Working at WordStream | Glassdoor

WordStream Overview

Boston, MA
51 to 200 employees
Company - Private
Advertising & Marketing
Unknown / Non-Applicable
WordStream Inc. provides software and services to help online marketers maximize the performance of their paid search and social campaigns, driving traffic, leads, and sales for lower costs. WordStream’s software platform, WordStream Advisor, facilitates more effective ... Read more

Mission: WordStream's Core Purpose - Bringing the Power of Online Marketing to Businesses of All Sizes

WordStream – Why Work For Us?

Choose a job you love and you’ll never work a day in your life.

WordStream is a venture-backed SaaS company and the preeminent thought leader in the world of Pay-Per-Click (PPC) marketing. We develop online advertising software and provide managed services to help small businesses and agencies grow through paid search and paid social.

Founded in 2007, WordStream has evolved from a simple keyword tool into the premier solution for businesses using Google AdWords, Facebook Advertising, or Bing Ads. Our cloud-based software is constantly evolving to meet the changing needs of our customers, and the results speak for themselves: more web traffic, higher-quality leads, and increased profits, every day.

  • Search and Social Media Marketing is a $70 billion industry, with more than 10 million businesses currently advertising on AdWords, Facebook, or Bing.
  • In a few short years WordStream has become an industry leader, serving thousands of clients worldwide – and we are just getting started!
  • Our award-winning software helps clients experience a phenomenal 65% increase sales and 9% drop in costs associated with those sales.

We offer a high-energy, innovative work environment where individual contributions are valued and rewarded. Our new offices, located in the Prudential Mall, are sleek and modern; our open workspace lends itself to cross-departmental collaboration and industry-shaping innovation.

WordStream is building a world-class product and an enviable workplace culture. We reward our team members with a positive environment, competitive pay, great benefits, and ample opportunities for career advancement.

Do you have the right stuff?

Are you smart, flexible, creative, and quick on your feet? Are you a visual designer with an affinity for finely-coiffed display ads? A sales rep who can close a deal with a look? A customer service savant who’d sooner go blind than see a service request go unresolved? WordStream is the place for you! We’ve fostered a culture of excellence since our inception in 2007. If you think you have the right stuff, we’d love to hear from you!

Where we rank

For the past three years, Boston Business Journal has ranked WordStream as one of the top places to work in Massachusetts among other companies of its size. We’re the proud recipient of multiple awards from MITX, and we've also been recognized by Inc. Magazine as one of the Fastest Growing Private Companies. This year, the Boston Globe named us the #30 Top Place to Work among medium-sized businesses. We just keep expanding, and the accolades just keep coming.

Something’s brewing…

No, we’re not just cooking up leads and conversions.  Our office at 101 Huntington Ave—a state-of-the-art Back Bay skyrise—is replete with all the bells and whistles of a rapidly growing startup. The most renown among our employees? Fresh cold-brew coffee on tap. To say nothing of the ping pong table, the snacks, the gaming consoles… We give our employees the same world-class treatment we give our customers.

A culture of winning together

Our employees are friends as much as colleagues. Nary a week goes by without an event or two drawing together WordStream-ers of all teams. From Summer softball, to ice hockey, to bar crawls, to game night—we tackle out-of-office competition with the same voracity with which we close deals and solve technical problems. Ours is a culture of winning. But more importantly, it’s a culture of winning together.   

Big Company Benefits with Small Company Perks

We offer the best combination of big- and small-company benefits.

  • Stock options
  • Comprehensive health and dental
  • 401K plan
  • Paid maternity/paternity leave
  • Unlimited vacation time – that you can really use!
  • Ping pong, foosball, darts
  • Free snacks and drinks

When you pair our vibrant culture with our commitment to employee satisfaction, the result is a dynamic and productive work environment.

Our Core Values

We bring it! We have an unrelenting drive to be great.
Our people are authentic and adhere to the highest level of ethics and integrity.
We believe in transparency. We are committed to promoting open, two-way communication.
We take action! We won't wait. "That's not my job" is never uttered.
We are passionate about thought leadership. We like to turn confusion into understanding and complexity into a clear direction.
Our people have ambition for shared success. Everyone contributes and everyone is valued.

WordStream employees are AdWords experts - but when we’re not doling out advice on all things paid search, we’re making Boston a better place!

WordStream is rapidly growing and it’s important that the community in which we live and work doesn’t get left behind. We devote time and effort to the causes close to our hearts and we work to foster the kind of teamwork and spirit needed to make a real impact.

From donating food and toys during the holidays, to raising money and awareness for select foundations, to scooping bottomless ice cream for the Jimmy Fund—WordStream is constantly seeking ways to influence change within our community. 

WordStream Reviews

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Recommend to a friend
Approve of CEO
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Howard Kogan
2 Ratings
  • "HR Went Out of Their Way"

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - PPC Analyst in Boston, MA
    Current Employee - PPC Analyst in Boston, MA
    Positive Outlook
    No opinion of CEO

    I have been working at WordStream full-time (Less than a year)


    I haven’t actually started here yet, but I can say this about the hiring process - HR went out of their way to help me succeed. I had initially applied for a role that was determined to have been outside my skill set, and rather than just turning me down, HR reached out and reconsidered me for a different role that better fit my experiences.

    Ultimately, their thoroughness throughout the hiring process has made me feel confident coming into the role. I felt respected and valued as a candidate the entire time I was interviewing. Every single person I’ve met there has been fantastic.


    From application to hire was about 3 months, but again, I was being considered for another role after the initial position I applied for wasn’t a good fit. I’d say it was well worth the wait.

See All 36 Reviews

WordStream Photos

WordStream photo of: #TheStreamTeam
WordStream photo of: 2017 Corporate Challenge
WordStream photo of: We Are Spartans!
WordStream photo of: Volunteering at the 2017 Scooper Bowl
WordStream photo of: Sales Leadership at the Sales golf outing
WordStream photo of: 2017 Q1 President Club Dinner
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WordStream Interviews



Getting an Interview

Getting an Interview





    Customer Support Interview

    Anonymous Employee in Boston, MA
    Accepted Offer
    Positive Experience
    Average Interview


    I applied through an employee referral. The process took 3 weeks. I interviewed at WordStream (Boston, MA).


    I should mention that I actually applied for a different position at WordStream, however due to their selection of someone else, I didn't get the job. That being said, they did say that they'd keep me in mind for the future if another position opens up - which turned out to be true!

    Two weeks later it was clear to me that I had made an impression when they reached out to me to see if I'd be interested in applying for a position that had just opened up. I said yes and asked for a call with the manager to talk about the position in more depth. After a call with them, a 2-hour interview, and an informal video chat "test" of my knowledge, I was asked for references and ultimately given an offer.

    Overall, I'm seriously impressed with the way everyone at WordStream carries and presents themselves. Between the flexibility of the recruiting staff, the friendliness of everyone I talked to (including a Senior VP!), and the professionalism of everyone I had the pleasure of interacting with I'm truly counting down the days until I start.

    Interview Questions

    • How would you explain digital marketing to a 5-year-old?   Answer Question
    • What is an example of a problem you ran into, and how did you overcome it? How about one that you were at fault for?   Answer Question
    • Why do you want this job, and why should we choose you?   Answer Question
See All 23 Interviews

WordStream Awards & Accolades

  • Best Places to Work, Boston Business Journal, 2017
  • Fast 50, Boston Business Journal, 2017
  • Best Places to Work, Boston Business Journal, 2016
  • Top 100 Best Software Companies, G2 Crowd, 2018
  • Top Places to Work, The Boston Globe, 2017
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