Nielsen Reviews | Glassdoor

Nielsen Reviews

Updated September 22, 2017
869 reviews

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3.0
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Nielsen Chief Executive Officer Mitch Barns
Mitch Barns
211 Ratings

869 Employee Reviews

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Pros
Cons
  • Work-life balance not very good (in 228 reviews)

  • long hours and more support needed (in 154 reviews)

More Pros and Cons

  1. "This WAS a great place to work."

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - LAN Technician in Shelton, CT
    Former Employee - LAN Technician in Shelton, CT
    No opinion of CEO

    Pros

    At one point in time I would have said that upward mobility & job security were the best reasons to work at NMR. Now there is no good reason. Better & more fulfilling work can be found elsewhere.

    Cons

    Uncertainty is the biggest downside. Layoffs are being implemented in a swift & even sometimes arbitrary manner. Morale is at an all-time low all over Nielsen. It has become a large scale cash-grab. More than half of the work from this location is being offshored over the next year or two. Employees are being sent to India to train their replacements with no real incentive...their incentive is "a free trip to india". A good deal of jobs have already been "made redundant" aka let go. Many employees that have been given notice as to when their employment would end are now being retained well past their initial severance dates with no hope of any raise & they will lose any severance package if they quit.

    Advice to Management

    My advice to senior management would be to start writing their resumes. My advice to the business leaders would be to cash out while you're ahead.


  2. Helpful (1)

    "Good Luck Nielsen!"

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Manager in Cypress, CA
    Current Employee - Manager in Cypress, CA
    Disapproves of CEO

    Pros

    Global international experience, interesting people

    Cons

    Too much miscommunication/low morale/unclear strategy

    Advice to Management

    Good luck with the changes

  3. Helpful (2)

    "Career Opportunities on the decline"

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Senior Software Engineer in Oldsmar, FL
    Current Employee - Senior Software Engineer in Oldsmar, FL
    Doesn't Recommend
    Disapproves of CEO

    Pros

    The company is profitable and holds a leadership position in the industry.

    Cons

    The company is rapidly turning over various jobs to TATA consulting. This leaves fewer opportunities for Employees to advance or maintain jobs. The stated objective of the management at Nielsen is to continuously evaluate whether a particular type of work is best done by US employees in the US, or by some combination of TATA consultants in the US or over seas. Seemingly every evaluation comes back with TATA doing the work and US employees being let go. I don't see this trend reversing anytime soon.

    Advice to Management

    To place the quality of work over the saving of money or long term damage to the company's image might occur.


  4. "Uninspired"

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee in San Francisco, CA
    Current Employee - Anonymous Employee in San Francisco, CA
    No opinion of CEO

    Pros

    Bagel Fridays, nice furniture, flexible time, free lunch every other month

    Cons

    Unnecessary risk taking and untrained middle managers make it hard to remain motivated for long. Pay is below industry. When inquired about equity opportunities, the Chairman said "That's the silliest notion I've heard."

    Advice to Management

    Don't promote someone to be a manager just because he's been here long or developed a nifty database. Those people may be thought leaders but not necessarily good managers.


  5. Helpful (2)

    "Okay place to be."

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Senior Market Research Analyst in Parsippany, NJ
    Current Employee - Senior Market Research Analyst in Parsippany, NJ
    No opinion of CEO

    Pros

    Good place to get some training and name recognition before leaving. You can get your foot in the door on the client side once you have the Nielsen name on your resume. It's also easy to go to another consulting firm that uses Nielsen data (but those firms are often bad places to work).

    Cons

    BASES, the unit I worked, has some long hours and is insulated from the rest of the company. At BASES, the best you can hope for is VP and that takes around 8 years. The forecasting is a bit sketchy. Sometimes numbers are made up and the adjustments are made on a manager's whim or "intuition"

    Advice to Management

    Senior management of BASES is okay. Not very inspirational.


  6. Helpful (2)

    "We can be a great, forward looking company."

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee in Oldsmar, FL
    Current Employee - Anonymous Employee in Oldsmar, FL
    Disapproves of CEO

    Pros

    A sense of history and accomplishment among those who have been here for a while. A chance to work on new and exciting projects as Nielsen moves into measurement of new media.

    Cons

    A downbeat atmosphere as some longtime employees are let go or leave.

    Advice to Management

    Don't let all of your intellectual capital walk out the door.


  7. Helpful (1)

    "Upper management is out of touch with employees."

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee in Lake Los Angeles, CA
    Current Employee - Anonymous Employee in Lake Los Angeles, CA
    Disapproves of CEO

    Pros

    The people / coworkers a b c

    Cons

    Upper management is out of touch to what goes on in "the trenches"

    Advice to Management

    Communicate openly & honestly (i.e. don't call a meeting when people have already figured out what's going on). Get rid of the "business-ese' when communicating (i.e. the empty business jargon that is meaningless and just shows that you don't know what you're talking about). Listen to your employees, especially if you're new & not familiar with the industry. Stop the barrage of pointless emails (that is NOT communicating effectively!)

  8. "Largest research company and good starting place to gain a few years of experience"

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee
    Recommends
    Approves of CEO

    Pros

    Largest research company means access to a large variety of projects across multiple industries

    Cons

    A LOT of bureaucracy. Upper management may hate to admit it, but many units still operate as separate fiefdoms, though the walls are slowly coming down. Also, the company seems to be focused on throwing money at high growth opportunities, while other lucrative, yet slower growing units are feeling pinched.

    Advice to Management

    Pay attention to the desires and motives of the frontline employees. It's one thing to embark on an ambitious change agenda, it's another to alienate a lot of top and up-and-coming talent in the process.


  9. Helpful (1)

    "Better than most of the industry"

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Analytics and Consulting in Chicago, IL
    Current Employee - Analytics and Consulting in Chicago, IL
    Disapproves of CEO

    Pros

    Depending on the job location, a good culture witin the company. Mostly younger people. Great opportunities to learn about marketing quickly in an entry-level job.

    Cons

    You are very dependent on brining in revenue, and the whims of the client. Could be off on an island. After a few years you may find yourself at a plateau if you are not willing to move and are not a good manger of other people. You will need to become very adept at handling clients and stress.

    Advice to Management

    Put more emphasis on value-added analysis, and less on cost-cutting and making everything mass producible. Become better consultants. Admit some of these 'products' are not sound. Bring more knowledge of what works for clients to everyone in the company.


  10. Helpful (3)

    "One Voice (their mantra) is only good for a select few; the rest are all on permanent mute."

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - AREA SALES MANAGER in Schaumburg, IL
    Current Employee - AREA SALES MANAGER in Schaumburg, IL
    Doesn't Recommend
    Disapproves of CEO

    Pros

    The opportunity to be exposed to the retailers and the manufacturers businesses, how they work, what their business issues are and continue to be, and the networking opportunities in this company are endless.

    Cons

    Communication is sorely lacking in Nielsen. The majority of their employees are offsite or in virtual offices which then forces Nielsen to communicate via email, canned videos via the web, conference calls and MS Live Meetings. My position had virtually no vision or structure around it. Strategy and tactics were never spelled out, consequently, was never able to develop a vision for clients and prospects becuase I never knew what was coming.

    Advice to Management

    Go and work with the lowest levels of the company for a month. This can be done becuase they are involved in endless meetings about results which they already know and going to really nice climates too. They are not involved in anything below the Director levels. Everything below this is where all the business is done and all the issues (same ones over and over) are encountered


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