Interbrand - Well meaning but muddled | Glassdoor
There are newer employer reviews for Interbrand
There are newer employer reviews for Interbrand

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Helpful (2)

"Well meaning but muddled"

StarStarStarStarStar
  • Work/Life Balance
  • Culture & Values
  • Career Opportunities
  • Comp & Benefits
  • Senior Management
Current Employee - Senior Director in New York, NY
Current Employee - Senior Director in New York, NY
Doesn't Recommend
Neutral Outlook
Disapproves of CEO

I have been working at Interbrand full-time (Less than a year)

Pros

The Company has a brand and in itself manages to leverage itself well in the marketplace. The rank and file staff are generally enthusiastic and earnest, if not exactly brilliant strategically or creatively the most dynamic. In part this is because the client base is either a large corporation that has cash to spare or a smaller one that hasn't realized that they can get sub-Interbrand quality for free (you get what you pay for).

Cons

There is little banter or team spirit vs a more creative ad agency environment which may not suit everyone. Senior management very prone to helicoptering in and making rash strategic, hiring/firing decisions based on impulse which demoralizes an intelligent workforce.

Advice to Management

Start to move with the times and be less old-school, there is still a view that "digital is a threat" to branding and much of the thinking is really ten years plus out of date. There is much potential for Interbrand but it needs a new generation to lead it.

Other Employee Reviews for Interbrand

  1. Helpful (3)

    "Branding boot camp, but ultimately a frustrating experience"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee
    Doesn't Recommend
    Neutral Outlook
    Disapproves of CEO

    I have been working at Interbrand full-time (More than 3 years)

    Pros

    1. Strong clients to build a rock resume in a short period of time
    2. Flex work if you get the right manager
    3. Smart, dedicated talent
    4. If you put in the time, energy, and effort you will develop very strong expertise and competency
    5. Solid PTO, Holiday

    Cons

    1. Little career growth or development beyond platitudes
    2. Very low pay, near bottom of industry
    3. Promotions based purely on financial status and only after you've been executing the role for 1+ years
    4. Little training, on-boarding or support once in a role. Truly sink or swim.
    5. 401K hit or miss match and no transparency in decision
    6. Work/life balance non-existent, 60-80 hour norm (between office, home, and travel)
    7. Continually declining quality of work since margin is the only real focus
    8. Boys club at the top and pre-selected roster of future (male) leaders based on their "potential" or "charism"
    9. Turnover, burnout for above reasons, people routinely quit coupled with management mentality that human capital is interchangeable and commoditized
    10. Politics, ego, and self-promotion rampant. Difficult to construct a genuine culture within this context.

    Advice to Management

    They receive employee feedback year after year to no effect. Too short term focused to concern themselves with advice that would invest in the long term health of employees, clients, and organization.


  2. Helpful (3)

    "Sacrificing people for profits"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Senior Director in New York, NY
    Current Employee - Senior Director in New York, NY
    Doesn't Recommend
    Neutral Outlook
    Disapproves of CEO

    I have been working at Interbrand full-time (More than 5 years)

    Pros

    - great if you are relatively junior and want to learn about brands and businesses, a resume builder
    - lots of free food
    - smart, fun co-workers

    Cons

    - short-term focus on dollars, not client satisfaction or investment
    - leaders trip over themselves behind closed doors, very political
    - promotions if you're loud and self-promoting and if the CEO likes you, not if you have worked hard and earned it
    - CEO doesn't really run the company, Finance does

    Advice to Management

    - learn to run the company for long term success - this means investing in clients and employees

There are newer employer reviews for Interbrand
There are newer employer reviews for Interbrand

See Most Recent

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