Effective Brands Reviews | Glassdoor

Effective Brands Reviews

10 reviews

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3.7
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Effective Brands CEO and Partner Pandora Lycouri
Pandora Lycouri
1 Rating

Employee Reviews

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  1. "Positive working environment"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee
    Recommends
    Positive Outlook
    Approves of CEO

    I worked at Effective Brands full-time

    Pros

    The pros would be that it was a positive working environment with exciting projects and access to fantastic knowledge of the industry.

    Cons

    The cons would be consistent with any job in NYC in that you work long hours but it is worth it.

    Advice to Management

    The only advice I would have to management would be to streamline a communication system so everyone is on the same page and update the tech in office but it has been a few years so I'm sure these things have been attended to!


  2. "growth"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee
    Recommends
    Positive Outlook

    I have been working at Effective Brands full-time (More than 5 years)

    Pros

    a fast growing company; continuously growing both it's size and it's expertise base, provides me with a perfect environment for my own growth

    Cons

    growing is really hard work at times, but I guess that will be the case for all consultancies

  3. "Great company to work for"

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee in New York, NY
    Former Employee - Anonymous Employee in New York, NY
    Recommends

    Pros

    Very dynamic and supportive environment with highly competent, diverse colleagues. Work is challenging, rewarding and varied. Management does a great job in making sure accomplishments are recognized and rewarded.

    Cons

    Working with some of the top global brands means that standards are very high and mediocrity is definitely not tolerated, so forget about a predictable, 9-5 work week. Projects will typically require a lot of travel, sometimes on short notice.


  4. Helpful (3)

    "Harsh Place to work"

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee in New York, NY
    Former Employee - Anonymous Employee in New York, NY
    Doesn't Recommend

    Pros

    small company with everyone taking a role in everything i.e. you have to be a jack of all trades

    Cons

    unless you are at the top, you are treated pretty horribly; there is a lot of yelling and putting down of employees like I've never seen before; very small work environment with no privacy; benefits are not great either


  5. Helpful (1)

    "Talks the talk but doesn't walk the walk"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee
    Doesn't Recommend
    Positive Outlook

    I worked at Effective Brands full-time

    Pros

    Good salary and tax breaks for non-Dutch employees

    Cons

    Pays lipservice to team work but highly insincere and manipulative. Claims of non-heirarchical ambitions belied by hugely heirarchical structure. Phoneys.


  6. Helpful (2)

    "Learned a lot, thanks to the clients, not the company"

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Senior Consultant
    Former Employee - Senior Consultant
    Doesn't Recommend

    Pros

    Some of the best companies in the world.

    Cons

    Poorly managed
    Not honest both internally and externally (vs clients)

    Advice to Management

    People are the only asset of a consultancy company
    Maximize your RONA means maximize your talents
    Avoid gossips starting at the top


  7. "Zowel uitdagend als belonend"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee
    Recommends
    Positive Outlook

    I have been working at Effective Brands full-time

    (Translated from English)

    Pros

    geweldige cultuur, zowel ondersteunend en uitdagend voor elkaar

    unieke specialisatie op wereldwijde marketing

    mogelijkheid om te werken aan zowel de WAT en de HOE voor blue chip wereldwijde spelers

    continue groei van het bedrijf maakt persoonlijke groei mogelijk

    Cons

    Hoge behendigheid is vereist om de dubbelzinnigheid van elke nieuwe consulting klus aan te kunnen. elke dag, elke week

    Advice to Management

    Meer structuur, met behoud van de 'can do' houding.

  8. "Informeel bedrijf, hechte cultuur"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Intern - Stagiair in Amsterdam (Netherlands)
    Former Intern - Stagiair in Amsterdam (Netherlands)
    Doesn't Recommend
    Positive Outlook

    I worked at Effective Brands as an intern (Less than a year)

    (Translated from English)

    Pros

    Ontspannen atmosfeer, internationaal, flexibiliteit op het werk

    Cons

    Klein bedrijf met beperkte mogelijkheden voor interne ontwikkeling.


  9. "Twee jaar werken = 20 stages. Leidende Marketing bedrijven"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Consultant in Amsterdam (Netherlands)
    Former Employee - Consultant in Amsterdam (Netherlands)
    Recommends
    Positive Outlook

    I worked at Effective Brands full-time (More than a year)

    (Translated from English)

    Pros

    Top klantenbestand in consumptiegoederen en service-industrie, "iedereen die iemand is" is een cliënt

    Iedere maand of twee nieuwe interessante projecten, van marketing strategie tot globale-lokale organisatie projecten

    Directe impact van je werk, als het goed is gaat het zo snel mogelijk naar de klant.

    Zeer internationaal, maar met een hoeveelheid "Dutchness": het kantoor loopt rond 6-7 uur leeg, vrij vlakke hiërarchie

    Cons

    Langere werkuren als er een onmiddellijke klanten deadline is

    Gemiddeld, circa 1 dag per week aan reizen, Londen, Helsinki, soms de VS


  10. "opwindende internationale marketingsproject in een bedrijf met een start-upgevoel"

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee in Amsterdam (Netherlands)
    Current Employee - Anonymous Employee in Amsterdam (Netherlands)

    (Translated from English)

    Pros

    geweldige clientlijst

    Als je passioneel bent over internationale marketing, dan wordt je blootgesteld aan goed denkwerk

    klein maar divers team

    Cons

    nog steeds zoals een start-up bestuurd

    promoties niet gebaseerd om dezelfde criteria

    kennismanagement is niet heel volwassen