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Carlson Marketing Reviews

37 reviews

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3.3
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Carlson Marketing President and CEO Jeff Balagna
Jeff Balagna
12 Ratings

37 Employee Reviews

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  1. "Had potential, but too bureaucratic"

    Star Star Star Star Star
    Former Employee - Director in Alameda, CA
    Former Employee - Director in Alameda, CA
    Neutral Outlook
    No opinion of CEO

    I worked at Carlson Marketing (More than a year)

    Pros

    had some good people and potential, but never fulfilled on it

    Cons

    old school thinking, couldn't figure out what they stood for, lack of focus, senior management too enamored with flashy execs with no substance


  2. "Account Supervisor"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee in Minneapolis, MN
    Former Employee - Anonymous Employee in Minneapolis, MN
    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO

    I worked at Carlson Marketing (More than 10 years)

    Pros

    Most of the people are very talented and have a passion for doing a great job. Teams are focused on delivering for clients.

    Cons

    Management is continually changing direction and sending mixed message to employees.
    Regular layoffs don't do much to help morale among employees.

    Advice to Management

    Develop a strategy of who you want to be and follow it. Seems to be a foundation of sand that is continually shifting with the wind. Not a strong message to the rank and file employee.


  3. "Corporate, Steadily Professional"

    Star Star Star Star Star
    Former Employee - Anonymous Employee in Plymouth, MN
    Former Employee - Anonymous Employee in Plymouth, MN

    Pros

    A steady and standard corporation, set in the suburbs of Minneapolis. It seemed like a pretty drama-free workplace, with everyone comfortable and calm.

    Cons

    Vast sterile office space (in the Plymouth, Minnesota facility) relaxed a little by high ceilings. While positioned as a market leader, internal awareness of market context was low.

    Advice to Management

    Unsure. Much has changed since the re-brand to Aimia. If low internal awareness of larger business context (competition, etc) persists, some education might help.


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  5. "Great Place"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee

    Pros

    Honestly one of the best places I have ever worked. Highly recommend.

    Cons

    I can't really think of any cons at the moment ...


  6. "Relationship manager"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee
    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO

    Pros

    A lot of freedom to grow your business due to the broad solution sets

    Cons

    The financial instability created very tentative enviornment

    Advice to Management

    It's a good thing the company got sold.


  7. "Account Supervisor"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee
    Doesn't Recommend
    Neutral Outlook
    Disapproves of CEO

    Pros

    Good people, interesting work and good clients

    Cons

    the ongoing re-organizations and layoffs continue. Senior management is a revolving door


  8. "A good place to work with a few exceptions"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee in Plymouth, MN
    Former Employee - Anonymous Employee in Plymouth, MN
    Recommends
    Negative Outlook
    No opinion of CEO

    Pros

    Executive level is committed to diversity and acceptance. Carlson was an early extender of benefits to same sex partners. Respect for diversity and cultural understanding is valued.

    Cons

    Some management didn't seem to get the memo on work/life balance, but in general, contributions are appreciated altho randomly rewarded.

    Advice to Management

    If you are going to preach the gospel of "engagement", you have to walk the walk not just talk the talk.


  9. "At the time I was there there was a complete leadership change which was awful. I think the culture has changed now."

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Project Manager
    Former Employee - Project Manager
    Doesn't Recommend
    Positive Outlook
    No opinion of CEO

    I worked at Carlson Marketing full-time (More than 3 years)

    Pros

    Exceptional creative work, interesting clients and great creative talent.

    Cons

    Very deadline driven, long hours when on deadline

    Advice to Management

    Remember that people need balance in a highly deadline, high pressure environment - be generous with them when working on high profile projects and reward them well.


  10. "Dinosaur on its last legs"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Senior V P in Minneapolis, MN
    Former Employee - Senior V P in Minneapolis, MN
    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO

    I worked at Carlson Marketing full-time (More than a year)

    Pros

    They were throwing big money around to get some top quality people so salary levels were high. New owner in Canada had their act together but.......

    Cons

    Parade of non-effective leaders who thought they could turn around the US Consumer group failed at every turn. Employee motivation, strategic planning, and more importantly improving the technology product they needed to stay competitive.

    Advice to Management

    Blow up the consumer group and create from scratch. Cut your layers of management so you can provide a competitive offering. Get people that know what they are doing in the Technology group. Support and enhance the Analytics team....they need to be the leaders.


  11. "Great place to work"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee
    Recommends
    Neutral Outlook
    Approves of CEO

    I worked at Carlson Marketing full-time

    Pros

    Variety of work with promotion from within

    Cons

    Lots of layoffs during my time there


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