Criteo Marketing Reviews | Glassdoor

Criteo Marketing Reviews

2 reviews

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Marketing

3.1
Star Star Star Star Star
Recommend to a friend
Approve of CEO
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Eric Eichmann
1 Rating

Employee Reviews

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Pros
  • The company is growing A LOT, which makes sense, as the product work (in 10 reviews)

  • Resulting superb work life balance (in 9 reviews)

Cons
  • The company is growing a lot so some aspects are still being developed (in 7 reviews)

  • manque de middle management et de visibilit (in 8 reviews)

More Pros and Cons

  1. Helpful (5)

    "Great team, great opportunity, great culture"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Publisher Development Manager, Mid Markets in Boston, MA
    Current Employee - Publisher Development Manager, Mid Markets in Boston, MA
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at Criteo full-time (Less than a year)

    Pros

    In terms of the Boston office, Criteo is a great company to work for. I've never been part of a team that is as strong and supportive as the Mid Market team at Criteo, specifically the Publisher Marketplace team. Direct management is hands on, supportive and inspiring, never afraid of getting their hands dirty. They do not micro-manage, but are very supportive. Top management, though somewhat distant, is very positive and always quick to offer congratulations when teams perform well. I'm excited to be a part of Criteo as the company progresses.

    Cons

    Definitely some politics between divisions, but that is to be expected in any large company.


  2. Helpful (4)

    "Marketing/PR"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Marketing/PR
    Former Employee - Marketing/PR
    Recommends
    Neutral Outlook
    Disapproves of CEO

    Pros

    Depending on who you work with and meet, Criteo can be a great example of employee empowerment, that gave me a greater sense of achievement than any other company I've worked for in the past. The yearly summit where everyone from around the world gather in France (HQ) is a unique part of Criteo's culture and a great prop/motivation for employees. It's 2~3 days of drinking and partying (but no food, nothing informative from the C-level, JUST parties).

    Cons

    Too many young and unseasoned people who aren't quite ready to "be empowered"- there's a great lack of responsibility and ownership. There are also a lot of grey zones around corporate guideline and policies. What made me ultimately consider leaving was the absence of an actual corporate strategy. They really don't have one.

    Advice to Management

    I've heard improvements in the corporate strategy, but you need a serious brand story (and NOT anything like "Who Knows?"), a short/impactful/real story that will resonate in the industry. It's nice the company has a young and energetic atmosphere but there needs to be a firm ground. Be someone who the employees can look up to, not a dressed up cowboy running around the stage screaming for gold.