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G2 USA Reviews

13 reviews

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13 Employee Reviews

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  1. "Ambitious, but disjointed"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee
    Doesn't Recommend
    Negative Outlook

    Pros

    Good salaries, talented people, beautiful offices, great clients.

    Cons

    Broken process, lots of finger-pointing, no mentorship, and their strategy changes from month to month. They're always chasing the next "cool" thing, but have little to no technical skills to execute. Because they're so driven by utilization numbers, employees are constantly pulled from one project onto another, or given so many that they're splitting their time between too many clients to service any of them well.

    Advice to Management

    Stop measuring success by utilization rates, and focus on results instead.


  2. "Good place for good people."

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Group Account Director in New York, NY
    Current Employee - Group Account Director in New York, NY
    Recommends
    Neutral Outlook
    No opinion of CEO

    I have been working at G2 USA full-time (More than 5 years)

    Pros

    G2 was like any other ad agency owned by a large holding company. Pros - nice offices, good infrastructure and standardized processes.

    Cons

    As a large-ish company, it was easy for people who weren't pulling their weight to hide for too long which can be demoralizing for those who are picking up the slack.

    Very segmented - if someone wasn't on your team you probably didn't know them, even if they sat near you.

    Advice to Management

    Long term strategy was often sacrificed for short term wins. Tough to balance the two when most employees, some at very high levels, are looking for their next job instead of trying to invest in this one.

  3. "OK"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Account Manager in New York, NY
    Former Employee - Account Manager in New York, NY
    Doesn't Recommend
    Neutral Outlook

    I worked at G2 USA full-time (More than 5 years)

    Pros

    good client list and resume building opportunities, great location in midtown Manhattan, full-service agency with built out departments, entrepreneurial environment

    Cons

    manager ran account into the ground, was greedy for growth and ultimately lost a long standing account


  4. "Managing Director"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Managing Director in New York, NY
    Former Employee - Managing Director in New York, NY
    Recommends
    Neutral Outlook
    No opinion of CEO

    I worked at G2 USA full-time (More than a year)

    Pros

    Great client roster of blue chip companies, above average compensation. Good inter-disciplinary team of strategists, creatives, project managers, analytic specialists and production professionals.

    Cons

    Very demanding senior management - very focused on revenue and profitability vs. meeting client needs.

    Advice to Management

    Put your clients' interests first and the business will grow. Provide more training opportunities and embrace emerging technology trends.


  5. "Depends on your team"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Account Manager in New York, NY
    Current Employee - Account Manager in New York, NY
    Neutral Outlook

    I have been working at G2 USA full-time (More than a year)

    Pros

    There are some really smart, good, and dedicated people who work there. But working with them and on a great team is hit/miss.

    Cons

    Currently not a great place to work. Laid off a lot of people over the last year and is currently merging with OgilvyAction to compensate for loss of businesses.

    Has been a top-down company for the last couple of years who don't hire the right top people to run the businesses. Folks low on the totem pole work hard but without reward. Folks high on totem pole don't make the right decisions or support their team members.

    Advice to Management

    Need to stay in touch with the folks who are actually doing the work. Offer support and proper compensation.


  6. "Designer"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee
    Doesn't Recommend
    Negative Outlook
    No opinion of CEO

    I have been working at G2 USA full-time

    Pros

    It's more work/life balance compares to other agencies. Office is good.

    Cons

    Salaries are low. And not enough raise.

    Advice to Management

    Improve the benefits. Respect your people.


  7. "Interesting Experience"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee
    Doesn't Recommend
    Neutral Outlook
    No opinion of CEO

    I worked at G2 USA full-time

    Pros

    - As much as I did not like the general culture, I have to admit that I learned a lot while I was there.
    - Good transit location.
    - Nice self training opportunities at discounted levels
    - Nice bathrooms (despite nasty users)

    Cons

    - Weak leadership in general
    - Very, very, very "cliquish" and political (you'll find this at most big agencies)
    - Little to no diversity at the director and executive levels (having one or two minorities doesn't count). This is an issue in the advertising industry as a whole, that also partly has to do with economics.
    - Low morale among many groups

    Advice to Management

    - G2, at least while I was there, had some of skilled employees at the managerial and director levels. However skill does not necessarily equate to leadership ability. Invest in leadership training for your managers on up, and make it mandatory to attend.
    - Diversify your ranks on the leadership levels, and be open minded to diverse opinions

  8. Helpful (2)

    "Blah"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Account Supervisor in New York, NY
    Former Employee - Account Supervisor in New York, NY

    I worked at G2 USA full-time (More than a year)

    Pros

    New G2 TAG training system

    Cons

    Few opportunities for growth and advancement


  9. "Nice people, mediocre work, management seems to have their hands tied to make any kind of positive changes."

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Account Associate in New York, NY
    Current Employee - Account Associate in New York, NY
    Approves of CEO

    Pros

    Friendly work environment, cool new building near the flatiron.

    Cons

    Underpaid, employees are apathetic with lack of incentive, open work plan is annoying and not conducive to getting work done.

    Advice to Management

    Pay good people better and get rid of the riff raff who are asleep on the job.


  10. "Was great while it lasted."

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee in Chicago, IL
    Former Employee - Anonymous Employee in Chicago, IL
    No opinion of CEO

    Pros

    Fun, fast paced environment. Worked autonomously for the most part. Until new management took over.

    Cons

    New business was not on the radar. New management came in and mismanaged the current client.

    Advice to Management

    Pick better leadership. Really look as to who was to blame and don't put a band aid on a severed head.


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