing in the continued growth of our employees with tuition reimbursement, peer learning and a substantial educational stipend. You won't find a weak link in our midst, because each and every one of us thrives on camaraderie, hard work and smart risks.

Meet the Leadership Team

Our leadership team guides our company's vision. Rather than simply passing along instructions, they roll up their sleeves and work alongside us to help meet our goals. They're the people who encourage us to try new things and they're the ones who keep our office buzzing at startup speed.

Rob Eleveld


Rob leads strategy, revenue, sales and infrastructure for Whitepages. “I welcome the opportunity to lead Whitepages through its next phase of growth and am very optimistic about what lies ahead for us.” Most recently, Rob was the General Manager of our B2B solution, Whitepages Pro. Rob oversaw our go-to-market strategy from product planning and launch through sales and support execution across the customer lifecycle. Prior to Whitepages, Eleveld was CEO of Optify, CEO of Shiftboard, was the co-founder and CEO of Vykor, and served for five years as a nuclear submarine officer in the United States Navy. Rob has a BA in Engineering Sciences from Dartmouth College and an MS and MBA from Stanford University.

Jason Eglit


Jason oversees all consumer revenue and supporting functions along with financial, human resources, legal and administrative areas of the company. According to Jason, the fact that Whitepages uses data for good is an important part of how we operate our business. “We want to be transparent with users about what we do with our data, but we also want to showcase the good that comes from sharing contact info in our digital world. It is critically important for us to ask ourselves if we are using our data in a way that our users can feel good about.” Jason has a B.A. in Physics from Williams College, a M.S. in Engineering-Economic Systems from Stanford University and a MBA from the Tuck School at Dartmouth College.

Kelly Schmitt

CPO & General Counsel

Kelly serves as our General Counsel and Chief Privacy Officer. Kelly is especially impressed with the capabilities of our data. “We do the best job of organizing contact data from a variety of sources to make it useful to both consumers and businesses.” She received a B.A. in Biology from the College of St. Benedict and her J.D. from the University of Michigan.

Whitney Bouck

Board Director

Whitney Bouck currently serves as the GM of Enterpise and Head of Marketing at Box and is an advisor to startups such has Bee Partners, Casacdia and Glavanize. She previously served as CMO at EMC. Whitney is an enterprise software executive with 25 years of experience in leadership, strategy, sales, marketing and general management. 

Alex Algard

Executive Chairman & Founder

Alex founded Whitepages in 1997 as a way to keep his college friends’ contact information organized. He’s grown the company to be an innovative technology leader, and as CEO, he oversees the day-to-day operation of Whitepages, including our top 40 Web property and Whitepages Pro, our B2B solution. He began his career in investment banking with the Goldman Sachs High Technology Group and was selected as Software Entrepreneur of the Year, PNW by Ernst & Young. He also appeared as a finalist for Inc. Magazine’s Entrepreneur of the Year. To Alex, Whitepages is in a unique situation to have both the wisdom of a mature company and the pace of young one. “The way that we conduct ourselves and act is much more akin to a high-energy, growing startup than a 15-year-old Internet company.” Alex holds a B.A. in Economics and a M.S. in Engineering, both from Stanford University.



Work with the Best People


Unlimited Vacation


Biweekly Lunch & Happy Hour


100% Medical


Free Snacks


Matched Charitable Contributions


Casual Environment

Whitepages Pro Logo - JPG

 Over the past twenty years, Whitepages has evolved into a global leader in digital identity information. From our roots in Whitepages.com, we have grown into two business units backed by two major assets: Whitepages Pro for Businesses and Whitepages Premium for Consumers supported by our free-search properties and Identity Graph.

Whitepages Pro provides businesses with global identity verification solutions via enterprise-scale APIs and web tools to help companies identify legitimate customers, prevent fraudulent transactions, and smooth new customer creation. Our real-time data integrates into existing platforms, authentication workflows, and data models to help your business confidently assess and verify consumer identities worldwide. 

Teams of Whitepages Pro: Mid Market Inside Sales, Account Management, Strategic Account Management, Marketing, Risk Services, E-Commerce, Pro Product, Partnerships, Enterprise, Sales Engineering. 

Whitepages Premium provides consumers with the best people search engine on the web to access public records for any person in the U.S.  We allow subscribers access to public records, including full contact details, mobile numbers, bankruptcy and liens, criminal and legal records, and more, to facilitate trusting interactions in today’s sharing economy.  

Teams of Whitepages Premium: Premium Engineering, Premium Front-End, Premium Product, Design, Marketing, Customer Care, Fraud Services. 

Whitepages Premium Logo - JPG

Whitepages Reviews

Rating TrendsRating Trends
Recommend to a friend
Approve of CEO
Whitepages CEO Rob Eleveld
Rob Eleveld
26 Ratings
  • Featured Review

    Helpful (3)

    "Great people, interesting work, and an exciting future"

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Manager in Seattle, WA
    Current Employee - Manager in Seattle, WA
    Positive Outlook
    Approves of CEO

    I have been working at Whitepages full-time (More than 3 years)


    - I'm surrounded by smart and passionate people.
    - The best parts of working for a startup: new/exciting business opportunities, ambitious goals, ability to wear a lot of hats and really make a difference
    - Stability and security of a 20 year old company.
    - WP actually takes their "Data for Good" line seriously, setting a high moral bar in what is often a fairly sketchy industry.
    - Office kegerator + booze shelf, catered lunch or happy hour every Friday.
    - Very transparent with company and departmental finances / goals / changes.
    - I work 40-45 hours per week, pretty much 9-5, although I'm happy to take the occasional 7am call, and of course to travel as needed, etc.


    - WP is the type of company that moves fast in reaction to new market opportunities, and sometimes things don't pan out. Thankfully it's a diverse enough company that people can often move laterally, but there have been a few strong employees who end up with short tenures.
    - Perhaps not the best choice for non-drinkers. It's not that people are being compelled to drink, but there is certainly a lot of temptation all around.

    Advice to Management

    Frankly, just keep it up. I have a lot of respect for Rob and Jason, and agree with what they're trying to achieve with Whitepages. We've come a very long way, but we have a long way to go!

See All 109 Reviews

Whitepages Photos

Whitepages photo of: Teamwork and Collaboration are the goals behind our office layout
Whitepages photo of: Our Great Room is the perfect place to have a quick meeting, get work done, or kick back with a Happy Hour drink
Whitepages photo of: Join these happy faces!
Whitepages photo of: Welcome to Whitepages
Whitepages photo of: Did we mention Popcorn Thursdays?
Whitepages photo of: How do you commute to work?
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Whitepages Interviews



Getting an Interview

Getting an Interview




  1. Featured Interview


    Software Engineer New Grad Interview

    Anonymous Employee in Seattle, WA
    Accepted Offer
    Positive Experience
    Difficult Interview


    I applied through college or university. The process took 2+ months. I interviewed at Whitepages (Seattle, WA) in September 2016.


    Step 1: Coding Assignment

    Step 2: First Interview -- this was a phone call, and not too difficult -- it's to see how well you logically solve through a problem.

    Step 3: Second Interview -- this was another phone call, and a much harder data structures question. I am not sure how I answered, but it was definitely dynamic programming. Practice with Leetcode or Cracking the Coding Interview.

    Step 4: On-site Interview -- they fly you out to Seattle, unless you live there. Several interviews are conducted to see if you fit in the role you are specifically applying for.

    Overall, they are very transparent throughout the process and flexible around your time schedule.

    Interview Questions

    • Array Hopper, Dynamic Programming question, String question, HTML/CSS & JavaScript assignment, and Fullstack Drawing Board Question.   1 Answer
See All 109 Interviews

Whitepages Awards & Accolades

  • 100 Best Companies to Work For, Seattle Business Magazine, 2017
  • 100 Best Companies to Work For, Seattle Business Magazine, 2016
  • 100 Best Companies to Work For, Seattle Business Magazine, 2015
  • 100 Best Companies to Work For, Seattle Business Magazine, 2014
  • 100 Best Companies to Work For, Seattle Business Magazine, 2013
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