ABI 19 Reviews | Glassdoor

ABI Reviews

Updated October 19, 2016
19 reviews

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Full-time Part-time

3.4
Star Star Star Star Star
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Alan B. Isacson
10 Ratings

19 Employee Reviews

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  1. "Management"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Order Entry Clerk in Redlands, CA
    Former Employee - Order Entry Clerk in Redlands, CA
    Doesn't Recommend
    Neutral Outlook
    Approves of CEO

    Pros

    Fair pay
    Good benefits
    Vacation
    Senior management
    Opportunity

    Cons

    Favortism Cross training Cliques
    Competition
    Belittlement

    Advice to Management

    Reevaluate hiring people that are at the same locators their family members.


  2. "A Unique Company...In a Unique Industry!"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee in New York, NY
    Former Employee - Anonymous Employee in New York, NY
    Recommends
    Positive Outlook
    Approves of CEO

    I worked at ABI full-time (More than 5 years)

    Pros

    Having flitted around the PR landscape for many years prior to joining ABI, I've seen all manner of agencies - both big and small. What has always stood out in my impression of ABI is its incredible corporate culture. Every single one of my many colleagues over the years have been fantastic to work - and drink! - with.

    As a smaller agency, working for clients who initially don't see the immediate value of marketing, it is essential to have a cool, fun and smart team who support one another at all times. ABI takes great pains to only hire people who will be a good fit for the agency culture, and it shows in the many friends and connections we all have, even after they have moved on from the company.

    personally, I have found the work to be both challenging and interesting - although the intricacies of B2B marketing may not be for everyone. You need be detail-oriented and to thrive on speed learning some quite obscure technologies. But if you persevere, you'll succeed in a firm that wants to give you as much responsibility as you can handle.

    Though I've since moved on, I would recommend ABI as a unique place to work.

    Cons

    I would say the cons are less to do with the agency and more to do with the clients - not all of the businesses you might work in are necessarily that engaging. The client personalities can also be quite challenging to work with. That said, if you can handle them, then you've learned a very marketable skill in it's own right.

    I think ABI struggles at times - as all smaller niche firms do - with finding and retaining staff. But during my time there we had several colleagues who had stayed with the agency for over 10 years, while others had come back after leaving, so they're doing something right. You're not going to get rich doing a PR job, these days, but at least here you'll learn a lot.

    Advice to Management

    Keep going with the agency revitalization that has been your focus in the past few years - it's certainly been refreshing and the staff have noticed the difference.


  3. Helpful (2)

    "Great internship, don't stay too long"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee
    Recommends
    Negative Outlook
    Approves of CEO

    I have been working at ABI part-time

    Pros

    As an intern you are taken seriously and get to pitch, write stories, and contribute ideas.

    Cons

    Pay for full-time employees isn't great. There is no mid-level management, and senior managers are out of touch with senior staff. High turnover.


  4. Is this helpful? The community relies on everyone sharing – Add Anonymous Review


  5. "welder"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Structural Welder in West Tulsa, OK
    Former Employee - Structural Welder in West Tulsa, OK
    Recommends
    Positive Outlook
    Approves of CEO

    Pros

    Very nice,coworker are really helpful

    Cons

    Management is good.every thing is perfect.

    Advice to Management

    No coment


  6. "Welder"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Senior Management
    Former Employee - Welder in Tulsa, OK
    Former Employee - Welder in Tulsa, OK
    Recommends
    Positive Outlook
    Approves of CEO

    Pros

    Very nice company, helpful and nice people

    Cons

    people are really help to each other and also take very good care


  7. "Learned A LOT"

    Star Star Star Star Star
    Former Employee - Anonymous Employee in New York, NY
    Former Employee - Anonymous Employee in New York, NY

    Pros

    I definitely learned A LOT during my internship. You are really pushed out of your comfort zone and put on many great projects. It's definitely not a coffee fetching internship. I also had access to the CEO now and again and even grabbed tea with him, so it was collectively a good experience.

    Cons

    Several people were let go during the time that I was there, from all levels. So, you really do need to put in work and good work.


  8. "Marketing & PR Intern"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee
    Recommends
    Positive Outlook
    Approves of CEO

    I worked at ABI (Less than a year)

    Pros

    People
    Casual
    Will give you new tasks if you take initiative
    Paid internship

    Cons

    Work can get repetitive


  9. Helpful (3)

    "Past its prime..."

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Senior Consultant
    Current Employee - Senior Consultant
    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO

    I have been working at ABI full-time (More than a year)

    Pros

    Nice people who enjoy each other. Easy work, if dull. Decent work/life balance for an agency. No HR department leads to slack enforcement of rules, but also results in concerns like errors in your paycheck, unpaid vendors and unclear policies and procedures.

    Cons

    Really dull clients, all trade media relations - nothing that really moves the needle for clients. Clients don't understand or value programs. This agency might as well use typewriters and fax machines.... Pay is low, even for B2B. A lot of layoffs and staff turnover.

    Advice to Management

    The business isn't evolving; doing things the way they were done 30 years ago isn't going to build a sustainable business. Look at some of your closely held beliefs and assess whether or not they are true. Get a real HR rep and a real finance department that doesn't constantly make mistakes.


  10. "Initiative is everything."

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee in New York, NY
    Current Employee - Anonymous Employee in New York, NY
    Recommends
    Positive Outlook

    I have been working at ABI part-time (Less than a year)

    Pros

    They are currently in the process of retooling and revamping their process & procedures, especially in the wake of opening up their global offices. This means no one has time to baby sit you and walk you through everything. You can honestly scrape by and chill until deadlines arrive, because management is always busy/ too busy to make sure you're getting your work done.

    But if you go out of your way to plow through tasks and ask for more, people will QUICKLY take notice. It's a place where you can punch through your title's ceiling and really get hands on with upper management's projects. They'll let you push as hard as you can.

    Also the MD & CEO have an open door policy and are open to lunches with junior members. Take advantage!!!!

    Cons

    This isn't really the place for someone who is wet behind the ears or shy. If you don't come off as ambitious or hardworking, they'll accordingly stick you on mundane tasks.

    Advice to Management

    More social events planned would be nice. It takes time to feel comfortable with people in the agency because it is more consulting oriented/formal.


  11. "ABI is purging its talent"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Entry-mid Level in New York, NY
    Current Employee - Entry-mid Level in New York, NY
    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO

    I have been working at ABI full-time (More than 3 years)

    Pros

    Great exposure to tons of PR, SEO and marketing-related tasks

    Cons

    Poor management
    CEO and MD are "letting go" of their top performers and those with unique specialties for "financial reasons"
    Update -- In fact, MD is now no longer with the company -- CEO let MD go recently.

    Advice to Management

    If you're struggling financially, look to the operations/finance team and yourselves, not your consultants. Your consultants follow your orders to uncomfortably push current clients for more business. The vast majority of the time, this tactic does not and will not work. Why drop the ax on the consultant teams following your orders? Instead look at yourselves, learn new ways to grow business and for goodness sake, get a new finance department. There's absolutely no reason why ABI can't be successful. You have smart folks under your employ.

    Two words -- Organic Growth. In case you're not familiar with this concept, here's an example. One client hired ABI for a simple press release distribution. That's it. One of the employees got on the phones, chatted with editors and ended up getting 2 editorial opportunities -- one for an entire blog series! THIS IS AN EXAMPLE OF organic growth. Learn it. Reap the rewards. Hard selling new projects will only lead to inevitable failure.



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