Forrester - A great first step into IT.... | Glassdoor
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Helpful (2)

"A great first step into IT...."

Star Star Star Star Star
  • Work/Life Balance
  • Culture & Values
  • Career Opportunities
  • Comp & Benefits
  • Senior Management
Former Employee - Account Executive
Former Employee - Account Executive
Recommends
Neutral Outlook
Disapproves of CEO

I worked at Forrester full-time (More than 5 years)

Pros

You get close access to key technology decision makers and industry experts. It's fun to be hearing about technologies before they are widely adopted.

Cons

Forrester Research is a company that is stuck. The Management team lacks the vision to grow the company out of the same footprint that it's been in for the past 5-10 years and is losing it's place as a true market visionary. Forrester provides a lessening level of pragmatic, actionable relevance to decision makers. The sales compensation plan used to provide an opportunity to make good money but that changes after a run of extremely poor sales leaders and their sad thoughts around new account planning and compensation models.

Advice to Management

Expand into consulting. Acquire a brand name deal advisory firm. Change the face of Forrester from being an online subscription company to a firm that advises clients at the highest level. it's time to morph Forrester into a consulting/advisory/research power. That's only going to happen when the current CEO and founder steps aside and allows a more business minded individual to take the company to Forrester 2.0 and away from it's current, diminished self.

Other Employee Reviews for Forrester

  1. "a good stepping stone"

    Star Star Star Star Star
    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee
    Doesn't Recommend
    No opinion of CEO

    Pros

    working with very smart people, forrester is a really well-respected brand

    Cons

    no recognition and opportunities for advancement unless you are on the research side.

    Advice to Management

    need to start figuring out how to retain top performers, better incentive scheme needs to be in place


  2. Helpful (1)

    "Dying business model"

    Star Star Star Star Star
    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee
    Doesn't Recommend
    Disapproves of CEO

    Pros

    Still a potent name among enterprise IT buyers and marketers. Affords great networking opportunities for pro-active, entrepreneurial employees.

    Cons

    Business model is dying a death by a thousand cuts. Attempts to transform the company into a IT and marketing consultancy sit in an uneasy tension with current syndicated research business model. Incredibly bloated and silo-ed organization where analysts act as mercenaries instead of teammates. Management notoriously unwilling to make investments in talent and product.

    Advice to Management

    Replace plethora of redundant, ineffective processes with a leaner, more people-focused organization. Scrap convoluted compensation system and foster a culture of collaboration and knowledge sharing for the benefit of the client.

There are newer employer reviews for Forrester
There are newer employer reviews for Forrester

See Most Recent

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