Forever 21 Store Manager Reviews | Glassdoor

Forever 21 Store Manager Reviews

Updated February 17, 2017
118 reviews

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Store Manager

2.5
Star Star Star Star Star
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Approve of CEO
Forever 21 Co-Founder and CEO Do Won "Don" Chang
Do Won "Don" Chang
68 Ratings

Employee Reviews

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Pros
  • I love my co-workers, the fast paced work environment, and always have a project to take on (in 233 reviews)

  • Opportunities to learn a lot about the industry (in 54 reviews)

Cons
More Pros and Cons

  1. "Store Manager"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Store Manager in Fairfax, VA
    Former Employee - Store Manager in Fairfax, VA
    Recommends
    Positive Outlook
    Approves of CEO

    I worked at Forever 21 full-time (More than 10 years)

    Pros

    My co-workers where the best and met some amazing people.

    Cons

    Under management could be better.

    Advice to Management

    Get to know your store mgrs before you judge, don't expect them to make the sales from 3- 5 yrs ago. New stores openings


  2. "I learned a lot."

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Store Manager
    Former Employee - Store Manager
    Doesn't Recommend
    Positive Outlook
    No opinion of CEO

    I worked at Forever 21 full-time (More than a year)

    Pros

    Team environment, fast paced, great product

    Cons

    Terrible working relationship with my supervisor


  3. "Store Manager"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Store Manager in Los Angeles, CA
    Former Employee - Store Manager in Los Angeles, CA
    Negative Outlook
    Disapproves of CEO

    I worked at Forever 21 full-time (More than 3 years)

    Pros

    Getting first access to some really cool fashion items at an affordable price. Other than that, this company doesn't have many, unfortunately.

    Cons

    This company is privately owned by a family who only cares about pushing product to the masses. They don't care about their employees or the consumer for that matter. District managers are so evil and deceptive and they hire store managers that emulate those bad behaviors. They prefer store managers to use scare tactics on their employees by being mean and condescending versus actually using management skills to develop their staff. I have never worked for a company with so many issues. Every week large numbers of people from the corporate office are getting fired and/or quitting. The same with in store. This company looks nice from the outside, but once you get hired, it is a big ole mess. Please take this review into consideration and DO NOT WORK FOR THIS COMPANY. There are so many more options of companies out there that treat their employees well, better benefits, higher wages and more flexibility to be the best leader for your staff.

    Advice to Management

    The fish rots from the head. The problem begins with the owner, his influence on his corporate office & their influence to the stores. Unfortunately, Forever 21 is a sinking ship.


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  5. "Store Manager"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Store Manager
    Former Employee - Store Manager
    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO

    I worked at Forever 21 full-time (More than a year)

    Pros

    There are no pros unless you work with great people which I did... otherwise..none.

    Cons

    Completely disorganized, way to much merchandising and return to warehouse etc... to even focus on the customer. They truly are a garage sale and should just let people dig out of bins to sell their product. Never work here it is a joke.

    Advice to Management

    All the managers try really hard to deal with the stores however, if they did not work as a store manager prior to their merchandising role or district manager role. They are complete idiots and oblivious to what the team goes through with the constraints.


  6. "Store Manager"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Store Manager in San Francisco, CA
    Former Employee - Store Manager in San Francisco, CA
    Doesn't Recommend
    Neutral Outlook
    Disapproves of CEO

    I worked at Forever 21 full-time (More than 5 years)

    Pros

    The people I work with

    Cons

    Go backs go backs go backs...literally drowned in go backs and teenagers


  7. "Growing"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Store Manager
    Current Employee - Store Manager
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at Forever 21 full-time (Less than a year)

    Pros

    Great pay. Advancement opportunities if you work hard. Field leadership has been very open to feedback and dialogue. It's not just at a one way street

    Cons

    Discount is only 10%. The company doesn't have strong processes in place which can make it hard to hold teams accountable.


  8. "Store Manager"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Store Manager in Los Angeles, CA
    Current Employee - Store Manager in Los Angeles, CA
    Recommends
    Approves of CEO

    I have been working at Forever 21 (More than 3 years)

    Pros

    Competitive environment, constantly challenging, team work

    Cons

    Bonus program constantly changes making it hard to bonus.


  9. "Great Pay, HORRIBLE COMPANY"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Assistant Store Manager in Little Rock, AR
    Former Employee - Assistant Store Manager in Little Rock, AR
    Doesn't Recommend
    Neutral Outlook
    No opinion of CEO

    I worked at Forever 21 full-time (More than a year)

    Pros

    Pay was amazing. Fun environment. Some of the best friends I have were made there.

    Cons

    Very high school clique setting. If you were on upper managements good side, you're golden. If not, nothing you do is good enough. My training consisted of going to get the Main manager starbucks or ChicFilA and then getting in trouble when I wasn't sure what to do in a certain situation.n Don't think you can go to your supervisor and it stay confidential. Closing was horrible, you're in there until 2 or 3 in the morning if not later. Discount was useless(only 10%). Store was impossible to keep clean in regards to customer to employee ratio.

    Advice to Management

    Hire a team who comes in at night and cleans the store and that's all they do. Make sure that things are ran well and have DM visits much more frequently and unannounced.


  10. "Fast promotions without the pay"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - ASM- Assistant Store Manager in Jacksonville, FL
    Former Employee - ASM- Assistant Store Manager in Jacksonville, FL
    Doesn't Recommend
    Negative Outlook
    No opinion of CEO

    Pros

    Fast fashion environments are always full of high energy and fun! Loud music, great affordable fashion, and cool co-workers.

    Cons

    With the amount of $$ this company makes a quarter...they can increase the pay for its full time Managers. They keep losing great Mgrs to other brands simply because the salaries and development plans are some of the lowest in the industry.

    Advice to Management

    Advice to Corporate- Understand that the reason you're exceeding LY each quarter is because of the PEOPLE you've hired to run your stores. Spend less money on new store openings and concentrate on developing your Managers and raising their pay to match their efforts.


  11. "Assistant Manager"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - ASM- Assistant Store Manager in Anaheim, CA
    Former Employee - ASM- Assistant Store Manager in Anaheim, CA
    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO

    I worked at Forever 21 full-time (Less than a year)

    Pros

    If you're hardworking and committed, it'll be easy to work your way up in the company.

    Cons

    The company is pretty cheap on their overall spendings when it comes to pay rates, pay roll, supplies, even employee discounts, etc.

    Advice to Management

    Stop all the negative gossip, it does no good for anyone. Focus more on empowerment.